More than my opinion...

More help...

•Makes his own way

•Things he hates

•Bit of BAD ASS

@genehammett

•Entrepreneur

•Business Coach

•My FocusThe Story

Author...

GeneGeneTheDancingMachine.com

CoreElevation.com/wclax

Today Only

What is Important?Business Owners Survey...

The Problem: Your Focus...

The Problem: Your Focus...

•Layout

•Fonts

•Colors

Subjective

•WordPress

•Widgets

•Technology

Website

“We have always thought of design as being so much more than just the way something looks. It’s the whole thing—the way something works on so many different levels.”

~ Jony Ives, Apple’s Sr. VP of Design

How is your client going to measure you?

You have to define

SUCCESS.

“Create a hypothesis. “ ~ Chris Lema

A Web Design Hero knows what gets measured gets

attention.

There are many parts inside of this...but the key is to find the RIGHT tool for the job.

A/B Testing

Heat MapsSource: SEOcustomer.com

Source: thesaleslion.com

Yo webbie, go beyond the basics to standout...you know like a web design super hero.

“Create a BLUEPRINT.” ~ Troy Dean

Web Designer Survey...

Wanna Play

a Game?

‘

BA

A/B Testing

A B

A/B Testing

A B

Source: LeadPages

‘

BA Be casual. Lose the jacket...for the right audience.

Source: LeadPages.net

Before and After

•Case Studies

•Testimonials

•Infographics

Why? Clients & Prospects

Make them shareable...so... they can be shared.

Build it and they will come

You must tell others about your successes.If you skip PROMOTION, you

will not maximize your potential.

Put your BIG GIRL panties on and do it!

Web Designer

Laser-Focused

The Niched Web Designer

Wrap Up

•Be Intentional.

•Be Proactive.

•Make it happen.

The Challenge

Author...

GeneGeneTheDancingMachine.com

CoreElevation.com/wclax

Today Only