facilitator aided innovation
TRANSCRIPT
FACILITATORAIDED-INNOVATION
HELPING MULTIDISCIPLNARY TEAMS WORK MORE EFFICIENTLY TO REACH SUPERIOR RESULTS
Thierry Curiale, Matthew Marino
@userstudio
The alchemy of an integrated design culture
Multidisciplinary innovation is a team sport.
Multidisciplinary innovation is a team sport.
Today, we’d like to share and discuss our rules of the game…
User Studio - 2012
Hello, we’re…
Matthew Marino
Service designer & founding partner
@matthew_marino
Thierry Curiale
Innovation marketing director & facilitator
@thierrycuriale
User Studio - 2012
Orange museum project
User Studio - 2012
Multidisciplinary innovation team
Programmer
Publisher
Designer
Marketer
Curator
User Studio - 2012
Challenges of muldisciplinary innovation
Designers
Programmers
Marketers
Curator
Publisher
Different personal and professional perspectives
User Studio - 2012
Successful equationWorking with business, technical and human perspectives straight from the start increases the chances of success.
Designers
Marketers
Programmers
Sweet spot
User Studio - 2012
Successful equationWorking with business, technical and human perspectives straight from the start increases the chances of success.
Secret device !
Designers
Marketers
Programmers
Sweet spot
User Studio - 2012
Embeding facilitation in integrated teams
Programmer
Publisher
Designer
Marketer
Curator
User Studio - 2012
Challenging balancing act
Service Designers
Skills Training Balancing act
User Studio - 2012
Facilitator-aided innovation
FacilitatorDesigner ProgrammerCurator Publisher Marketer
User Studio - 2012
Benefits of facilitator-aided innovation
> Reducing the time consuming negotiation interfaces
Efficiency
Team cohesion
Relevant results > Motivation
> Feel part of a group
> Proud of what we do together
> Personal satisfaction and pleasure > Better quality
through collective intelligence (thoughts & emotions)
User Studio - 2012
The rules and tools of the gameHow to create such an innovation experience
1. Cast the right team
2. Create a formal framework dedicated to exploring new ideas
3. Catalyse the interactions between different points of view
4. Emphasize doing rather than “bla bla bla”…
5. Delegate roles so production flows smoothly
6. Attribute leadership to each discipline when relevant
7. Remeber to remain a project manager
8. Integrate the facilitator within the organisation
User Studio - 2012
The rules and tools of the game
12 people max. is ideal
1. Cast the right team
Heterogeneous skills and disciplines…and homogeneous values and cultural references
User Studio - 2012
The rules and tools of the game2. Create a formal framework dedicated to exploring new ideas
Example : a dedicated space and a co-written team contract…
User Studio - 2012
The rules and tools of the game3. Catalyse the interactions between different points of view
Programmer
Designer
Marketer
User Studio - 2012
The rules and tools of the game4. Emphasize doing rather than “bla bla bla”…
DO TANK
User Studio - 2012
The rules and tools of the game
Friendlyobserver
5. Delegate roles so production flows smoothly
Host
Rythmmaster
Decisionmobilizer
User Studio - 2012
The rules and tools of the game
ELABORATE DESIGN DEVELOP
6. Attribute leadership to each discipline when relevant
MARKETERS
DESIGNERS
PROGRAMMERS
User Studio - 2012
The rules and tools of the game
Facilitation Project management
Transparency
Communication
Collaboration
Dealines
Budget
Quality
+
7. Remember to remain a project manager
User Studio - 2012
The rules and tools of the game8. Integrate the facilitator within the organisation
Towards a transformed
manager ?
Outsourced
Facilitator who can take decisions
User Studio - 2012
The rules and tools of the game8. Integrate the facilitator within the organisation
Outsourced
Facilitator who can take decisions
Towards a transformed
manager ?
User Studio - 2012
Recruting your own facilitator
Skills
Knowledge> Social sciences
Know-how> Conducting team dynamics> Project management
Soft skills> Interpersonal communications> Dealing with complex situations
Knows how to get done> Leadership
Knows about
> Marketing> Design> Development> Economics> Accounting> Management> Finance
Qualities
Attitude> Integrity> Authenticity> Ethics> Empathy> Altruistic> Humanistic
Behaviour> Non defensive> Does not judge> Neutral & benevolent> Listens empathetically> Maieutician
User Studio - 2012
Expanding the innovation manager's toolbox
Flat organisations
Designers
Marketers
HR
Programmers
Executives
Top-down organisations
Managers
This paradigm change needs new skills and TOOLS
Facilitators
User Studio - 2012
Expanding the innovation manager's toolbox
Flat organisations
Designers
Marketers
HR
Programmers
Executives
Top-down organisations
Managers Facilitators
Micro functional changeMacro organisational change
"As we move away from hierarchical structures and open the system, someone needs to act as the catalyst so things don’t overheat."
@thierrycuriale
