fair trade benefits
TRANSCRIPT
Benefits & Advantages of WFTOMarket Access Recognition
Differentiation in the market place
Long term relationships
Solidarity markets: national/regional/
globalCSR reporting
Shared Community
Together in isolation
Annual conference (Asian focus for the
next 2 years)
Access to information Shared tools Local workshops and
training
Potential for change
FTAO in Brussels
Legislation at national level
Bottom up Fair Trade for Fair Trade practitioners
Systematic approach for
greater efficiency
Simple approach
Market Access
• 3.7 Billion Euro global retail sales
• 65 Million Euro sales from WFTO - Asia
Market Access• Source Online Expo, November 4, 5 2015• Ambiente, February 12-16 2106• WFTO-Asia AGM with BIG fair, October 2016
1998
1999
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
2010
2011
2012
2013
2014
3.46
3.15
7.66
7.70
8.20
16.20
21.62
17.50
26.21
34.05
41.20
62.90
64.50
70.71
77.09
88.23
93.00
Growth in salesMillion INR
Joined WFTO
Differentiation in the market place
•42 •58•34•67
World Fair Trade Organization Logo
Fair Trade Organizations are able to carry the WFTO Fair Trade Organizational label for recognition in the market place.
CSR reporting
• Potential Fair Trade /Actual Fair Trade• FLO• WFTO• Equivalent
Shared Community
Together in isolation
18
Networks
Provide access to knowledge and resources that are not otherwise available to the organization (Powell & Brantely)
Seoul 2014
Milan slide
Milan 2015
Regional Conference 2016 • Bangkok• Market focus• Promoting Fair Trade Organizations
by market segment online to global audience
Global conference 2017 • Delhi, India• At the same time as IFOAM
Fair Trade Towns
2015 International Fair Trade Towns Conference
Access to information
Shared tools:
Documents translated
to local languages
+ more!To do:
English -> Urdu!
The VIP primarily intends to build a pool of Fair Trade advocates through volunteerism.
Danielle D’Silva with member Villageworks Cambodia
So far 14 Workshops
in 2015
Article on workshops posted on the Global webpage
Bangalore 24th Feb
Siem Reap August Seoul August
On average 1 post reaches +3,155 individuals
Social Media
Potential for change
• Philippines - PRESENT Bill • Korea - Social Enterprise Bill• Vietnam - Social Economy Bill
“Social Enterprise is an emerging
force in Pakistan” The Guardian, 2015
Campaigning
– Anti poverty day, October 17th 2015
– Fashion Revolution Day, April 24th 2016
– International Women’s Day, March 8th 2016
– World Fair Trade, May 7th 2016
• Free Trade Agreements• Social Enterprise Law• Power in Supply Chains
Campaigns
World Fair Trade Day14 May 2016
Systematic approach for
greater efficiency
The Ten Principles of Fair Trade
‘Working on the GS and IMS is essential to making SAFFY’s
future secure’
Rad SaringanSAFFY, Inc.2611 Lamayan St., Sta. Ana, Manila 1009 Philippines
WFTOGlobal coordinationfrom the Netherlands
WFTO-AsiaRegional supportfrom Thailand
FTOs75 countries
Here to helpWorld Fair Trade Organization-Asia
Website: http://www.wfto-asia.com
Christine Gent [email protected]
SAR, Profile and Application questions and supportElise Hawley [email protected]
Thank you