fastforward, tobias golodnoff
TRANSCRIPT
Moving images
HELLO
DIGITIZATION REVOLUTIONIZED
THE HOLY GRAILSource: The Victrola book of the opera, internet archive book images on Flickr
in search of
or
A STRATEGY FOR SUCCES
Source/inspiration: “The long tail” Chris Anderson
PRODUCTS (items, assets, reels, collections or…)
POPU
LAR
ITY
(val
ue)
SELECTION STRATEGY
HERITAGE STRATEGY
USE = VALUE
DIGITZATION
VALU
E
QUALITY IS IN THE CONTENT
“Looking through archive clips is for me like going on a ride in a time machine. The world and the way people
lived just 50 years ago can be as exotic as watching rare animals in the zoo. And then again you discover that some things never change, that history keeps on repeating itself and that our time on this earth is very short. It´s good to
get remembered of that once in a while.” Jella Bethmann - director & producer at Achtung Film.
QUALITY IS IN THE CONTENT
Clip from “The best age” to be broadcasted on DR K oktober 2015
THE BLACK BOX
Photo credit: DRs Kulturarvsprojekt
UN-BLACK-BOX THE ARCHIVE!
Photo credit: DRs Kulturarvsprojekt
THE ROAD TO SMART DIGITIZATION
Telecine
Digitization
Scanner
COST
Productivity
TESTING THE THESIS
Telecine
Digitization
Scanner
COST
Productivity
QUALITY IS IN THE CONTENT
B&G test digitization clip
COSTS ARE COSTS
SACRIFICE TECHNOLOGY FOR PRODUCTIVITY
TIME IS YOUR WORST ENEMYGOOD - decision
BAD - decision
SLOW -
digitiz
ation
FAST -
digit
izatio
n
TIME
CHALLENGE PRESUMPTIONS
Photo credit: DRs Kulturarvsprojekt
