3) What have you learned from your audience feedback?Part 2

Audience FeedbackOnce our main and ancillary task’s were completed we needed to gain feedback from our audience to ensure we had produced suitable content which our target audience could relate to, understand and enjoy.

We chose to give our audience a questionnaire to fill out when watching, listening and reading our final products.We made sure to include both open and closed questions throughout the three questionnaires in order to gain quantitative and qualitative data and to make sure we had detailed and informative feedback from each individual.

Documentary

Comedy

Music

0 1 2 3 4 5 6 7 8 9

What did you like?

What did you like?

Camera Work

Sound Levels

0 3 6 9

What did you dislike?

What did you dislike?

When we asked the question ‘what did you like?’ the overall majority of the answers given were music and comedy. This indicating that our audience understood what we were trying to achieve and understood the comedic undertones of the documentary.

We then asked ‘what did you dislike?’ and it became apparent that the sound levels needed to be adjusted. This raised concern for us because when we were editing we made sure the sound levels were even and the audio was perfectly clear throughout.

Humour

Facts

0 2 4 6 8 10 12

What stood out the most?

What stood out the most?

Yes

No

0 2 4 6 8 10 12 14

Did you learn anything?

Did you learn any-thing?

The humour within our documentary seemed to be the one thing that stood out amongst the rest, along with the facts provided throughout.

All of our audience stated that they had learned something whist watching our documentary , this alongside the answer to the previous question indicates that we had done a sufficient job in catering for our audience and supplied them with knowledge and entertainment.

Sound Levels

Camera Work

Music

0 1 2 3 4 5 6 7 8 9

What would you change?

What would you change?

Yes

No

0 0.5 1 1.5 2 2.5 3 3.5 4 4.5

Would you continue watching our documentary? Would you con-

tinue watching our documentar?

Overall it became apparent that the main concern was the sound levels and it was those that needed to be changed the most, there was a little dislike for the camera work where people said a tripod was needed to be used more, however parts of the documentary were intentionally shaky due to the use of hand held.

All of our audience stated that they would continue watching our documentary.

Overall FeedbackThe audience enjoyed the opening five minutes to our documentary and would happily carry on to watch the rest of it.

PositivesLooking back at our documentary questionnaire there seems to be a set of reoccurring answers when asked ‘What did you like?’ It became apparent that our strongest elements within the documentary were the comedic aspects, the use of animation and the voice over script.

NegativesJust as it was clear to spot the positives it was clear to spot the reoccurring negatives. These where the sound levels and in some cases, the music used.

Improvements that could have been made - The sound levels during the interviews – the music was overpowering at times- The camera work could have been improved by using the tripod more, however it proved difficult when given a faulty tripod.

Was the audience’s reaction expected?Our audience reaction was better than expected. They reacted well to the humour in the documentary and their criticism was fair and understandable.

Radio Trail

Was it good quality?

Yes

No

What do you like?Music

Voiceover

Audio Clips

When asked if our radio trail was of good quality the majority of our audience said yes, with a few saying no due to the sound levels.

Our audience liked a range of things within our radio trail, the main things being the music, voice over and the audio clips from the documentary.

Is it clear what it is advertis-ing?

YesNo

Is it relevat to the doc-umentary?

YesNo

More than half of our audience stated that it was clear what our radio trail was advertising, stating that the content/ information was clear.

This lead on nicely to our next question, asking if it linked in well with our documentary. Although a small handful said no, the overall majority agreed that it did.

What would you change?

Sound levelsMusic

When asked what they would change, the audience replied that the sound levels and the music were the most important things to be changed. The reoccurring problem with the sound leves worried us because just as we did with our documentary, during editing we made sure that the sound levels in our radio trail were equal and complemented each other nicely, however that did not show when listening to it back through speakers

Overall FeedbackThe audience enjoyed the radio trail and understood what was being said and advertised.

PositivesThe feedback suggests that the radio trail links in with the documentary, the scripting/ voice over was clear and the audio clips were appropriate.

NegativesIt was clear that the main negatives with the radio trail was the sound levels and music.

Improvements that could have been made - The sound levels need to be

consistent - The music could have been placed a little more appropriately throughout the radio trail

- Was the audience’s reaction expected?

Our audience reaction was better than expected. They liked the clips we chose to use from the documentary and found the information to be clear and informative.

Double Page Spread

Yes no0

2

4

6

8

10

Does it look good?

Yes No0

5

10

15

Does it follow the conventions?

There was mixed views when asked if our double pages spread looked good, however the majority said that it was creative and colourful.

When asked about the conventions, most of our audience agreed that it did follow them, with a few people disagreeing.

Yes No0

5

10

15

Is it informative?

Yes No02468

1012

Is it clear what its advertising?

Over half of our audience claimed that our double page spread had sufficient information.

We also asked if it was clear what it was it was advertising, just over half agreed that it was clear, linking in nicely with our last question.

Yes No0

5

10

15

Does it provide all relevant information?

For our last question we asked ‘As this is advertising a TV programme, does it provide all the relevant information require?’ We were pleased to find that only one person said no. This suggesting that we had included all of the sufficient information needed in a TV listing double page spread.

Overall FeedbackThe audience seemed to like how creative our double page spread was, but agreed that it didn’t necessarily look like the conventional TV listing double page spread. Thy did, however agree that despite this, it contained all the relevant information needed.

NegativesThe Negative qualities within our double page spread is the lack of potential content as the article could have been a little longer than it was. The overall feel of the spread could have been improved also.

PositivesThe feedback suggests that there are a few positives within our spread. It was colourful and eye catching, there was good use of graphics and imaged alongside the required conventions of a professional double page spread.

Improvements that could have been made - We could have used more images- We could have had a longer article- The layout could have been improved

Was the audience’s reaction expected?Our audience reaction was expected, there were a range of different views and opinions of our double page spread/ The audience gave sufficient criticism that we could agree with.