facebook marketing strategy
TRANSCRIPT
Facebook Marketing Strategy - As Updated On: Aug 2011
Prepared By
Mr. Yogesh Huja
Swaran Soft Support Solutions Pvt Ltd
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Index
• Swaran Soft Company Profile
• Facebook Marketing Strategy
• Facebook Insight – Sample Report
• Case Study : Domino’s Pizza - Activity Honda – Reporting Tool
• Our Working Environment
• Our Customers
• Contact Us
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We take this honor to introduce you our organization strengths & its market existence since last 11 years, in due course we have served many clients for their basic needs of IT & also serviced major giants like Honda, Indigo, Domino’s , Samsung, GE , Saudi Aramco, Global Insight, SCERT, DMRC, HUDA, Bausch & Lomb. We have a strong team of techies who know how to innovate solutions & position strongly over Internet & in IT environments.
In last few years we have also developed few products, self service portals, CRM, HRMS & E-com website. These are based on ASP.net, PHP using SQL & MySQL. Following are different business areas of SPL:
1. Web & Mobile Application - Development & Maintenance2. Brand Building Services & Social Media Consulting3. IT Support , AMS, SaaS & Turnkey Projects
We take this honor to introduce you our organization strengths & its market existence since last 11 years, in due course we have served many clients for their basic needs of IT & also serviced major giants like Honda, Indigo, Domino’s , Samsung, GE , Saudi Aramco, Global Insight, SCERT, DMRC, HUDA, Bausch & Lomb. We have a strong team of techies who know how to innovate solutions & position strongly over Internet & in IT environments.
In last few years we have also developed few products, self service portals, CRM, HRMS & E-com website. These are based on ASP.net, PHP using SQL & MySQL. Following are different business areas of SPL:
1. Web & Mobile Application - Development & Maintenance2. Brand Building Services & Social Media Consulting3. IT Support , AMS, SaaS & Turnkey Projects
Swaran Soft – An ISO 9001-2008 Company
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Facebook Marketing Strategy
• The intent of Facebook Marketing is to promote ‘India TV’ through Facebook Platform.
• This includes following activities :
Setting up pages and displaying ads Creating pages on Social Networking platforms like Facebook. Advertising in Facebook. Detailed analysis of community posts with specific feedback.
Ongoing management and optimization; tracking metrics like: Number of advertisements in Facebook Number of fans in the Facebook community Number of posts/events in communities/pages in Facebook
Monthly Engagement Analysis.
Weekly Facebook Insight report on key metrics.
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Facebook Insights – Know Your Engagement
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Facebook Activity for Domino’s Pizza India C
ase
Stu
dy
– D
om
ino
’s P
izza
Ind
ia (
Jub
iian
t F
oo
dw
ork
s)
Result : The activity was planned for 45 Days & resulted in 70,000 Plus Likes on the Fan Page https://www.facebook.com/dominospizzaindia
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In House Developed – 360 Online Activity TrackerC
ase
Stu
dy
– H
on
da
Mo
torc
ycle
& S
coo
ter
Ind
ia P
vt L
td
Dashboard View
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Project Management Environment
Real Time Project Updates & MIS
For Employees & Clients
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Contact Us – Swaran Soft Support Solutions Pvt Ltd
India Operations
3rd Floor, SCO-32 Sector 12A
HUDA Complex, Gurgaon
Haryana-122001 India
Board : +91-124-4373221, 4268235
Sales : +91-9810560650, 4087227
Support : +91-9818833650
For Any Corporate Matters
Corporate Web: www.swaransoft.com
Information : [email protected]
Sales : [email protected]
Finance : [email protected]