event report - kbis.com
TRANSCRIPT
EVENT REPORT
ATTENDEE PROFILE
OVERVIEW
PRIMARY INDUSTRY SEGMENT
25%increase in
Builder/Remodelers
7%increase in
Kitchen/Bath Dealers
18%increase in
Home Design Showrooms
9%increase in qualified KBIS attendees 12% increase in total KBIS attendance
KBIS Qualified Attendees (excludes exhibitors, press, and spouse)
KBIS Professional AttendeesDesign & Construction Week Attendees to KBIS from International Builders’ Show from The International Surface Event from International Window Coverings ExpoTotal KBIS Attendance
201510,62419,261
12,783368341
33,119
201611,53921,008
15,300511350
37,169
Retail Store Kitchen and Bath Dealer...................16%
Cabinet Shop.......................................7%
Home Center........................................3%
Home Design Showroom.....................5%
Designers Interior Design Firm...............................7%
Kitchen & Bath Design Firm.................7%
Builders Builder/ Remodeler............................16%
Custom Builder.....................................3%
Distributor Appliance Distributor...........................3%
Plumbing Wholesaler/ Distributor........7%
Specialty Distributor..............................5%
Fabricator........................................................5%
Manufacturer/Supplier...................................5%
Independent Manufacturer’s Rep Firm........4%
Consulting Firm...............................................4%
Architectural Firm...........................................1%
125,000 Design & Construction Week Attendees!
ATTENDEE PROFILE
HIGHLIGHTS
REPRESENTS ONE OF THE HIGHEST AVERAGES AMONGST EMERALD EXPOSITIONS EVENTS
35% 35%35%
First time Attendees
Exhibitingcompanies
538Attendee to
exhibitor ratio:
53of attendees
consider KBIS a “must-attend” event
80%of attendees found
new products
92%
OBJECTIVES FOR ATTENDING
See New Products 95%Keep Up to Date With Industry Trends 91%
Find New Suppliers/ See Existing Suppliers 67%Maintain and Build
New Relationships and Network 60%
of attendees design/specify residential kitchen & bath products
72%
JOB TITLE
ATTENDEE PROFILE
TOP 5 STATES IN ATTENDANCE
CaliforniaFlorida
New YorkTexas Illinois
ANNUAL SALES VOLUME
19%
26%
18%
18%
19%
Under $500,000
$500,000 - $999,999
$1,000,000 - $2,999,999
$3,000,000 - $9,999,999
Over 10 Million
19%
19%
26%
18%
18%
up 5%
up 15%
up 26%
up 63%
TOP PRODUCTS DESIGNED/SPECIFIED1. Cabinets & Countertops
2. Kitchen & Bath Fixtures and Accessories
3. Natural Stone/Tile
4. Large Appliances
5. Building Materials
GEOGRAPHIC
90%attendance from United States
up 11% year over year
10%International attendance
50 Countries attending
• Increased attendance from top 10 States
• Attendees came from all 50 States
34%of attendees are
Owners/Partners up 7%
ATTENDEE PROFILE
SHOW INFLUENCE
35%73%
indicated KBIS was more influential
the same
25%less influential
2%The influence of seeing a product at KBIS versus other available options
PURCHASING IMPACT
Average attendee plans to specify/purchase $2.4 Million this year with exhibitors.
With 11,539 qualified attendees Total specify/spend in 2016
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$28 Billion
“For us KBIS means to Know Best Industry Suppliers. It is our critical show to attend.”
Marty Robbins President, Robbins Restorations
WHAT PEOPLE ARE SAYING
“Extremely beneficial. Overwhelmed our senses. Was the place to be in order to see everything in our
industry under 1 roof.”
Greg Strange President/Owner, Countertop Solutions, Inc.
“Great show, I’ll see you next time. Don’t forget to watch my company along the way.
The benefits I have received from the experience will catapult our success.”
David L. Beavers CEO, Norm Tessier Cabinets Inc.
“KBIS and the association with Design & Construction Week is an important evolution in how our industry communicates new products,
trends and ideas. MasterBrand Cabinets is proud to be a part of this show.”
Stephanie PierceSenior Design Studio Manager MasterBrand
“KBIS is a great venue to see new product and grow business relationships.”
Gary Courtright AKBD, Owner, Carmel Kitchens & Baths
“If you are serious about your business you need to be serious about attending KBIS.”
Robert Blair Owner, Blair Construction
“One of the best ways to see new products and trends that we can offer our clients.”
Joseph Golas Showroom Sales, Tile Designs by Fina
“KBIS is always a wonderful show to see new trends, touch and feel products, and remind
ourselves why we do what we do!”
Bridgette SchwarzInterior Designer, Signature Kitchen & Bath Design
MEDIA IMPACT
455 Media in Attendance • Over 6 Million Impressions
MAJOR MEDIA OUTLETS COVERING KBIS 2016
MEDIA PARTNERSValued partnerships that generate millions of impressions and show exposure through editorial, print and digital advertising campaigns.
OFFICIAL SHOW SPONSOR
FOR COMPLETE MEDIA COVERAGE VISIT KBISPRESSROOM.COM
TRENDING TOPICS
SOCIAL MEDIA
SOCIAL CONVERSATIONS
7,852 page Likes, Up 22%
FACEBOOK INSTAGRAM7,140 Followers, Up 176%
15791yearly views
YOUTUBE
2K Subscribers, 15,791 yearly views
3,037 Followers, Up 53%
18,073 Followers, Up 37%
#KBIS2016 IMPRESSIONS
#KBISDESIGNBITES IMPRESSIONS
#BOK2016 IMPRESSIONS
#KBISNeXT IMPRESSIONS
#KBISSHOWROOM IMPRESSIONS
7,707,972
106,544,111
2,683,620
1,394,905
3,251,093
589,557
Yearly Growth (Jan 2015 - Jan 2016)
KBIS has a strong social presence with continued engagement not just around the show but year round.
#DCW2016 IMPRESSIONS
DAY 1 OF KBIS!
OPENING CEREMONIES Jay Leno headlined the ceremonies along with Rhythm Extreme.
CHAMPAGNE & CUPCAKESTweet up at the KBISNeXT stage kicking off the show.
Sponsored by Consumer Reports.
DESIGNBITES3 minute brand/product presentations hosted by
Scott McGillivray of HGTV.
SHOW HIGHLIGHTS
KBISNEXT STAGEInsightful panel discussions and major award announcements.
THE BASHA fun night of music, dancing and celebrity sightings!
Sponsored by Cosentino.
30 UNDER 3030 exceptional young professionals selected by the NKBA.
SHOW HIGHLIGHTS
KBISNEXT BARPortfolio Reviews, Showroom Critiques and Modenus Talks
Round Tables. Sponsored by Modenus Media.
VOICES FROM THE INDUSTRYOver 90 VFTI sessions with many offering continuing
education units (CEUs).
OUTDOOR PRODUCT AREAThe latest in outdoor kitchens and living spaces.
Sponsored by Retail Observer.
FUTUREHAUS BATHROOMPresented by Virginia Tech, this smart bathroom integrates
new and innovative fixtures, technologies and materials.
HARD HAT MEDIA TOURThe VIP tour offered press the opportunity to get a “first glimpse”
of new products. Sponsored by Electrolux, Wilsonart and Perlick.
IBS SPIKE CONCERT PRESENTED BY GEICOClosed out the show with a private concert from Daryl Hall
and John Oates.
Walker Zanger for Kaza Concrete
Liebherr for undercounter Pullout Refrigerator
DXV by American Standard for Vibrato Faucet
Robern for Balletto Vanity
BEST OF KBIS
2016 AWARD RECIPIENTS
Electrolux for Perfect Steam Washer with LuxCare Wash and SmartBoost
JUDGING COMMITTEECheryl Kees Clendenon Owner of In Detail Designs
Danielle Bohn Creative Kitchen Designs, Inc., 30 Under 30 Alumni
Corey Laurysen Laurysen Kitchens Ltd, 30 Under 30 Alumni
Richard Anuszkiewicz Executive Director, Kitchen and Bath Division at
Alt Breeding Schwarz Architects
Tony Izzo CKD, Corporate Kitchen and Bath
Manager at Curtis Lumber Co.
PEOPLE’S CHOICE AWARDS
Best Kitchen is Viking Incogneeto Induction Warmer
Robern for Balletto Vanity
BATH
KITCHEN
SPONSORED BY:
The annual competition that showcases the best of the kitchen & bath industry
THE WINNERS
INNOVATIVE SHOWROOM AWARDS
OVERALL WINNER
Simmer & Soak, Saint Simons Island, GA
Independent Retail Showrooms Locations (1-5 showroom locations) – Small (1,000 – 2,500 sq. ft.)
Simmer & Soak • Saint Simons Island, GA
Independent Retail Showrooms Locations (1-5 showroom locations) – Medium (2,500 – 5,000 sq. ft.)
Guy Gunter Home • Atlanta, GA
Independent Retail Showrooms Locations (1-5 showroom locations) – Large (5,000 sq. ft.+)
Hartville Hardware • Hartville, OH
Multi Location Retail Showrooms (6+ showroom locations) – Medium (2,500 – 5,000 sq. ft.)
ANN SACKS Chicago • Chicago, IL
Multi Location Retail Showrooms (6+ showroom locations) – Large (5,000 sq. ft.+)
PIRCH Atlanta • Atlanta, GA
ADVISORY BOARD MEMBERS
Danny SwaimVP, Business Development, PIRCH
Chelsie ButlerExecutive Editor, KBB
Nancy EpsteinCEO, Artistic Tile
Tony LutzPresident/CEO, ISI
Mia NicolasienISI
Ken NischChairman, JGA
PEOPLE’S CHOICE AWARD
SPONSORED BY:
Simmer & Soak, Saint Simons Island, GA
KBIS.com
SAME GREAT EVENT. NEW LOCATION!
January 10-12, 2017Orange County Convention Center
Orlando, Florida
EXHIBIT SALES
Maria Hill, Account ExecutiveCompanies A-E, # and [email protected]
Amy Hornby, Sales Manager Companies F-N, France, Germany and [email protected]
Diana Gallagher, Account ExecutiveCompanies O-Z and Spain770.291.5436 [email protected]
MARKETING
Rebecca Corbett, Marketing [email protected]
PUBLIC RELATIONS
Kristen Jenkins, White [email protected]
CONTACT US