Accounting & Finance

International Business

Marketing Management

ACCA + Accounting & Finance

(DUAL DEGREE)

Free

dom to explore

Formerly known asGLS (J P SHAH) INSTITUTE OF BUSINESS ADMINISTRATION (GLSIBA)NAAC Accredited

FACULTY OF BUSINESS ADMINISTRATION

FINDING RIGHT PLACE

Faculty of Business Administration (formerly known as GLSBBA) is a part of GLS University, a statutory state private university established by the act of Gujarat State Assembly. It aims to create future business leaders through a blend of globally relevant syllabus, unique pedagogical tools for experiential learning complemented by co-curricular and extra-curricular activities including socially-oriented pursuits.

(FORMERLY KNOWN AS GLSBBA)

FACULTY OF BUSINESS ADMINISTRATION

MISSION

To be an active participant in the development of globally competitive India by creating future business leaders

VISION

• To provide a learning environment• To encourage the development of

professional competencies• To provide technological advancement• To support the professional development

QUALITY POLICY

We aim at excellence in education by• Providing learning environment

conducive to professional development coupled with technological advancement

• Updating quality systems, leading to quality output

• Creating globally competitive business leaders with strong ethical and moral background

FROM THE PRESIDENT’S DESK

Dear Prospective Student,

Greetings from GLS University!

At GLS University, we believe that it is not a crisis, but our response to it that defines us.

The COVID-19 global pandemic represents the most serious public health challenge that our country and the world have faced in a century. GLS University has been working tirelessly not only to help mitigate the effects of this crisis on the university community, but also to alleviate the suffering of the most vulnerable members of society.

Our constant concern from the beginning of the crisis has been the health, welfare and safety of the entire GLS University community. To this end we have taken a number of significant operational decisions.

Whilst we all are adapting to new norms of maintaining social distancing; GLS University is investing heavily into world-class ONLINE platforms and Learning Technologies that will ensure that the education delivery continues uninterrupted. This initiative would put our university at par with the leading global universities that have adopted to high-tech educational innovations enabling us in doing all academic tasks ONLINE such as:1. Conduct and Record Online Virtual Video Lectures2. Arranging Online Exams, Presentations, Quizzes and

Assignments3. Enabling Online Group or Collaborative work4. Online Query resolution5. Online Grading, Feedback and Announcement of

Results GLS University and on behalf of my staff members, we ensure a smooth educational journey during your programme tenure at GLS University.

As one of the most respected and long-standing institutions in Gujarat, GLS University has taken its responsibility very seriously. From donating Rs. 51 lakhs to the CM’s Relief Fund, a comprehensive student benefit scheme/ scholarship for all deserving and needy students to reduce their financial

hardship, special scholarship for COVID-19 affected students for the academic year 2020-21, GLS University is doing its bit in line with our motto of “Learn, Love, Serve”.

While there is still a lot of uncertainty about the coming months, our plans for the next academic year are based on two principles that remain completely certain:

1. First and foremost, to protect the health of our students to the best extent possible

2. To provide all of our students with an excellent academic experience

I want to provide a strong assurance that we shall be doing everything possible to safeguard the health of our community through fulfillment of all norms & safeguards in a campus and to maintain our high standards of excellence in teaching and learning.

No matter what, we are committed to educating all of our students in the upcoming new academic year, in VIRTUAL classrooms, and beyond the classroom. We are committed to a safe and enriching educational experience. We are committed to you.

Sudhir NanavatiPresident GLS University

NUMBERS DON’T LIE…

>500Participation in

external events and 170 prizes

24Elective courses6 Foundation

Courses

>4000GLSBBA’s now proud professionals in two

decades>10Annual events

of various activities

>40Corporate

Tie-Up for job placement &

Internship

24Workshops

Seminars and Guest sessions

21Years of expertise

in professional mentoring

3Ares of Major Specialisation with 5 Minor Specialisation

>6Annual

Industrial Visits

>21Annual

Research Projects

30Core

Management courses

STUDENT-CENTRIC APPROACH

ANNUAL INTERVENTIONS

ONLINE AND OFFLINE LIBRARY

STRONG BELIEF IN PEOPLE, MIND AND SKILLS

ACCREDITATIONS AND LINKAGES

WHAT MAKES US STAND APART?

STUDENT CENTRIC APPROACH

1. Constructivist Learning2. Outclass Research3. Student Research

Publication – “Vivechana”4. Annual Magazine –

“Flames”5. Student Organized

Events 6. Student Management

Clubs

ANNUAL INTERVENTIONS

1. Live Environment Project2. Industrial Visits3. Grand Research Project 4. Annual National

Management Fest “Image”

5. Workshops And Seminars

6. Internship

ONLINE AND OFFLINE LIBRARY

1. More than 7000 books on Management

2. 29 International, National and Online Journal subscription

3. Subscribed Database – Questia

4. 39 Video Lectures5. More than 500 ebooks

in CDs6. Nlist and Inflibnet7. Harvard Business

Review8. Institutional Digital

Repository9. 9 Magazines and

Newspapers

ACCREDITATIONS AND LINKAGESSTRONG BELIEF IN PEOPLE, MIND AND SKILLS PEOPLE• Environmental Sensinitivity• Workshop on Creating Manure From Vegetable

Waste• Distribution of Bio-degradable Poly-carbonate Plastic

Bags to Street Vendors• Visit to Blind School• Blood Donation Camp• Associated With Tide NGO – To Teach Slum Kids• Cleanliness Drive• Workshop on Gender Equality

MIND• Workshop on Design Thinking• Workshop on Creative Writing• Workshop on Argue To Understand• Workshop on Movie Appreciation• Business Intelligence Workshop

SKILLS• Workshop on Data Analytics• Workshop on Personality Development• Session on Public Speaking and Presentation Skills• Poster Making and Painting Workshop• Research Methodology Workshop

Lecture Series on Social Media

Certified Course

IITGNPaid

Internship

Workshop & Lecture Series on Strategic

Management

Environment Senisitivity

AccreditedUGC

Recognised University

LEARNING OUTCOMES AT EACH YEAR OF THE PROGRAMMEThe BBA course is designed with a vision to contribute to the societal enrichment through advanced curriculum, innovation and value augmentation. The motive of this course is to provide the students with a right blend of theoretical learning and an opportunity to witness how those & concepts are utilized in the practical environment.

YEAR CONCEPTS SKILLS VALUE

FY BBA Foundation of Business Management, Economic Environment, Business Mathematics

Language and Computing Skills Sensitivity

SY BBA Functional areas of Business, Organizational Behaviour, Business research methods

Interpersonal and Leadership Skills Respect

TY BBA

Practical training, Business Implementation and Management Skills in specific specialization areas, Legal and Strategic Environment for Business

Analytical and Team Building Skills Ethics

OVERVIEW OF THE COURSE STRUCTURE

3 - CAREER-ORIENTED MAJOR

SPECIALISATIONS TO CHOOSE FROM

• Accounting and Finance

• Marketing Management

• International Business

MINOR SPECIALISATION AREAS

TO EXPLORE• Human Resource

Management• Entrepreneurship• Accounting and

Finance• Marketing

Management • International

Business

• 30 - Core courses for management learning

• 6 - Foundation courses for self-development

• 3 Major specialisation areas

• 5 Unique minor specialisation areas

• 24 - Skill oriented elective courses

• Opportunity to achieve dual degree with ACCA

3 6 140YEARS SEMESTERS CREDITS

CBCS: In order to bring itself at par with international universities, GLS University has adopted the Choice Based Credit System.

CORE COURSES

• Fundamentals of Management

• Principles of Economics (Micro)

• General English• Business Mathematics• Basics of Financial

Accounting• Fundamentals of

Financial Management

• Introduction to International Business

• Principles of Economics (Macro)

• Fundamentals of Marketing

• Elementary Statistics• Introduction to Financial

Markets & Institutions• Managers in Business

• Introduction to Service Marketing

• Business Statistics• Managing People• Production

Management & Industrial Exposure

• Managerial Economics • Subject Specialisation (1)

• Essentials of Financial Accounting and Cost Accounting

• Digital Marketing• Psychology for

Managers• Intro. to Research

Methodology• Entrepreneurship

Process and Behaviour• Subject Specialisation (2)

• Legal Aspects Of Business - I

• Indian Tax Structure • Managerial

Competencies and Career Development

• Research Methodology: Tools and Analysis

• Subject Specialisation (3)• Subject Specialisation (4)

• Legal Aspects of Business - II

• Strategic Management• Operations Research • Grand Project• Subject Specialisation (5)• Subject Specialisation (6)

SEMESTER 1

SEMESTER 4

SEMESTER 2

SEMESTER 5

SEMESTER 3

SEMESTER 6

APPLIED LEARNING… BEYOND BOOKS…

SKILL ORIENTED COURSES

(Sem I) Environment Management(Sem 2,3,4) Foreign Language I,II,III ( French)(Sem 2) Design Thinking(Sem 2) Indian Culture through Performing Arts(Sem 2) Gender Equality(Sem 3) Still Photography and Movie making(Sem 4) Vedic Mathematics

ACCOUNTING AND FINANCE

(Sem 3)Basics of Cost Accounting(Sem 5)Banking Theory & Practices(Sem 6) Financial Services

HUMAN RESOURCE MANAGEMENT

(Sem 5) Organizational Development(Sem 6) Talent Management

LAW

(Sem 2) Introduction to Law(Sem 4) International Trade Laws

MARKETING

(Sem 4)B2B Marketing(Sem 5)Retail Marketing Management(Sem 6)Event Marketing

ENTREPRENEURSHIP

(Sem 3) Leadership Influence and Power(Sem 4)Creativity and Innovation(Sem 5) Business Opportunity Identification & Feasibility (Sem 6) Emotional Intelligence and Managerial Effectiveness

(Sem 3)Cross Culture Management(Sem 4) International Trade Laws(Sem 5) Port and Shipping Management(Sem 6)Global Strategic Management

INTERNATIONAL BUSINESS

CHOICE OF ELECTIVE COURSESFOUNDATION COURSES

Sem 1 IT Tools in Business Sem 2 Basics of Communication and Personality DevelopmentSem 3 Interpersonal Communication ISem 4 Interpersonal Communication IISem 5 Analytical Communication ISem 6 Analytical Communication II

ACCOUNTING & FINANCE

CAREER PROSPECTSFinance specialization gives graduates plenty of career opportunities in areas of consulting, stock and commodity market, mutual fund houses, financial planning and wealth management, investment banking, assurance, compliance and insurance and many more .

FINANCE AND ACCOUNTING ROLESFinancial Analyst, Risk Assurance Analyst, Fund Manager, Compliance Specialist, Audit Associate, Credit Analyst, Banking Roles and many more, besides this self employment is always an option.

A linkage with “Association of Chartered Certified Accountants” (ACCA) gives students a unique opportunity in being part of a strong ACCA network

SPECIALISATION AREA

PEDAGOGY STUDENTS SPEAK

The Syllabus for this specialization has been designed in such a way that it helped me in acquiring the knowledge and technical skills needed to analyze accounting / finance and business problems. Personally, this degree has ameliorated my skill set and competencies.

SAMEER SHAIKH, TY BBA

• Modified Lectures• Questioning and Discussion• Problem-Based Learning – Cases• Group Learning – Teamwork• Technology - Visual & Computer -

Based Instruction• Fieldwork Accounting Internships• Guest Lectures & Workshops• Visit Ahmedabad Stock Exchange

CERTIFIED WORKSHOP

• Workshop on Security Analysis• Workshop on Derivatives

SUBJECTS

ELECTIVES

Sem 3 Sem 4 Sem 5 Sem 6

Accounting for Managers Management Accounting Corporate Finance ISecurity Analysis &

Portfolio Management

Corporate Finance IIContemporary Issues in Accounting & Finance

Sem 3 Sem 5 Sem 6

Basics of Cost Accounting Banking Theory & Practices Financial Services

EMBEDDED IN THE CURRICULUM

DUAL DEGREE - BBA + ACCA

ABOUT - ACCAACCA (the Association of Chartered Certified Accountants) established in 1904 is the global body for professional Accountants. It aims to offer business-relevant, first-choice qualifications to people who seek a rewarding career in accountancy, finance and management.

ACCA - THE GATEWAY TO SUCCESS!• Most sought after professional

qualification• Over 600,000 students & members

world-over • Global work opportunities as it is

recognized in 178 countries

SPECIALISATION AREA

(Accredited by Association of Chartered Certified Accountants, UK)

(Accounting and Finance Specialisation)

• Being part of a strong ACCA network• International exposure in

Accounting and Financial Management

• EXEMPTION OF 6 SUBJECTS resulting into reduced cost of the course

• Sessions for ACCA on the college campus

• Delivery of lectures through trained in-house faculties and coaches from ACCA

• Globally Accepted Qualification for Careers in Accountancy, Finance & Management

• Globally recognized certification program that opens up career opportunities worldwide

• Contemporary, wholesome and interdisciplinary course matrix

• Judicious, relevant and context-based pedagogical tools

• State-of-the-art on campus facilities rightly blended with a team of faculty members

EXCLUSIVE BENEFITS FOR GLS-BBA STUDENTS

WHY OPT FOR DUAL DEGREE?

Strategic Professional**(Optional MSc)

• Corporate and Business Law• Performance Management• Taxation• Financial Reporting• Audit and Assurance• Financial Management

Essentials• Strategic Business Leader• Strategic Business ReportingOptional (Pick Two)• Advanced Financial Management• Advanced Performance Management• Advanced Taxation• Advanced Audit and Assurance

Applied Knowledge

Applied Skills (Optional BSc)

• Accountant in Business• Management Accounting • Financial Accounting

EXPERIENCE

ETHICS ANDPROFESSIONALSKILL MODULE*

University - entrance level or non relevant degree

ACCA Diploma in Accounting and Business or relevant accounting or finance qualification

Fully accredited degree

ACCAQUALIFIED

PROFESSIONAL ACCOUNT

MARKETING MANAGEMENT

CAREER PROSPECTSStudents can choose this course to prepare themselves for careers in the corporate sector in marketing fields that range from key marketing account management, customer-relationship management, product management, advertising and sales, in a spectrum

MARKETING ROLESSales Executive, Business Development Head, Product Marketing Manager, Marketing Communications Manager, Business Analyst, and many more.

SPECIALISATION AREA

PEDAGOGY STUDENTS SPEAK

“We have been taught from the basics of marketing to wide perspectives of marketing such as rural marketing, retail marketing, sports marketing and many more in just 3 years. Faculties are very helpful, supportive, motivating and friendly which makes the learning an easy task and way of their teaching makes our course interesting by using various methods in the form of case studies, quizzes, expert lectures and various other methods”

SAWAI CHANDAK , TY BBA

• Classroom Discussion• Experiential Learning• Case Method Approach• Guest Lectures• Video Clips• Management Games• Academic Projects and Classroom

exercises• Role Play • Workshops• Brand Quiz

CERTIFIED WORKSHOP

• Workshop on Product and Brand Management

• Workshop on Customer Relationship Management

• Guerrilla Marketing Workshop• Digital Marketing Workshop

SUBJECTS

ELECTIVES

Sem 3 Sem 4 Sem 5 Sem 6

Consumer and Culture Theory

Integrated Marketing Communications

Sales and Distribution Management

Product and Brand Management

Consumer Relationship Management

Marketing Perspectives

Sem 4 Sem 5 Sem 6

B2B Marketing Retail Marketing Management Event Marketing

EMBEDDED IN THE CURRICULUM

INTERNATIONAL BUSINESS

CAREER PROSPECTSThis specialisation aims to prepare students to take up careers in the corporate and family businesses engaged in International Business operations. It equips the participants for working in a competitive global environment, enabling them to face confidently the pressures and challenges of the new millennium like issues that arise out of the integration of the Indian economy and businesses with the global environment, trends within international business for Indian corporate houses.

INTERNATIONAL BUSINESS ROLESExport Head, Import Head, International Relations Manager, International Marketing Research, Global Risk Manager

SPECIALISATION AREA

PEDAGOGY STUDENTS SPEAK

“A degree in international business prepares you for a global, culturally diverse career, with opportunities spanning sectors and industries. International business does not always require you to be based abroad, with most e-Commerce and digital businesses having an international client base.”

ANJALI SINGH, TY C

• Classroom Teaching• Case Study Analysis• Guest Lectures• Video Clips• Academic Projects • Workshops• ICD Visit

CERTIFIED WORKSHOP

• Workshop on International Business

SUBJECTS

ELECTIVES

Sem 3 Sem 4 Sem 5 Sem 6

International Marketing Management

International Financial Management International HRM

International Supply Chain & Logistics Management

Export Import Procedures & Documentation

International Marketing Research & Country

Analysis

Sem 3 Sem 4 Sem 5 Sem 6

Cross Culture Management

International Trade Laws Port and Shipping Management

Global Strategic Management

EMBEDDED IN THE CURRICULUM

MENTORSHIP FOR CAREER SUPPORT

GLOBAL EXPERIENCE & FOREIGN IMMERSION CERTIFIED WORKSHOPS

INDUSTRY CONNECT

SUPPORT BEYOND CLASSROOM

GLOBAL EXPERIENCE AND FOREIGN IMMERSION

INTERNATIONAL PATHWAY FOR BBA STUDENTSAn opportunity to earn dual qualification from GLS University and from the Foreign University.

1. CALIFORNIA BAPTIST UNIVERSITY USA2 Years GLSBBA + 2 Years CBU, USADegree From CBU After Completion Of 4 Years 2. CURTIN UNIVERSITY – AUSTRALIA1 Year GLSBBA + 2 Years Curtin University, AustraliaDegree From Curtin University After Completion Of 3 Years

3. NEW CASTLE UNIVERSITY – AUSTRALIA1 Year GLSBBA + 2 Years Newcastle University, AustraliaDegree From Newcastle University After Completion Of 3 Years

4. GEORGIAN COLLEGE, ONTARIO, CANADA2 Years GLSBBA + 2 Years Georgian College, CanadaAfter Completion Of 4 Years:Business Administration Advance Diploma (BADM) ORBusiness Administration –Human Resources Advance Diploma (BAHR)

5. LEEDS BECKETT UNIVERSITY, UNITED KINGDOM2 Year GLSBBA + 2 Years Leeds Beckett, UK (1 year UG + 1 year MBA)Bachelors Degree : BA of Business & Management From Leeds Beckett After Completion Of 3 YearsMasters Degree From Leeds Beckett After Completion Of 4 Years

GLS UNIVERSITY HAS A UNIQUE TIE UP WITH

IMMERSION PROGRAMMESThe immersion will take place over about 21 days in USA / Canada / Australia / UK and would consist of lectures with faculty and guest speakers, experiential and reflective exercises, group based and independent assignments.

GLOBAL MBA 1 CURTIN UNIVERSITY, AUSTRALIAGlobal MBA (2 years)

2. UNIVERSITY OF NEWCASTLE, AUSTRALIAGlobal MBA

2 years in UON OR Dual Degree 1 year in UON + 1 year in Montclaire, USA for Data Analytics

CERTIFIED WORKSHOPS• Performing Arts (Drama & Dance)• Public Speaking & Presentation Skills• Workshop on Argue to Understand • Industry Analysis• Research Methodology• Creative Writing• MIS• B-Plan• Movie Appreciation• Business Intelligence Workshop• Guerrilla Marketing Workshop• Digital Marketing • Entrepreneurship• Personality Development• Industrial Analysis• Design Thinking and many more….

INDUSTRY CONNECT INDUSTRIAL VISITS

• Adani• Aegis Elevator• Amul• Alu Plast• Balaji Wafers• Galaxy Mica• Gopal Namkeen• Havmor• Container Corporation Of India• Jyoti Cnc• Kabhi B Bakery• Neauation Technology Pvt. Ltd• Accumax Lab Devices• Spectrum Johnson

INDUSTRY-INTERFACE EXPERT SESSIONS

• O.P Kohli• Sudhir Jain• Abraham Koshy• Bharat Dabholkar• Prahalad Kakar• Padmashree Laila Tyabji• Guruji Shri G Narayana• Pushpendra Kulshrestha• Dr. Amit Garg• Mayur Puri• Rj Vashishth• Sanjay Raval• Sanjeev Singhai• Srijan Pal Singh• Abhijeet Ganguly

MENTORSHIP FOR CAREER SUPPORT

100% Assistance in Placement Average salary package range from 1.23

Lakhs p.a. to 3 lakhs p.a.

INTERNSHIPS

PLACEMENTS

1 year residential internship with Stipend

In-depth subjects are designed to make entrepreneurs future ready, besides they opted to be incubated at

Expert Sessions on “Career Prospects after BBA”

START-UPS

HIGHER STUDIES

IIT GANDHINAGAR

LIFE AT GLSBBA

• Image – A National Level Management Fest• Shatranj – Talk series by experts on

contemporary issues• Samvedna – Social Initiative• Environment sensitivity• Samvaad – Guest Lecture Series• Anvesh – An Inter-class Competition• Sports and Fitness• Student Run Clubs• Orientation• Fun Week• Garba • Farewell

EVENTS

NATIONAL LEVEL• 1st prize in International Business Plan championship at IIM- Bangalore• First Runners up in three events at IIM Indore• First prize in Research Paper Competition organised by IICMSR Pune • Runner up Position in Article Writing Competition at IIM Udaipur.• Team GLSBBA won in case analysis, parliamentary debate and poster

making at IIT Roorkee. • Won at AGROVON 2019, a National Level Management Fest organized

by C.C.S National Institute Of Agricultural Marketing, Jaipur.STATE LEVEL• Won prizes in six events at Vishleshan Plus-2019, FOBA• Won three trophies, a rotating trophy and 1st prize individual trophy at

HA College of Commerce • Won first prize in Build the Brand Event at Christ Institute of

Management, Rajkot• Secured the best speaker prize at HL College of Commerce• Won prizes for Balance Sheet Crunching, CEO Challenge at SMPIC• Secured second position at Swami Vivekanand Elocution

Competition• Won in four events at TRIFEST 2020 hosted by KS School of Business

Management• Secured various prizes in five events at Economic Fest FOC-SMPIC

A GLIMPSE OF ACHIEVEMENTS

“The college gave me a holistic understanding in Marketing concepts both theoretical & practical.Owing to the amazing culture of the college and the helpful & friendly faculty, I had a great learning experience at GLS”

DISTINGUISHED ALUMNI

HEMAL SHAH(Batch 2015-18)FMS Delhi, Working with Vivo

BHARGAV PUROHIT (Batch 2004-07)Lyricist/ Music composer/ Screenwriter

“GLS BBA holds a special place in my life. I got ample opportunities to showcase my talent in the field of my choice and excel in area of my interest. I cannot forget that GLS has been my stepping stone. It has nurtured me and helped me grow and infused me with positivity and energy.”

VIRAJ CHANDARANABatch: 2008-11Branch Head (J R Group, Ahmebabad) (Complete Logistics Solutions Provider)Co-Founder (Lasary by the Chandaranas) (Food start-up)

“All faculty members are very supportive and acted as our guardian angels whenever needed. Despite passing out 9 years back this friendly environment keeps pulling me back to college even today.”

ISHITA JOSHI Batch: 2011 – 14Social Sector Advisory team at PricewaterhouseCoopers Pvt.Ltd. (PwC India)

“GLSIBA has played a very important role in my life. Not only because it has some of the best faculties and is known for academic excellence, but because GLSIBA has provided me various opportunities, both academic and non-academic, that have groomed me into a sharp professional and more importantly, a better individual.” 

SAMIKSHA YADAVBatch : 2016-19Currently an active participant of Dance 5+

“GLSBBA- To me it was my second home where i spent 3 beautiful years exploring myself. It was never just about bookish knowledge but about practical experience, which helped me grow positively. I’m thankful to each and every person who helped me throughout this journey”

The applicant must have1. Passed the GSEB/CBSE/ICSE or its equivalent under the 10 +

2 pattern in Commerce or Science stream, with English and Mathematics /Physics/ Statistics/ Business Mathematics/Accountancy

2. Obtained the following minimum aggregate marks Open category candidates : 45% Reserved category (SC/ST/SEBC) candidates : 40%

ELIGIBILITY CRITERIA FOR FYBBA

For any inquiry, please call Dr. Tejal Jani : 91-98799 83832Dr. Himani Sardar : 91-75678 37370 Prof. Pooja Sharma : 91-96388 57857Dr. Swati Modi : 91-94275 54173

Faculty of Business AdministrationFormerly known asGLS (J.P. Shah) Institute of Business Administration (GLSBBA)GLS Campus, Opp. Law Garden, Ellisbridge, Ahmedabad 380006Phone : 91-079-26468511 Email : glsbba@gujaratlawsociety.org Website : www.glsiba.org

A JOURNEY TO SELF-EXPLORATION BEGINS WITH US…