facebook ads: is your website ready to convert cold traffic?

Download Facebook Ads: Is Your Website Ready to Convert Cold Traffic?

Post on 22-Jan-2018

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  1. 1. + Facebook Ads: Is Your Website Ready To Convert Cold Traffic?
  2. 2. + About Me Port City Young Professionals Networking Group Founder and Administrator Greater Wilmington Chamber of Commerce Current Board Member UNCW Alumni Association Board of Directors, past UNCW Communication Studies Alumni Chapter Past President Quality Enhancement for Non Profit Organizations (QENO) Coach Jenna Curry Marketing Lead Digital Strategist/Owner, Remedy Digital Agency remedydigitalagency.com jenna@remedydigitalagency.com
  3. 3. + Todays Agenda Welcome/Expectations Roll Call Your Business & Social Networks SEO vs Lead Generation Landing Pages that Convert The Facebook Pixel Sales Funnels & Retargeting Tips & Hacks Questions
  4. 4. + Social Media/Online Marketing Roll Call Service Based Business E-Commerce Facebook Ads? Business Manager? Facebook Pixel Sales Funnel Landing Pages
  5. 5. + SEO vs Lead Generation If you build it, they will come
  6. 6. + Lead Generation with Facebook Ads The Facebook Pixel Custom Audiences Retargeting Capabilities
  7. 7. + Is your website ready to convert cold traffic? Warm Traffic Cold Traffic
  8. 8. + Website Home Page vs Landing Page Website Home Page
  9. 9. + Website Home Page vs Landing Page Subdomain hosted through Clickfunnels: offer.thedanceglobal.com
  10. 10. + Landing Pages Ready to Convert Has one goal in mind for conversion Is capturing data for audience retargeting Mobile friendly ability to hide and customize for mobile A/B Test Different Landing Pages No Navigation Privacy Policy CRM Schema
  11. 11. + Landing Page Builders Clickfunnels