Volume 4.3-4.4March-April2015

Wishing youthe twentieth inception year of

IFIM Business School

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Face to Face brings out its new edition of newsletter to provide information on happenings at IFIM Business School Bangalore.

Contents:

Ÿ IFIM Kanyathon 2015- A Grand Success

Ÿ Dr. Gunjan Mohan Sharma’s paper published in the Journal of Business and Economics published by Academic Star

Publishing Company, USA

Ÿ Prof.Shaji Kurian’s paper on "Sustainable Performance Management Practices in SME – A Study of Machine Tool

Companies in India. " co-authored with Director Dr. Madhumita has been accepted for the 13th South Asian

Management Forum 2015

Ÿ Prof Chowdari Prasad, Dean (Planning & Development) and Dr Sridevi V, Associate Professor (Finance) & Head of

Finance Department attend AACSB Seminars at Delhi.

Ÿ Annual awards for Best Staff and Best Faculty

Ÿ Book Fair held on Campus on 9th March

Ÿ Pledge for donation of Eyes and Eye Testing Camp at IFIM College held on 11th March.

Ÿ Exclusive Demat Account Opening Session with Prabhudas Lilladher for IFIM Students

Ÿ Annual Sports Day conducted on 24th March

Ÿ IFIM B School wins "Most promising B-School with excellent Industry Interface in Karnataka" award at Asia Education

Summit 2015 organized by World Wide Achievers in New Delhi

Ÿ The Toastmasters Club organized the Area-level International Public Speaking Competition held at IFIM Auditorium

on 27th March.

Ÿ Dr Hari Krishna Maram felicitated with the Skill Tree Education Evangelist Award on 29th March.

Ÿ IFIM Institutions gets re-certi�ed with ISO 9001:2008 accreditation

Ÿ Prof Chowdari Prasad delivers guest lecture on “Challenges, Priorities and Recent Trends in Banking Sector”

Editorial Board

Managing Editor – Dr. Madhumita Chatterji, Director

Email: director@i�mbschool.com Mob: +91 98441 71648

Chief Editors – Dr Hari Krishna Maram – Director, PR IFIM Group

Email: drmaram@i�mbschool.com Mob: +91 98453 82308

Prof. Chowdari Prasad, Dean- Planning & Development

Email: chowdari.prasad@i�mbschool.com Mob: +91 94825 49472

Executive Editors – Ms. Josmi Joseph, Marushka Monette, Shikha Kumari

Email: josmi.j@i�mbschool.com Mob: +91 95389 25099

Email: marushka.monette@i�mbschool.com Mob: +91 99005 35880

Email: shikha.kumari@i�mbschool.com Mob: +91 99722 95833

Creative Head-Mr. Naveen Kumar

E-mail: naveen.kumar@i�mbschool.com Mob: +91 98801 74850

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IFIM Kanyathon 2015 – A Grand Success

IFIM KANYATHON 2015 – The annual 5 K Charity Run

which supported the cause to Save the Girl Child was a

huge success. On 8th March 2015 IFIM Business School,

in association with OXFAM India & S.A.F.E (Students

Against Female Exploitation), an organisation formed by

the students of IFIM, conducted a charity run at State

Central Library Campus, Cubbon Park. The run was

�agged off at 6 30 am. The Guest of Honour was

Mr.Ananth Kumar, Union Minister of Chemicals and

Fertilizers, and international paralympic swimmer

Sharath Gayakwad was also present. Kanyathon 2015

was a one of its kind event as it was a fund raiser for a

good cause organized by students, promoting social

responsibility.

This unique initiative, held on International Women’s

Day attracted approximately 2000+ Bangaloreans from

all walks of life. The participants of both genders,

varying from students to working professionals, started

and ended the run at Cubbon Park, and covered a

distance of 5 km in total. IFIM has been successfully

organizing Kanyathon for the past 4 years. It was

originally started in 2011. The three major objectives for

Kanyathon 2015 were Save the Girl Child, Women

Empowerment and Awareness against Female

Exploitation. Every participant was given a certi�cate

besides energy drinks & refreshments.

Speaking on the occasion Union Minister Mr Ananth

Kumar said “In today’s time it is absolutely essential to

stress on the importance of women empowerment. Our

Prime Minister has declared

this year to be dedicated to educating and saving the girl

child. On the occasion of International Women’s Day, let

us all take an oath to save the girl child, and see all

women progress. The next Prime Minister will be a

woman.”

IFIM B School’s Dr. Gunjan Mohan Sharma published

a paper in the Journal of Business and Economics

published by Academic Star Publishing Company,

USA.

Dr. Gunjan Sharma’s research paper presentation titled

Work-schedule Flexibility, Job Satisfaction and

Employee Turnover: A Study of B-Schools’ Teachers in

India "in Global Conference on “Managing in Recovering

Markets at MDI, Gurgaon on 12th March was lauded by

academicians & researchers who were present there.

The Journal of Business and Economics (ISSN 2155-

7950), a professional journal published by Academic Star

Publishing Company, USA has requested him to send the

paper for printing in their journal and have also invited

him to be on their Editorial Board.

Journal of Business and Economics is an international,

professional, and peer reviewed journal, published

monthly in English by Academic Star Publishing

Company, USA. Contributions are sought from all

functional areas of business

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(marketing, management, �nance, accounting, decision

sciences, operations research and economics) and from

other disciplines as long as the material is business or

economics oriented. The focus of the publication is

original completed research that has application to

academicians, researchers, business persons and public

policy makers within the broad areas of business and

economics.

Prof.Shaji Kurian’s paper co-authored with our

Director Dr.Madhumita has been accepted for the

13th South Asian Management Forum 2015

Prof.Shaji Kurian’s paper on "Sustainable Performance

Management Practices in SME – A Study of Machine Tool

Companies in India. " co-authored with our Director

Dr.Madhumita has been accepted for the 13th South

Asian Management Forum 2015 held on 26th-27th

March in Colombo, Sri Lanka.

The core themes were grouped under the following

headings;

[A] Management Challenges and Sustainability Issues in

the 21st Century

[B] Sustainability for Management Education

[C] Sustainability in creating real value

[D] Corporate Social Responsibility (CSR)

[E] Sustainable Business Management: Global

Dimensions

[F] Management Practices of Sustainable Businesses in

South Asia

The Conference was held at Hotel Taj Samudra Colombo,

Sri Lanka

IFIM B School faculty members attended AACSB

Seminars at Delhi

Prof Chowdari Prasad, Dean (Planning & Development)

and Dr Sridevi V, Associate Professor (Finance) & Head of

Finance Department attended two AACSB Seminars at

Delhi of two days duration each.

The �rst seminar on ‘Business Accreditation’ was held on

Feb 24 and 25, 2015. The second seminar on ‘Assurance

of Learning’ was held on Feb 26 and 27, 2015.

Both the seminars were held in New Delhi anchored by

Dr Eileen Peacock, Senior Vice President and Chief

Officer Asia Paci�c, of AACSB International, Dr Jacob

Chacko, Dean of the College of Business Administration

at Abu Dhabi University and Dr Arun Periera, Clinical

Associate Professor and Executive Director, Centre for

Teaching, Learning, and Case Development, Indian

School of Business. The Seminars were held at Hotel

Crowne Plaza New Delhi Okhla Community Centre

Phase – 1

Annual Awards at IFIM

On the occasion of the 20th Year Founder’s Day

celebration, IFIM presented the annual awards for best

faculty and staff of the year. The Best Faculty Awards

were giving to:

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Prof. Nagalakshmi S of IFIM College Book Fair held on Campus on 9th March

On 9th of March 2015, IFIM Business School held a book

exhibition-cum-sale. The exhibition was organized by

'Library' headed by Mr. Mahadeva and Team, at the

Institute’s campus from 10 am to 6.30 pm. It witnessed a

warm response from students and faculty with a footfall

to the tune of around 150. A wide range of books from all

disciplines of education was displayed and it was �ction

that saw the greatest takers. Other areas of interest were

Management Books like ‘B-School in 21st century’,

‘Grand Brand Rajni’, ‘Indian Foreign Policy’, etc.

The objective of this book exhibition was to promote

perpetual learnings, intellectual development and self-

improvement as major factors of social integration. More

than ten publishers exhibited their new editions across

various streams. Some of the leading publishers like

Cambridge, Koganpage, Routepage, Anmol, etc. were

the highlights of the fair.

The books were reasonably priced between Rs 200/- to

Rs 5000/- making it pocket friendly for students, thus

ensuring no one returns empty handed. Being an

intrinsic part of such fairs helps in developing the habit

of reading books. It is a device to spread culture,

education and knowledge. It changes our outlook on life

and widens our domain of learning.

Dr. Sridevi Varanasi of IFIM B-School

Best staff of the year was presented to

Mr. Prasanna G C of IFIM B-School

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IFIM College leads the ‘Pledge for donation of Eyes

and Eye Testing Camp’

On 11th March, the NSS Unit and YRC Wing of IFIM

College jointly planned to conduct 'Pledge for donation

of Eyes and Eye Testing Camp' through Lions Club

International and Dr Agarwal's Chain of Eye Hospitals in

connection to the Founder's Day Celebrations Students

from both College and B-School participated.

After the testing, the students were advised by the

quali�ed doctor about how the eyes must be taken care

of. For further testing and treatment they were given

coupons which entitled them to avail a discount of 50%

at any of their hospitals. A total of 140 students got their

eyes tested and 130 students signed the pledge to

donate their eyes.

IFIM hosts dignitaries from Glasgow Caledonian

University, United Kingdom

Honourable dignitaries from Glasgow Caledonian

University, a public University in Glasgow, Scotland

visited IFIM Campus on March 17th to

build collaboration in research, faculty and student

exchange.

With a history traceable to 1875, the Glasgow

Caledonian University was formally instituted in 1993 by

an Act of Parliament that created Glasgow’s third

university, and what would become one of Scotland’s

largest universities with more than 18,000 students. IFIM

is looking forward to much more international

collaboration in the future

Dr Hari Krishna Maram, Director-PR, IFIM, is elected

as the Chairperson for Karnataka Chapter of Higher

Education Forum (HEF)

Dr Hari Krishna Maram, the Director-Public Relations at

IFIM Group, has been an active member in the �eld of

Management Education in India. This year he has been

elected as the Chairperson for Karnataka Chapter of

Higher Education Forum (HEF).

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participation and enthusiasm from all the college

students.

The ground was �lled with cheers and excitements as

the results were announced. Before giving away the

prizes and certi�cates Mrs. Kalpana Padode- Director,

Home Catering Services, addressed the gathering and

expressed her appreciation for the event and

congratulated the prize winners. Mr Manu M Manohar,

the Wellness Expert of IFIM Institutions and Mr Sujith, the

trainer and Coach both led the events with full spirits.

The entire meet was compeered by Ms Sinzy Sylvester,

the Head of Computer Applications Department. The

Principal, Dr N Ramu blessed the students with

encouraging words. Finally the Convener of Sports

Committee Mr Venkatesh.B.B expressed gratitude to Mrs

Kalpana Padode for gracing the event with her presence

and others for their respective roles through the Vote of

Thanks.

Conducting events like Sports Day offers a large number

of opportunities to introduce students to a sports

integrated lifestyle. These events raise the self-esteem of

the youth and give them con�dence to function

effortlessly.

IFIM B School wins "Most promising B-School with

excellent Industry Interface in Karnataka" award at

Asia Education Summit 2015, in New Delhi

Worldwide Achievers and PERSON (People for Education

Research Scholarship & Outward Nutrition) organized

the 5th Asia Education Summit 2015 - Asia's most

authoritative Conference & Awards for the Education at

The Ashok, New Delhi on Wednesday, 25th March 2015.

It was attended by IFIM’s Dean Planning & Development,

Professor Chowdari Prasad.

IFIM Business School Bangalore received an award for

being recognized as the 'Most promising B-School with

Excellent Industry Interface in Karnataka' at the Summit

this year. Asia Education Summit for Education is a

premier international platform dedicated to innovation

and creative action

IFIM Institutions Celebrates its Annual Sports Day

IFIM College marks its commitment to the signi�cance of

sports in student life by celebrating its Annual Sports

Day on March 24th 2015 at the IFIM Hostel Grounds. IFIM

College believes that sportsmanship not only brings

forth the athlete in every student, but also shapes,

solidi�es and celebrates the importance of sports in our

country.

The event began with a welcome speech by Prof.

Azeema Tabassum which was followed by lighting of the

torch by the chief guest Mr. Mohan, Director at Centre for

Continuous Employability, who declared the sports

meet open. The ground looked colorful with houses

glowing in Vibrant Red, Majestic yellow, scintillating blue

and glittering Green. Before the commencement of the

event the Director Prof. M.S. Lakshmi Narayanan

addressed the gathering and motivated the students to

give their best performance.

The Sports Day began with the track events of 50 meter

dash consisting of four boys and four girls per house

followed by the 100 meter dash. Other individual events

with great number of participants per house included

8X50 meters relay and Medicine ball throw .The three

team events of Football, Cricket and Throw ball

witnessed maximum

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International. In all, 72 Institutions, engaged in different

levels and areas of education were honoured at the

event. The Chief Guest on the occasion was Mr Abhinav

Bindra, Olympian medalist, along with Mr Maninderjeet

Singh Bitta, Anti-Terrorist Activist and Mr Neeraj Kamsal

of Sports Authority of India.

Speaking on the event, Dr Madhumita Chatterji, Director

IFIM B School said “IFIM has always remained at the

forefront when it comes to innovation in education and

industry interface. It has many �rsts to its credit not only

in India but also internationally such as its award

winning compulsory Industry Internship Program (IIP),

�rst of its kind Personality Enhance Program (PEP) which

is a holistic intervention to improve the overall

personality of the student including wellness and

Introduction of the �rst collaborative AICTE approved

program in Business Analytics along with IBM. This is

indeed a proud moment for us. The award is dedicated to

the entire IFIM family who believes in continuous

transformation through innovative practices.”

The Toastmasters Club organizes Area-level

International Public Speaking Competition held at

IFIM Auditorium on 27th March

Toastmasters International is the leading nonpro�t

educational organization that operates clubs worldwide

for the purpose of helping members improve their

communication, public speaking, and leadership skills.

in education where top decision-makers share insights

with on-the-ground practitioners and collaborate to

rethink education. The Award recognized the

professional contributions and academic achievement

of IFIM Business School in the area of education.

The award served as recognition of a signi�cant

contribution to institution building process as an

illustrious career to its students, distinguishing

Institutions that are well respected by the community of

students, researchers, faculty and practitioners.

The India Education Excellence Awards ceremony was a

wonderful opportunity for stakeholders in the �eld of

education, all over the world, to create opportunities of

progress at all levels –National &

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the Prabhudas Lilladher Finance Lab within the IFIM

campus. On Friday March 20 2015, Two representatives

from Prabhudas Lilladher visited IFIM Business School

and explained the process of opening Demat Accounts,

and all the advantages associated with it. This Session

took place at Prabhudas Lilladher Lab itself.

Additional Features available for the students

partnering with Prabhudas Lilladher are that they are

providing live Phone-support for investment queries.

Since their success rate is more than 75% -high accuracy

of this rate is usually not found with the other �rm’s

demat accounts. They patiently clari�ed the doubts of

students regarding the account opening and trading.

Thanks to the informative presentation, most of the

students are opening their Dmat accounts and utilizing

this golden opportunity.

PGDM Finance Students experience a Live Trading

Session by �nancial expert Prof. Premsundar Iyengar

On 13th march 2015 a live trading session was

conducted by Prof. Premsundar iyengar.

The NSE Market was opened at Rs.8873 at 9:15AM which

was higher than the previous day’s close and it was the

indication that the market is in bull mode. Two days

before the live trading the market had entered in to bear

mode and the day was a narrow 7 day. Therefore it was

expected that market may go up or down to a great

extent.

At the end of the �rst half an hour the market went down

to Rs.8848 and in the 4th half an hour the market lost

about 46 points again and reached Rs.8802. The volume

traded had also been increasing for every half an hour.

The market was analyzed by using ABCD analysis; this is

the technique from Prof. Premsundar Iyengar’s own

experience. By this technique one who is interested in

trading and wants to trade can know when to sell and

buy. he explained in detail every part of this type of

analysis and enlightened the students on the methods

to maximize pro�ts and minimize losses in intraday

trading.

Keeping this philosophy in mind, The Toastmasters Club

organized the Area-level International Public Speaking

Competition held at IFIM Auditorium on 27th March

2015. IFIM B School was proud to be a host and learn the

art of communication and leadership designed to help

all students learn the arts of speaking, listening, and

thinking.

Dr Hari Krishna Maram was felicitated with the Skill

Tree Education Evangelist Award “Pillar for

Management Education”

Dr Hari Krishna Maram, Director- PR, IFIM Group, was

bestowed the Skill Tree Education Evangelist award 2015

at JW Marriott, Bangalore. He was felicitated and

appreciated by Sri R.V. Deshpande, Higher Education

and Tourism Minister, Govt. of India on 29th March 2015.

Every year, Skill Tree documents the journey of various

educational institutions in India, shares concerns and

updates in the education �eld and creates awareness

about great work in the industry. After 8 months of long

journey in research, shooting, on air show, they awarded

the best education thought leaders. Bangalore truly

witnessed the journey and success stories of various

achievers. The night was a tribute to those visionaries

who stayed behind the wall and still worked with

complete dedication to education.

Demat Account Opening Session with Prabhudas

Lilladher

Prabhudass Lilladher is a leading stock broking �rm in

India who has partnered with IFIM and launched

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processes are executed efficiently. The QMS was

implemented to document IFIM’s best practices, satisfy

the requirements and expectations of the students and

improve the overall management. Both IFIM B School

and IFIM College were audited in March 2015 by Bureau

Veritas, one of the world’s leading providers of

independent assessment services, to review the

completeness of documentation and to assess the

effectiveness and implementation as well as the

compliance of IFIM’s QMS to the requirements of the ISO

9001:2008 standards.

Speaking on the occasion, Dr Madhumita Chatterji,

Director IFIM B School said “IFIM Institution’s achievement

of the ISO 9001:2008 recerti�cation strengthens and

enforces its vision and promise to provide sustained quality

academic and educational services, research and socially

relevant curriculum for the bene�t of all the students”

IFIM Institutions will continue to progress and

distinguish themselves as pioneering education

providers in India. An international certi�cation like ISO

creates immense opportunities for collaborations and

partnerships with local and international organizations

and the industry. It is an official validation that the QMS

policies and procedures implemented are generating

results, producing industry- ready professionals, and

have the required experience and precision to meet

student requirements and expectations.

Prof Chowdari Prasad delivers guest lecture on

“Challenges, Priorities and Recent Trends in Banking

Sector”

Prof Chowdari Prasad Dean (Planning & Development)

delivered a Guest Lecture on the topic “Challenges,

Priorities and Recent Trends in Banking Sector”, to

students of 1st year M.Com., on March 28, 2015 at

Maharani Lakshmi Ammanni College for Women, 18th

Cross, Malleswaram, Bangalore.

At the end of the session at 12PM the market had lost

almost 80 points witnessed by the students, and at the

end of the day it lost about 200 points. Prof. Premsundar

Iyengar explained every instant of the market well and

gave valuable suggestions as short selling and also the

use of Stop loss order. He quoted the day as a ‘trending

day’.

IFIM Institutions gets re-certi�ed with ISO 9001:2008

accreditation

On Bangalore, 31st March 2015 Two IFIM Group

Institutions have been awarded the prestigious ISO

9001:2008 Quality Management Systems certi�cation

by Bureau Veritas . IFIM College has been recommended

for the ISO 9001:2008 certi�cation and IFIM Business

School has been recommended for ISO 9001:2008

recerti�cation.

The ISO 9001:2008 certi�cation means that the quality of

the Institute’s processes and standards are on par with

international management systems. It also means that

both IFIM Business School and IFIM College have

instituted quality assurance methods in teaching,

research and support services, and have built

procedures for its maintenance. In formalizing and

maintaining its quality assurance methods, it can be

assured that education services and research quality

remains at its best and all

11

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