Ezeego1

Ezeego1 Model

• Meta search engine with booking capabilities to offer the consumer best priced product with real-time availability.

• Be the Google of travel – think travel think ezeego1.• Cover the entire spectrum of travel space – product, contracting,

distribution, representations, support services• Be the marketing arm for suppliers, NTO, principles, trade

partners etc• Automated end to end process of the business to ensure

optimum staffing.• Technology to remain the backbone of the company in any

business that the company enters.• Team comprises of travel professionals with a mindset of “e-

space” thereby delivering quality service

 

Acquisitions

• E-ToursAcquired Majority Stake in E-Tours which is a

domestic consolidator for land productsEnhances buying power in the Indian MarketDistribute inventory to the leading domestic and

International travel players

Milestones

• Site launched on Beta – 19th December 2006• Launch Ad – 19th January 2007• Affiliates Application Launched – 10th April 2007• Khar Shop – 10th August 2007• Launched 40 offers in 2007-08 – Maximum by any

OTA• Hindi Transactional Portal Launched – 16th July

2006• Dedicated site for Home Based Agents launched –

Oct 21st 2008

Technology to Support Ezeego1 Model

Technology Synopsis• Flexible and Scalable Application Architecture deployed over secure

environment at data center • Open Architecture of the application ensures application scalability in

terms of business process and technologies like M-Com, Multi-Lingual, White Label, Co-branded etc

• Can integrate with any third party application via Web Services, XMLs, Widgets etc

• Web Services can be provided for each product for seamless integration with third party booking engines

• Web Services can also be provided for post transaction data for integration into mid office or back office application of suppliers, corporates etc.

• Load Balancer ensures scalability of handling up to 10 million hits simultaneously

• Avaya Contact Center and CCE Express Application Deployment for the Call Center with IVR and CTI capabilities

Ezeego1 Products

Global Products• Flights (Full Service & Low Cost Carriers)• Hotels (Over 4500 India Inventory & 0.5 million International

Inventory)• Cars• Bus• Sightseeing • Rail• Holidays• Cruises• Insurance• Forex • Visa• Destination Content

Real Time Inventory

• Interface with GDS• Third in the world to interface directly with Eurail • Direct (Real Time) Interface with all LCC’s in India• Direct Interface with over 200 plus suppliers across the

globe for real time inventory for all products & more are in the pipeline

• Private Fare Engine for all products• Ezeego1’s Supplier Module being used by a lot of

domestic & international suppliers who do not have an online application for real time inventory allocation

• Only OTA in India to have a real time Cruise Booking Engine

USPs• Following is the competitive edge Ezeego1 enjoys over competition

– Rail Europe: Only online player in India to have the integration with Rail Europe (3rd in the world)

– Cruise Engine: Only online player in India to have an end to end automated Cruise Engine

– Meta Search with booking capabilities: Ezeego1 is the only online player in the world to combine the meta search and the OTA model to offer a hybrid online solution

– International Cars: Only online player in India to offer international cars today– Shopping Cart: Only online player in India to offer shopping cart concept– Multi Lingual Portal: Only Ecommerce portal in Hindi that is transactional

(Domestic Flights) – Sight-Seeing: Only online player in India to offer sightseeing as a stand alone

product– Secure Site: Only online player who do not capture credit card details of

clients online as well as offline– Dynamic Packaging – Only online player in India to offer dynamic packaging

in its true sense

Sourcing & Fulfillment

Sourcing & Fulfillment

• Dedicated Product Team– Dedicated team for Airlines, Domestic, International and Inbound

Products– Comprehensive Research done on products– SWOT analysis with similar products offered in the market– Contracting done with direct suppliers & consolidators across the

globe– Multiple suppliers for products in place– Ride on the buying power of Group Companies to take advantage– Preferred option is to interface directly on real time with suppliers

where ever possible– Some suppliers use Ezeego1 Supplier Module (via Extranet) for

inventory management– Data and Content Management in Ezeego1 Private Database

Sourcing & Fulfillment

• Operations– Automated fulfillment process for all products– Quality Checks & Audits– Exception handling by team– Documentation & Logistics handling– Quotation Reverts done in 24 hours time– Supplier confirmation for all on request bookings– Exceptions like Transaction failures, Booking Failure process

automated– Offline bookings also synchronized to online booking engine– Margin Optimization – Fulfillment is centralized for all products– 24x7 Fulfillment Offered for all POS

Sourcing & Fulfillment• Call Center

– 24 x 7 – 135 agents to service customers– Travel Professionals trained in house– Avaya Contact Center and CCE Express Application Deployment– SOS Service – ensure all SMS that comes to this number is reverted and

closed within 10 minutes– Secure IVR payment gateway– Touch Points

• Voice• Chat• Email• SMS• Voice Mail

– Sage CRM Application deployed and is interface real time with the booking engine

Distribution Channels

• Business to Consumer (B2C) – Online www.ezeego1.com– Call Center – Ezeego1 Shops

• Affiliates (Business to Business)– Agents (affiliates.ezeego1.com)– Home based agents (hba.ezeego1.com)– Franchisees– Corporates (corporates.ezeego1.com)

Distribution of Ezeego1 Booking Engine

• Ezeego1’s booking engine can be distributed in one of the following ways:-– Using Ezeego1 affiliates site

(http://affiliates.ezeego1.com)– White Label Option– Co-branded Site Option– Web Services or XML integration

THANK YOU