europe 2011 - sfesgeneration benefits and member services c ground-breaking clinical it solutions to...

ElitE SpEakEr panEl includES

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Mary Harney Minister of Health and children Department of Health and Children of Ireland (ireland)

Leo Heger Minister of Health Ministry of Health of Czech Republic (czech republic)

Dr. Joe Cassar Minister of Health Ministry for Health, the Elderly and Community Care of Malta (Malta)

Aart de Geus deputy secretary general OECD (France)

Dr. Milan Cabrnoch Member of the european Parliament and Member of the committee on employment and social affairs European Parliament (czech republic)

Dr. Christian Schneider Head of corporate Functions (chief operating officer and chief strategist), Member of the Board of directors Munich Health (germany)

Professor Neil O’Hare niMis (national integrated Medical imaging system) Project lead Health Service Executive (HSE) (ireland)

Dr. Paul Bartels President, European Society for Quality in Healthcare; Medical director, The Danish National Indicator Project (denmark)

Elmar Schnee Member of the executive Board and general Partner, Merck KGaA; President, Merck Serono (switzerland)

Dr. Jacky Vonderscher global Head of translational research sciences, roche Pharma research & exploratory development Roche (switzerland)

Tony McNamara chief executive officer Cork University Hospital (ireland)

Dr. Werner Kübler Hospital director University Hospital Basel (switzerland)

Morten Petersen ceo Sundek.dk (denmark’s eHealth Portal) (denmark)

Niall Dickson chief executive and registrar, General Medical Council; former chief executive, King’s Fund (united Kingdom)

Dr. Philipp Vetter Head of strategy Health Authority in Abu Dhabi (united arab emirates)

Dr. Roch Doliveux chief executive officer and chairman of the executive committee UCB (Belgium)

Prof Dr. Peter Zweifel Professor, department of economics, University of Zurich; Former President, European Group of Risk and Insurance Economists and International Health Economics Association (switzerland)

Jeff Poulin President, London Life Reinsurance Company; senior Vice-President, life reinsurance, Canada Life Re (united states)

rEGiStEr BY 29 OctOBEr and SaVE $200!to register, please contact us at +1 781-939-2559 and mention code nnn867 (not valid on government rate)

Network with over 500 of the most prominent leaders including health ministers, government officials, hospital directors, it innovators, academics, and executives from regulatory bodies, associations, public and private insurance funds, pharmaceutical and medical device companies, and health care sector suppliers

an indispensable opportunity to capitalize on emerging trends in european health care

learn from detailed strategies and case study results from Europe’s high-profile leaders

Participate in practical, in-depth workshops for key implementation challenges

practical WOrkSHOpS 12 april, 2011

A eHealth and mHealth Best Practices: Leveraging Technology to Deliver Cost Effective Care

B Innovation in Private Health Insurance: Developing Next Generation Benefits And Member Services

C Ground-Breaking Clinical IT Solutions to Improve Patient Outcomes

D Successfully Managing Risk, Regulatory and Compliance Challenges

E Predictive Modelling: Planning for Intervention or Prevention

13–14 April, 2011 • Hotel Le Plaza Brussels • Brussels, Belgium12 April, 2011 – Pre-Conference Optional Workshops

EUROPE 2011

7TH ANNUAL

Innovations and Best Practices to Improve European Health Care

PRELIMINARy AGENDA

EUROPE 20117TH ANNUAL

Innovations and Best Practices to Improve European Health CareEUROPE 2011

7TH ANNUAL


AgendA AT-A-gLAnceMONdAy, 11 APriL 2011

17:00 - 19:00 Insider’s Reception for WHCC Europe for Speaker Faculty, Sponsors and VIP Members

TUesdAy, 12 APriL 2011OPTiOnal PRE-COnFEREnCE WORKSHOPS

10:00 – 13:00 WORKSHOP A: eHealth and mHealth Best Practices: Leveraging Technology to Deliver Cost Effective Care

WORKSHOP B: Innovation in Private Health Insurance: Developing Next Generation Benefits And Member Services

13:00 – 14:00 60 Minute Recess

14:00 – 17:00 WORKSHOP C: Ground-Breaking Clinical IT Solutions to Improve Patient Outcomes

WORKSHOP D: Successfully Managing Risk, Regulatory and Compliance Challenges

WORKSHOP E: Predictive Modelling: Planning for Intervention or Prevention

17:00 – 19:00 Insider’s Reception for WHCC Europe for Speaker Faculty, Sponsors and VIP Members

WedNesdAy, 13 APriL 201109:00 – 09:35 KEyNOTE ADDRESS: The Pan-European Financial Crisis and the Impact on Health Care Systems09:35 – 10:10 KEyNOTE ADDRESS: Front Line Health Care: Vision and Strategy for 202010:10 – 10:45 KEyNOTE ADDRESS: Innovations in Health Care Financing and Health Insurance10:45 – 11:15 Refreshment & Networking Break In ‘Gallery du Théâtre’

COnCuRREnT ExECuTivE SummiTS

SUMMIT 1: QUALITy AND CARE DELIVERy RE-DESIGN

SUMMIT 2: MAJOR AND CHRONIC DISEASE MANAGEMENT MODELS

SUMMIT 3: STRATEGIES FOR HEALTH FINANCING AND FUNDING

SUMMIT 4: HEALTH IT INNOVATIONS

11:15 – 12:15 Ensuring Integrated Care and Process Support Across The Care Continuum

Predicting the Future: Measuring Disease Progression, Optimal Treatment, & Life Expectancy

Successful Strategies for Value-Based Insurance Design for Public and

Private Healthcare Insurance Markets

Strategies for Health IT System Deployment for Improved Connectivity

and Integration12:15 – 13:30 Ministerial & VIP Luncheon (By Invitation Only) Networking Luncheon with Themed Roundtable Discussions

COnCuRREnT ExECuTivE SummiTS13:30 – 14:25 Innovative Models of Care Delivery:

Re-Designing Care Delivery To Achieve Cost-Effective Outcomes

Chronic Disease Chain of Care: Managing Transitions from Hospital to

Home and Community-Based Care

New Insurance Models In a Lean Economy

Emerging PHR and mHealth Technologies To Improve Patient Care

EmERGinG TREnD FORumS 14:25 – 15:20 A: Disruptive Innovations in

Healthcare: Reducing Costs While Improving Quality, Safety and Accessibility

B: Advances and Emerging Models in Chronic Disease Management and Delivery

C: Using Quality and Performance Measures

for Optimal Performance: Improving Efficiency and ROI

D: Leveraging Health IT to Facilitate Health System

Re-Design: From Telehealth to Clinical Process Re-Design

E: Emerging Trends in Personalized Medicine:

Innovations in Preventative and Therapeutic Care

15:20 – 15:50 Refreshment & Networking Break In ‘Gallery du Théâtre’

innOvaTiOn SERiES15:50 – 16:45 A: Innovative Health Insurance

Options: Helping Governments, Employers and Private Payers Save

On Costs

B: Value-Based Pricing of Pharmaceuticals: Demonstrating Value and Improved Outcomes

C: Health IT Solutions to Demonstrate Improved Quality: Reporting Systems to Support Clinical Guidelines and the

Continuity of Care

D: Cutting Edge Patient Safety Solutions: Improving Patient Safety While Reducing Health Care Costs

16:45 – 17:40 KEyNOTE ADDRESS: New Models for Cross-Border Services: Developments in Patient Mobility, Financing, and Interoperability of IT Systems17:40 – 18:35 KEyNOTE ADDRESS: Privatization of Health Care in Europe: Strategies For Delivering Patient-Centred Care18:35 Cocktail Reception in the Foyer Theatre

THUrsdAy, 14 APriL 201109:00 – 09:55 KEyNOTE ADDRESS: Re-Aligning Market Forces To Foster Innovation09:55 – 10:50 KEyNOTE ADDRESS: National eHealth Initiatives to Improve the Sustainability and Quality of Health Systems10:50 – 11:20 Refreshment & Networking Break In ‘Gallery du Théâtre’

COnCuRREnT ExECuTivE SummiTS

SUMMIT 1: QUALITy AND CARE DELIVERy RE-DESIGN

SUMMIT 2: MAJOR AND CHRONIC DISEASE MANAGEMENT MODELS

SUMMIT 3: STRATEGIES FOR HEALTH FINANCING AND FUNDING

SUMMIT 4: HEALTH IT INNOVATIONS

11:20 – 12:15 Patient Engagement, Education and Sovereignty: Drivers of Choice of the

Patient as a Consumer

Models to Ensure Adherence to Evidence Based Clinical Guidelines

Results from Pay-for-Performance Contracting: Financial Incentives

That Produce Measurable Results in Quality and Cost Reduction

Leveraging Social Networking and Web 2.0 Applications To Democratize

Healthcare and Engage Patients

12:15 – 13:30 Ministerial & VIP Luncheon (By Invitation Only) Networking Luncheon with Themed Roundtable Discussions

COnCuRREnT ExECuTivE SummiTS13:30 – 14:25 The Impact Of Quality Reporting and

Evaluation ProgrammesRe-Designing The Care Team Around

Chronic Conditions Predicting Risk and Health

Expenditures: Innovative Economic Models to Achieve Efficiency Gains

Supporting Integrated Care Delivery: Integrating Personal Health Systems of Consumers with Electronic Health

Records of Providers14:25 – 15:20 Developing Accountable Care

Organizations (ACOs): Contracting for Quality Outcomes

Partnering with the Private Sector to Develop Tools and Techniques for

Chronic Disease Management

How to Best Distribute The Health Care Budget: Health Economics

versus Clinical Economics

Cloud Computing In Health: Cost effective opportunities to Advance the

Quality of Care 15:20 – 15:50 Refreshment & Networking Break In ‘Gallery du Théâtre’

15:50 – 16:45 CLOSING KEyNOTE ADDRESS: Building Strategic Public-Private Partnerships Towards Sustainable Health Care Financing16:45 – 17:40 CLOSING KEyNOTE ADDRESS: Aligning Incentives For All Health Care Stakeholders: Developing Models for Shared Goals, Improved Quality, and Cost Effective17:45 Close of Congress

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PReLIMInARY AgendA

TUesdAy, 12 APriL 201117:00 – 19:00 Insider’s Reception for WHCC Europe for Speaker Faculty, Sponsors and VIP Members

WedNesdAy, 13 APriL 201109:00 – 09:35 KEyNOTE ADDRESS: The Pan-European Financial Crisis and the Impact on Health Care Systems

• ForecastingtheEuropeanfinancialrecoveryanditsimpactonhealthfinancing,staffinganddeliverystandards• Analysingtheeffectoftheeconomicdownturnonclinicalresearchfornewtechnologies,treatmentsandmedications• Costpressuresonhealthcareorganisations:Consolidationandincreasingpressuretoeradicatesuperfluousadministrativecostsandexpenses• Leanmanagementprinciplesinhealthcare:Efficientstrategiestocutcostsandeliminatewaste

Dr. Joe CassarMinister for HealthThe Elderly and Community Care of Malta Malta

09:35 – 10:10 KEyNOTE ADDRESS: Front Line Health Care: Vision and Strategy for 2020• Establishinginternationalstandardsforproviderquality,efficiencyandsafety• Ensuringculturallyandlinguisticallycompetentcare• Successfullyadoptinghealthqualityinitiativesemerginginotherregionsoftheglobe• Forecastof2020:Deliveringconsistentlyhighquality,lowercosthealthcareChair:

Zsuzsanna Jakabdirector, regional office for europeWorld Health Organization (WHO) Denmark

Mary HarneyMinister of Health and childrenDepartment of Health and Children of Ireland Ireland

10:10 – 10:45 KEyNOTE ADDRESS: Innovations in Health Care Financing and Health Insurance• Implementingemerginghealthcarefinancingmodelsthatresultinimprovedaccessandoutcomes• Internationalevidenceonconsumerpreferencesforhealthinsurance• Implicationsforviableinnovationsinhealthinsurance• Riskmanagementstrategiestosuccessfullypredicthealthcareutilisationandeliminatethevolatilityofhealthexpenditures• Employingsuccessfulmedicalmanagementstrategiesforcostcontainment• Analysingothersourcesoffunding:Opportunitiesforprivateequityandventurecapital

Dr. Christian SchneiderHead of corporate Functions (chief operating officer and chief strategist), Member of the Board of directorsMunich Health Germany

Prof Dr. Peter ZweifelProfessor, department of economics, University of Zurich; Former President, European Group of Risk and Insurance Economists and International Health Economics Association Switzerland


11:15 – 12:15 Concurrent Executive Summits (Pages 5-8)

12:15 – 13:30 Ministerial & VIP Luncheon (By invitation only)Mary HarneyMinister of Health and childrenDepartment of Health and Children of Ireland Ireland

Leo HegerMinister of HealthMinistry of Health of Czech Republic Czech Republic


Networking Luncheon with Themed Roundtable Discussions

13:30 – 14:25 Concurrent Executive Summits (Pages 5-8)

14:25 – 15:20 Emerging Trend Forums (Page 9)


15:50 – 16:45 Innovation Series (Page 10)

16:45 – 17:40 KEyNOTE ADDRESS: New Models for Cross-Border Services: Developments in Patient Mobility, Financing, and Interoperability of IT Systems• CollaborationofMemberStates’authoritiestowardsasustainableframeworktodelivercross-borderhealthservices• Privatesectorinnovations:Emergingopportunitiesfromcross-borderregulatoryframeworks• Replicablemodelstoincreaseaccesstoandensuringqualityandcontinuityofcross-borderhealthcare• InnovativeITsystemdeploymentandreimbursementarrangementsforcross-borderhealthcaredelivery• Mitigatingtheimpactonpatients,providers,healthinsurancepolicyholdersandministriesofhealth• AddressingchallengesformakingpatientsummariesandePrescriptioninteroperable

Fredrik Lindénsalar (swedish association of local authorities and regions) - Project coordinatorSmart Open Services for European Patients (epSOS)Sweden

Dr. Milan CabrnochMember of the european Parliament and Member of the committee on employment and social affairsEuropean Parliament Czech Republic

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17:40 – 18:35 KEyNOTE ADDRESS: Privatization of Health Care in Europe: Strategies For Delivering Patient-Centred Care• Emergingtrendsintheprivatizationofhealthcaremanagement,operationsandinvestmentinEurope• Privatizationofhealthcareandrespondingtocitizens’preferences:AnalysingthenationaldemandforprivatehealthcareprovisioninginEurope• Balancingthepatientrelatedfactorsthatdriveprivatizationvs.thosethatrestrainit• Successfulmodelsofaprivatizedhealthcaresystem–Criticalelementsforimplementation

Paolo Giordanosecretary generalEuropean Union of Private Hospitals (UEHP) Belgium

18:35 Cocktail Reception in the Foyer Theatre

THUrsdAy, 14 APriL 201109:00 – 09:55 KEyNOTE ADDRESS: Re-Aligning Market Forces To Foster Innovation

• Exploringnewparadigmstofund,organiseanddeliverintegratedcare• Creatingnewmodelsforimprovedhealthplanandhealthsystemcollaboration• Addressingmarketforcesinsocialhealthcaresystems:Lessonslearnedandongoingchallenges• Keyleadershiprecommendationstoshapepolicy,transformthedeliveryofcareandincentivesandfosterinnovation

Niall Dicksonchief executive and registrarGeneral Medical CouncilUnited Kingdom

Elmar SchneeMember of the executive Board and general Partner, Merck KGaA; President, Merck Serono Switzerland

09:55 – 10:50 KEyNOTE ADDRESS: National eHealth Initiatives to Improve the Sustainability and Quality of Health Systems• CriticalelementsofsuccesstorapidlybuilduponanationalhealthITinfrastructuretosupportinnovationsincaredelivery• LeveragingasuccessfuldeploymentofEMRsystemsinEuropeancountriesandextendingcapabilitiesintotelemedicine,homecareandeHealthtechnologies• EvaluationofclinicalITmanagementsolutionsintheprimarycaresetting–SuccessfulimplementationofeHealth,personalhealthrecords,andmedicalequipment

systems• Creatingsustainedandeffectivebehaviourchange:Changingpatients’andcaregivers’attitudestowardstheadoptionofnewpatient-centrede-healthinitiatives

Leo Heger Minister of Health Ministry of Health of Czech Republic Czech Republic

Hans B. Havemansenior Policy advisor innovation & it, economic affairs and labour Market departmentMinistry of Health Welfare and Sport The Netherlands

Michèle Thonnetofficial representative e-Health FranceMinistry of HealthFrance

Erwin Bartelssenior officer for eHealth in europeFederal Ministry of HealthGermany

10:50 – 11:20 Refreshment & Networking Break In ‘Gallery du Théâtre’11:20 – 12:15 Concurrent Executive Summits (Pages 5-8)12:15 – 13:30 Ministerial & VIP Luncheon (By invitation only)

Mary HarneyMinister of Health and childrenDepartment of Health and Children of Ireland Ireland

Leo HegerMinister of HealthMinistry of Health of Czech Republic Czech Republic


Networking Luncheon with Themed Roundtable Discussions; also add room name

13:30 – 15:50 Concurrent Executive Summits (Pages 5-8)15:50 – 16:45 KEyNOTE ADDRESS: Building Strategic Public-Private Partnerships Towards Sustainable Health Care Financing

• Bestpracticesinpublic-privatepartnershipsthatensureaccess,qualityandfinancialsustainabilityofhealthsystems• Lessonslearnedfromindustryandpublicsectors–andstrategiesforadaptation• Integratedhealthcare–Analyzinginnovativepartnershipsbetweenhealthcareproviders,healthcarepayersandindustry

Aart de Geusdeputy secretary generalOECD France

Belén GarijoMember of the Management committee and senior Vice President, Pharmaceutical operations region europeSanofi-AventisFrance

16:45 – 17:40 KEyNOTE ADDRESS: Aligning Incentives For All Health Care Stakeholders: Developing Models for Shared Goals, Improved Quality, and Cost Effective Care• Identifyingviableincentivemodelsforproviders,medicalgroups,insurers,andministriesofhealth• Understandingthepotentialgainsandlossesforsectorswithinhealthcare• Facingpoliticalchallengesduringthetransitiontoalignedincentiveswithinhealthcare• Internationalperspectivesonkeychallengestoovercome

Dr. Roch Doliveuxchief executive officer and chairman of the executive committeeUCB Belgium

17:45 Close of Congress4



7TH ANNUAL



concuRRenT execuTIve SuMMITS – PReLIMInARY AgendA

sUMMiT 1: QUALiTy ANd CAre deLivery re-desigNthe wHcc-europe Quality and care delivery re-design summit will gather senior level executives to share initiatives to achieve cost-effective outcomes while ensuring integrated care and processsupportacrossthecarecontinuum.Successfulstrategiestowardsimprovedqualityandaccessibility,andfurtherempowermentandengagementofpatientswillalsobeaddressed.CEOs,ChiefAdministrators,COOs,CMOsandMedicalDirectorsfromhospitals,healthsystems,integrateddeliverynetworks,andphysiciangroupswillbeinattendance.

WedNesdAy, 13 APriL 201111:15 – 12:15 Ensuring Integrated Care and Process Support Across The Care Continuum

• Caremodelstofacilitatethecommunicationorintegrationofdifferenthealthservices,systemsandoperationalprocesses• Strategiestoreducethecomplexityoftheaccesstohealthcareandenhancetheprovisionofservices• Integratingcaretoreducethelengthofhospitalstayandadmissiontolong-termcareandachievecost-effectiveness

Health Care Leaders To Be Announced

13:30 – 14:25 Innovative Models of Care Delivery: Re-Designing Care Delivery To Achieve Cost-Effective Outcomes• Changeinworkpractices:Reducingunnecessaryduplicationofserviceswhileprovidingseamlessaccessandtreatmentforpatients• Preventingunnecessary,riskyandcostlyhospitalreadmissionsbyimprovingpost-hospitaldischargecare• Professionalandclinicalre-education/re-skillsatscaletorealiseefficiencygains• Optimaluseofinformationtechnology• Utilizationofspecialistexpertise:Definingbestpracticestoimproveoutcomesandhelpkeepservicesaffordable• Interfacewithcommunityservices• Changingtheprofileofmedicalservicesonsite• Implementingsystemicandorganizationalchange

Tony McNamarachief executive officerCork University Hospital Ireland

PWC

Hulda Gunnlaugsdottirchief executive officer, Akershus University Hospital; Former chief executive officer, Landspítali University Hospital-Iceland; Former chief executive officer, Aker University HospitalNorway

THUrsdAy, 14 APriL 201111:20 – 12:15 Patient Engagement, Education and Sovereignty: Drivers of Choice of the Patient as a Consumer

• Ensuringqualityandpatientsafetystandards• Providingthepatientwithhealthinformationitsbenefitsandrisks• Consumerengagementtoolsthathelpmakeinformedhealthdecisions• EvidencefromchoiceexperimentsinGermanyandtheNetherlands• HowtheInternetandweb2.0helpsengagepatients• Canpatientsandhealthprofessionalsbothbenefitfromaccesstosimilarinformationanddata?• Empoweredpatientsusageofcommunitypharmacyasthefrontdoortohealthcareaccessibility

Tricia KennerleyHealth care Public affairs directorAlliance Boots United Kingdom

Morten PetersenceoSundek.dk (Denmark’s eHealth Portal) Denmark

Bob GannHead of strategy and engagement for nHs choicesUK Department of Health (europe’s largest health portal for patients and the public)United Kingdom

13:30 - 14:25 The Impact Of Quality Reporting and Evaluation Programmes• Commonstandards,indicatorsandpeerreviewleadingtoaEuropeancultureofqualityandsafety• ThequalityreportingsystemintheUniversityHospitalofBasel

Dr. Paul BartelsPresident, ESQH-European Society for Quality in Healthcare; Medical director, NIP-The Danish National Indicator ProjectDenmark

Dr. Werner KüblerHospital directorUniversity Hospital Basel Switzerland

14:25–15:20 Developing Accountable Care Organizations (ACOs): Contracting for Quality Outcomes• Changingpaymentsystemstodeliverqualitycaretopatients• Creatingincentivestoincreaseclinicalintegrationandcarecoordination• USandEUexperiences


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sUMMiT 2: MAjOr ANd CHrONiC diseAse MANAgeMeNT MOdeLsTheWHCC-EuropeMajorandChronicDiseaseManagementModelssummitwillconveneseniorlevelexecutivestodiscusshowtobestmanagechroniccaredelivery.Predictivemodeling,evidence based clinical guidelines, successful transitions from hospital to home and community-based care, public-private partnerships to develop chronic disease management tools and techniques,andre-designingofthecareteamaroundchronicconditionswillbeaddressed.CorporateMedicalDirectors,andChiefMedicalOfficersandMedicalDirectorsofnationalhealthsystems,healthplans,providerandemployerorganizations,andphysiciangroupsareinattendance.AlsopresentwillbeVPsofDiseaseManagement,ClinicalPrograms,QualityImprovement,Evidence-basedCare,OutcomesManagement,HealthEconomics,andClinicalDirectorsofpharmaceuticalandbiotechcompanies.

WedNesdAy, 13 APriL 201111:15 – 12:15 Predicting the Future: Measuring Disease Progression, Optimal Treatment, & Life Expectancy

• Predictinghealthcareriskandcoststoimprovefinancing• Measuringlifeexpectancyandtreatmenteffectiveness• Identifyinghigh-riskcitizensandprioritizepopulationhealthefforts• Fuellingprogramsthatencourageneededpreventivemedicine

Chair:Dr. Vincenzo CostiglilolaPresident, European Medical Association (EMA); President, European Association for Predictive, Preventive and Personalised Medicine (EPMA)Belgium

Dr. Philipp VetterHead of strategyHealth Authority Abu Dhabi Abu Dhabi

Dr. Nathan Gunnchief science officerVerisk Health United States

13:30 – 14:25 Chronic Disease Chain of Care: Managing Transitions from Hospital to Home and Community-Based Care• Analyzingchroniccarefinancinganddesignaspectstoensureaseamlesscontinuumofcare• Shiftingrevenuecontroltothecommunityandmanagingtheturf-war• Usingoftechnologytofacilitatere-designofthehealthcaresystem:Newinformationandcommunicationtechnologiesusedindomiciliarycare• Comparingoutcomesandcostsatapopulationandhealthcarecommunitylevel

Prof Dr. Ana Escovalsenior Hospital director, Hospital of Santa Maria; co-Founder and Board Member, Portuguese Association for Hospital Development (APDH); governor, European Hospital and Healthcare Federation (HOPE); assistant Professor, action strategies in Health - Public Health and community, National Public Health School Portugal

THUrsdAy, 14 APriL 201111:20 – 12:15 Models to Ensure Adherence to Evidence Based Clinical Guidelines

• Usingclinicalpracticeguidelines(CPGs)toidentifypotentialbeneficialtherapeuticapproaches• LeveragingCPGstoreducevariationincareofcommonconditions• Employingmajorevidence-basedrecommendationsfromCPGstoimprovethequalityofclinicalcare• Indicatorsforqualityimprovementbasedonbestpracticeguidelines• Usingelectronicsystemstoincreaseaccesstoguidance• Toolsavailableforevidencebaseddecisionmaking:Gapsandsolutionstoimprovecollaborativeeffortsbetweenhealthcareprofessionalsanddecision-makers• TheCanadianexperienceinthedevelopmentandadoptionofclinicalpracticeguidelinesacrossabroadspectrumofprimarycaresettings• AnupdateonthelatestresearchonintegratingEBMintopractice• Analysisoftheroleoftechnologyandinnovationinqualityimprovement

Chair:Dr. Rubin Minhaseditor-in-chief ‘clinical evidence’, Best Practice & clinical directorBMJ Evidence Centre PracticeUnited Kingdom

John G. Abbottchief executive officerHealth Council Canada Canada

Dr. Gillian Lengdeputy chief executive and chief operating officer for evidence and PracticeNational Institute for Health and Clinical Excellence (NICE)United Kingdom

13:30 - 14:25 Re-Designing The Care Team Around Chronic Conditions• Identifyingtheessentialdisciplinesneededtoformaneffectiveteamandrespectiverolestosupportpatientcare• Re-examiningteamworkinthecontextofchronicdiseases• Structuringandinvolvingacoordinatedmultidisciplinarycareteamtoensuresuccessfulchronicdiseaseinterventions• Physicians’engagementinworkinginateamtoensurequalityandcontinuityofcare


14:25–15:20 Partnering with the Private Sector to Develop Tools and Techniques for Chronic Disease Management• Benefitsforpublichealthandprivatesectoremergingfrompublic-privatepartnershipstomanagechronicdiseases• Sharingideas,resources,expertise,andaccesstopatients• Buildingthepublichealthsector’scapacityforcollaboratingwiththeprivatesector:Developingnewcompetenciesandcapabilities• Successfulpartnershipsbetweenprivatesectorandhospitals,cliniciansandpatientsinchronicdiseasemanagementPWC

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sUMMiT 3: sTrATegies fOr HeALTH fiNANCiNg ANd fUNdiNgthe wHcc-e strategies for Health Financing and Funding summit features successful strategies for value-based insurance design, results from pay-for-performance contracting, models to predictriskandhealthexpenditures,innovativeeconomicmodelstoachieveefficiencygains,andhowtobestdistributethehealthcarebudget.CEOs,ChiefAdministrators,CFOs,andCOOsfrom hospitals, health systems, integrated delivery networks, and physician groups, as well as ceos, cFos, cMos, actuaries, and Medical directors from major insurers and large international healthplanswillbeinattendance.

WedNesdAy, 13 APriL 201111:15 – 12:15 Successful Strategies for Value-Based Insurance Design for Public and Private Healthcare Insurance Markets

• Improvingcostandqualitybyembeddingvalue-basedinsurancedesignprinciplesintoplandesign• Streamliningadministrativeefficienciesandreducingthecostofcarethroughestablishedproviderincentivesandreimbursementcontracts• Strategiesforprivateandpublicinsurerstoadjudicatepaymentformedicalservicesandmanagememberhealth


13:30 – 14:25 New Insurance Models In a Lean Economy• Innovativeandindependenthealthinsurancefunds:thinkingoutoftheboxoftheclassichealthcaresystemandinherentdifficulties• Evidenceofsuccessfulreimbursement/paymentsystems:serviceschemesandcapitationreimbursementscheme• Implicationsofaleaneconomyonhealthinsurancebenefitdesignforconsumers,employers,healthplansandproviders• TheAmericanhealthmodel-comparisonwithEurope• TheAmericanhealthreform-lowercostsolution?

Jeff PoulinPresident, London Life Reinsurance Company; senior Vice-President, Life Reinsurance, Canada Life Re United States

THUrsdAy, 14 APriL 201111:20 – 12:15 Results from Pay-for-Performance Contracting: Financial Incentives That Produce Measurable Results in Quality and

Cost Reduction• Pay-for-Performancefinancialmodels:Determiningtherisksandrewardsforproviders• GoalsandobjectivesinPay-for-PerformanceContracting• Pushingtowardsimprovingqualityandsafetywhiledecreasingcosts:Theroleofpatients,employers,governmentagenciesandtheoverallpublic• Howbesttosetprioritiesandusepay-for-performancefinancialincentivestoachievethedesiredoutcomes


13:30 - 14:25 Predicting Risk and Health Expenditures: Innovative Economic Models to Achieve Efficiency Gains• SettingthebaselineforhealthcareprovisioninEurope:howtoprioritizeandrankdiseasestates• Costcontrolmeasuresthatenhancequalityandsafety• Planningexpendituresinsystemswithmoreconsumerchoice:thevitalroleofincentives• Informaticsforimprovedmanagementofcostandactivity

Prof Nick BosanquetProfessor of Health Policy, Imperial College; special advisor on Public expenditure to the House of Commons Health Committee; Member of uK government advisory group, cancer reform strategyUnited Kingdom

14:25–15:20 How to Best Distribute The Health Care Budget: Health Economics versus Clinical Economics• Effectiveallocationofpublicsectorresourcestodifferentsectors,programs,andactivities• Nationalpoliciesandstrategiestoachievegooddevelopmentoutcomes:PatternsofexpendituresacrosssectorsandrecenttrendsinEurope• Consideringthewealthoftheindividualasaprerequisiteforthewealthofasociety• Distributingofmonetarycoststakingintoconsiderationthevalueoftheofferedservices:placingthequalityandvalueofhealthservicesattopoftheagenda.• Methodologiestocalculatewhatistherightbalanceacrossandwithinsectors• Analysingandidentifyingthemosteffectiveinterventionsandstrategies

Urmas Suleceo, Pärnu Hospital; chairman of the Board, Estonian Hospitals Association Estonia

Dr. Franz PorzsoltHead of clinical economics, institute of History, Philosophy, and ethics of MedicineUniversity of UlmGermany

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sUMMiT 4: HeALTH iT iNNOvATiONsthe wHcc-e Health it innovations summit will convene senior executives focused on strategies to successfully deploy health it systems to improve connectivity and integration, while ensuringsignificantROIonHealthITandeHealthinvestments.CEOs,CIOs,CTOs,CMOsareinattendance,aswellasEVP/SVP/VP/HeadofITandInteroperability,Compliance,Quality,ClinicalSystemsfromthelargestEuropeanhospitals,Europeanhealthsystems,healthplans,integrateddeliverynetworks,grouppracticesandgovernmentagencies.

WedNesdAy, 13 APriL 201111:15 – 12:15 Strategies for Health IT System Deployment for Improved Connectivity and Integration

• IT’scrucialroleinrollingoutstrategiestoimprovecarequalityandpatientsafety,andsupportclinicalprocessesandworkflows• Criteriaselectionofanintegrationplatformandthebenefitsemergingfromitsimplementation• Futureoutlook:Newgeneration-lessexpensiveandmorerobust-dataandprocessintegrationplatforms


13:30 – 14:25 Emerging PHR and mHealth Technologies To Improve Patient Care• Overcomingchallengesemergingfromstrictregulationsandincompatiblesystemsandstandards• Understandingconsumerandpatientdemands:Whatfunctionalitydopatientsreallywantanduse?• EmergingPHRandmHealthtechnologiestofacilitatepatientcare,improvehealthmanagementandempowerpatients:Successfulinitiativesthatareengaging

users and demonstrating a high roi• Informationandcommunicationanddomiciliarycare

Chair: Dr. Lodewijk BosPresident, ICMCC-International Council on Medical & Care Compunetics; director strategy Planning, WABT-ICET-UNESCO; editor-in-chief, Health and Technology (springer) The Netherlands

Jean-Jacques Romatetgeneral directorCentre Hospitalier Universitaire (CHU) de Toulouse (toulouse university Hospital)France

THUrsdAy, 14 APriL 201111:20 – 12:15 Leveraging Social Networking and Web 2.0 Applications To Democratize Healthcare and Engage Patients

• Advancementsintelehealthtechnologies:Healthcareproviderssolutionstoimprovethequalityofcare• Creatinganewandinnovativeapproachforofferingpatientcentriccare:ServiceorientedarchitecturesandWeb2.0technologiesenablingtheintegrationof

telehealth solutions with social networks• Innovativeefficientapplicationstoimprovequalitycaredeliverybycombiningclinicaldatawithapatient’sowncarenetwork

Miguel Cabrerchief executive officer and Founder, MEDTING; executive director, C2C;Member,Web2.0TaskforceWorkgroup,IMIA; Member, HIMSS Europe Governing CouncilSpain

Manuel Pérez Vallinachief information officerHospital General Universitario Gregorio MarañonSpain

13:30 - 14:25 Supporting Integrated Care Delivery: Best Practices in EMR Implementation• Integratedpersonalhealthrecords:Toolsforconsumer-centriccare• HowtogetfromintegratedPHRconceptstowidespreadpracticalapplication• Overviewofprivacy,confidentialityandsecurityissues:Gatheringandmeasuringconsumers’preferences• TheimplementationofanEMR:TheISMETTexperience• Whataretheadvantagesofusingelectronicmedicalrecords(EMR)inhospitals?• WhatarethecommoncharacteristicsofEMRsuccessfulimplementations?

Dr. Christian LovisHead, unit of clinical informatics, University Hospitals of Geneva (HUG); Board Member, European Federation for Medical Informatics (EFMI); chair, Health information systems working group, International Medical Informatics Association (IMIA)Switzerland

Tommaso Piazzachief information officerISMETT/UPMCItaly

14:25–15:20 Cloud Computing In Health: Cost effective opportunities to Advance the Quality of Care• AssessingEuropeanHealthCare’sreadinesstodeploycloudstrategies:Countryspecificinitiativesandresults• EnsuringpatientdataisprotectedandthatallprocessescomplywithEuropean,aswellasprivacylaws• Variationsinclouds:privateclouds,publicclouds,andinternalclouds• Informationassuranceanddataprotection:responsibilityandaccountabilityforsecureandeffectivehandlingofpatients’data


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eMeRgIng TRend FoRuMSWedNesdAy, 13 APriL 2011 • 14:25 – 15:20

FoRu

M A Disruptive Innovations in Healthcare: Reducing Costs While Improving Quality, Safety and Accessibility

• Disruptiveinnovationsasincentivestokeeppatientshealthyandatthecentreofthehealthagenda• Innovativehealthcarebusinessmodelstoreducecostswhileimprovingqualityandaccessibility• Providinganintegratedcontinuumofcareandfocusingonpatients’mosteffectivepreventivemeasuresandtherapiesHealth Care Leaders To Be Announced

FoRu

M B

Advances and Emerging Models in Chronic Disease Management and Delivery• Innovativeapproachestowardsprevention:Improvinghealthstatusandwell-beingtopreventfuturechroniccareexpenditures• Novelmedical,pharmacyandbehaviouralhealthcaresolutionsformanagingchronicillnesses• Exploringwaystoeffectivelyandefficientlyfosterinnovationwithinthecaresetting• TheconcretemodeloftheBelgianDiseaseManagementCentre(DMC):ConceptandpreparationofatemporaryconsortiumwiththeITindustry,andthecreationofanew

structure and services deliveryDr. Jan van Emeleninnovation director, MLOZ-Independent Health Insurance Funds; President, disease Management working group, AIM-Association Internationale de la Mutualité Belgium

FoRu

M c

Using Quality and Performance Measures for Optimal Performance: Improving Efficiency and ROI• Winningbusinessmodelswithaclearemphasisonperformancemetricsandscalabilityapproaches• Qualityandperformanceindicators:Performancemeasurementslinkingqualitytoefficiency• Creatingaperformanceorientedsystemandintroducingopportunitiesforcompetitivedifferentiation• Metricsanditsimpactonfuturedeploymentandstrategies• Fosteringcollaborationamongstakeholders–StrategiestoworktogethertowardsbetterperformanceandoutcomeHealth Care Leaders To Be Announced

FoRu

M d

Leveraging Health IT to Facilitate Health System Re-Design: From Telehealth to Clinical Process Re-Design• DevelopingandintegratingeHealthtoimprovehealthsystems’efficiency• ChallengesofICThealthcaredevelopmentandimplementation• Advancedsystemsfortelemonitoring• InternationalbestpracticestosuccessfullyfacilitatethedevelopmentandintegrationofeHealthintoday-to-dayhealthcareservices• TheNIMIS(NationalPACS/RIS)ProjectinIreland:changingapproachestoprocurement,radiologyservicedelivery,andintegrationofhealthcareICTsystems

Professor Neil O’HareniMis (national integrated Medical imaging system) Project leadHealth Service Executive (HSE) Ireland

Dr. Heinrich KörtkeMedical director, institute of applied telemedicine (iFat), Heart and diabetes center nrwUniversity Hospital of the Ruhr University of Bochum Germany

FoRu

M e

Emerging Trends in Personalized Medicine: Innovations in Preventative and Therapeutic Care • Innovativemethodologiestoeffectivelyassesspatients’riskfactorforanumberofconditions• Tailoredapproachestopreventionandcare:productsandservicestoleveragethescienceofgenomicsandproteomicsandcapitalizeonthewellnesstrends• Insightsintosuccessfulpersonalisedtreatments

Dr. Jacky Vonderscherglobal Head of translational research sciences, roche Pharma research & exploratory developmentRocheSwitzerland

oPTIonAL PRe-conFeRence WoRKSHoPSTUesdAy, 12 APriL 2011 • 10:00 – 13:00

Wo

RKSH

oP

A

eHealth and mHealth Best Practices: Leveraging Technology to Deliver Cost Effective Care• Equippingindustrystakeholderswithworkingknowledgeofavailableoptionsinmobiletechnologies• Practicalconsiderationstoimplementandintegratemobilehealthtechnologiesintocaredeliveryandexistinghospitalsystems• BestpracticestoevaluatemHealthstrategiesandmakethemostappropriateandcost-effectiveinvestment• Examiningreallifemobilehealthcareapplicationsandmeasuringtheimpactoftreatingpatientsmoreeffectively

Wo

RKSH

oP

B

Innovation in Private Health Insurance: Developing Next Generation Benefits And Member Services• Evaluatingtheexperienceofcountriesthatpursueprivatehealthinsuranceasastrategytocomplementpublicfinancingandservepublicgoalsofuniversalcoverageandequity• Usingquantitativemodellingandmetricstoevaluaterisk-adjustedreturnsacrossproductcategoriesanddeviseinnovativeproductsandservices• Implementingpreventionandwellnessprogramstoreducethegrowthofreimbursementclaims• Identifyinginnovativeinsuranceofferingsandunderstandingthekeyelementsofsuccess

13:00 – 14:00 60 Minute RecessHotel Restaurant & Bar: Brasserie l’esterel Bar & salonHotel Amenities include: BusinessCenter•Internetaccessintherooms•Wifiinthelobbyandsalons•FitnessroomBrussels Guide: Adviceontherestaurants,bars,museumsandactivitiesinBrusselscanbeobtaineduponrequest

TUesdAy, 12 APriL 2011 • 14:00 – 17:00

Wo

RKSH

oP

c

Ground-Breaking Clinical IT Solutions to Improve Patient Outcomes• Leveragingclinicaltechnologiestodeliverhighquality,costeffectivehealthcare• EvaluatingITsystemsandservicesthatadvancehowpatientinformationisstoredandaccessed• IdentifyingtherapeuticareasandpatientsegmentswhereITsolutionscandeliverthegreatestimpactinclinicalvalue• UnderstandingwhichITapplicationsprovidethegreatestbenefitstoprovidersandpatientsandhowtheseapplicationswillimpactthefutureprovisionofhealthcare

Wo

RKSH

oP

d

Successfully Managing Risk, Regulatory and Compliance Challenges• Analysingthemostchallengingcompliancerequirementsrelatedtooperationalpractices,servicedeliveryproceduresandrecordsmanagement• Solutionstosuccessfullystreamlinehealthcarecomplianceandriskmanagementprocesseswhileloweringrelatedcosts• Assessingongoingcomplianceeffortsandbringinghigh-riskareasintofocus

Wo

RKSH

oP

e

Predictive Modelling: Planning for Intervention or Prevention• Methodologiesforpredictivemodellingtoidentifywhichindividualswillaccountforhigherhealthcarecostsinthefuture• Reviewingsuccessfulstrategiesforprimary,secondaryandtertiaryinterventionstoimprovepatientoutcomes• Incentivestoencouraginghigherriskindividualstotakepersonalaccountabilityandaction:Engagingpatientsinwellnessanddisease-managementprogramsandinducing

behaviour change• Overviewofthemostinnovativeandcost-effectivepredictivemodellingprogramstoreducecosts,lowerhealthcarecosttrendsandimprovepatientoutcomes 9



InnovATIon SeRIeSWedNesdAy, 13 APriL 2011 • 15:50 – 16:45

SeSS

Ion

A Innovative Health Insurance Options: Helping Governments, Employers and Private Payers Save On Costs• Governments,individuals,employers,andhealthcareprovidersworkingtogethertofindtherightsolutionsforclients’requirementsandneeds• Placingconsumerseducatedchoicesatthecentreofplandesign:choiceofproviders,choiceoftreatmentplans,choiceofinsuranceandmethodsofpayment• Providinginnovativehealthcaresolutionsbeyondthescopeoftraditionalinsuranceplans:Emphasizingprevention,strengtheningthefinancialsustainabilityofhealthcareand

facilitatingaccesstoqualitycare


SeSS

Ion

B

Value-Based Pricing of Pharmaceuticals: Demonstrating Value and Improved Outcomes• Successfulpricingmodels:adequatepricingforoptimalmedicalbenefitsandbestconditionsforthepayer,supplierandgovernment• Payingpharmaceuticalcompaniesbasedonthevalueofthepharmaceuticaltothepatientbase:Buthowshouldthisvaluebedetermined?• Attainingconsensusonpricingmethodologies• VBP:definition,issues,opportunities• Definingvalueanddevelopingalternativepricingmethodstothebenefitofallstakeholders:howcanthisbeeffectivelyachieved?

Ulf StaginnusHead Pricing, Health economics & outcome research, oncology region europeNovartis Farmacéutica S.A. Spain

SeSS

Ion

c Health IT Solutions to Demonstrate Improved Quality: Reporting Systems to Support Clinical Guidelines and the Continuity of Care• UtilizinghealthITsolutionstoimprovecomplexclinicalworkflowsandoutcomes• Overviewofclinicaldecisionsupportsystemstoensuredataandworkflowintegrationandassisthealthprofessionalswithdecisionmaking• Overcomingtechnicalchallengesandbarrierstoimplementationandintegration


SeSS

Ion

d Cutting Edge Patient Safety Solutions: Improving Patient Safety While Reducing Health Care Costs• Solutionstowardsthere-designofcareprocessestopreventhumanerrors• Gatheringevidencesupportingsolutionsanddivulgingitamongsttheinterestedstakeholders• Theroleofpatientsandfamilyinsolutionsadoption• Examplesofsuccessfulpatientsafetysolutions


Restricted Access to the Elite Insider’s Receptionattend the insider’s reception on tuesday, 12 april 2011 – don’t miss the opportunity to network with wHcc-europe distinguished faculty speakers, advisors andotherVIPmembers.

Private VIP and Speaker Loungeenjoy exclusive access to the ViP and speaker lounge to network with wHcc-Europefacultyspeakers,advisors,partnersandotherVIPmembers.TheLoungewill feature executive amenities including unlimited internet access, printers, refreshmentsandsnacks.

Unlimited Access to WorldHealthTalks.comFollowing wHcc-europe, enjoy conference highlights with unlimited online access to video and audio recordings, speaker presentations, session transcripts, select interviewsandbonusthoughtleadershippieces.

Multimedia Flash Drive of All ContentDon’tmissanyofthecontent.YouwillreceivespeakerpresentationsandaudioofallkeynotesessionsonaMultimediaFlashDrive.

Executive Summary of 2011concise summaries of Keynote sessions and key takeaways to share with colleagues.

Enrollment in the WHCC Europe Book Clubreceive 2 best-selling books on health system innovations!

Sign up today: $1200 value for only $300*Please note that due to capacity, wHcc-europe ViP membership is limited to the first 50 registrations

For VIP Membership please contact your membership concierge Ron Higgins at + 1 781-939-2559

WHcc euRoPe vIP MeMBeRSHIPJoin the WHCC-Europe VIP community to be part of the exclusive networking functions with the distinguished speaker faculty, advisors and partners and gain premier access to content-rich program summaries and more!

VIP MEMBERSHIP BENEFITS

ExECUTIVE TEAM PACKAGE INCLUDE:• 8conferenceregistrationsforthekeymembersofyourexecutiveteam• Acomplementaryprivatehospitalitysuiteadjacenttoconferencesessionsfor

your executive team to:- collaborate on key strategies and findings gathered during the wHcc-europe’s

timely educational sessions- share best practices with colleagues in peer-to-peer discussions to develop

strategies for next day implementation- generate business and meet with current business partners and clients

• Optionalbenefit:Briefcustomizedpresentationbyaconferencemanageronkeycase studies and presentations that your company should not miss!

• AddedValue!3complimentaryWHCC-EuropeVIPmembershipsupgradesvaluedat $3600!

SCALABLE TEAM DISCOUNT PRICING• Registerateamof3payingdelegates&receive1additionalattendeeFREE

• Registerateamof5payingdelegates&receive2additionalattendeesFREE

• Registerateamof7payingdelegates&receive3additionalattendeesFREE

For more information on WHCC Team Discounts, please call Ron Higgins at + 1 781-939-2559 or

email [email protected]

excLuSIve TeAM PAcKAgeSExCLUSIVE Team Packages for World Health Care Congress Europe offers premium conference amenities!

Gatheryourexecutiveteaminonevenuetocollaborateonbestpracticesandsolutionstohealthcare’sescalatingchallengestocostandqualityinahighlystimulatingenvironment.

with four Pre-conference workshops, twenty executive summit sessions, five emerging trend Forums, and a newly developed innovation series, wHcc-europe provides unparalleledaccesstoqualityeducationalsessionsandnetworkingopportunitiesforyourteam.

10




As a sponsor of the 2011 WHCC Europe you will have unparalleled access to over 500 key decision makers and the unique opportunity to highlight your company as a market leader. The WHCC Europe invites you to build a strategic partnership that evolves with market needs and to establish on-going relationships with national leaders through an unmatched program agenda.

WHCC Europe offers various levels of sponsorship opportunities including:• Platinum,Gold,andSilverSponsorship

these High level sponsorships provide your company with the greatest degree of visibility as a supporter of the world Health care congress europe’s mission to identify and implement innovative and creative approachestohealthcarecostandqualityimprovement.

• EducationalUnderwritingOpportunities wHcc europe has packaged several major marketing opportunities to offer you total marketing solution options with varying levels of exposure within theconferenceandsummitsessions.

• Summit,Pre-ConferenceWorkshop,EmergingTrendForumandKeynote Address Sponsorship these sponsorships associate your company with specific programming withintheCongress.

• BrandProminenceOpportunities complement your educational sponsorship with a promotional marketing solutiondesignedtoreinforceyoursignificantpresenceattheCongress.including:

• Cocktail,Luncheon,orDinnerReception

• Refreshment/NetworkingBreak

• OfficialCongressToteBags,Portfolios

• CustomizedSponsoshipsAvailable!

FocusedIndustryDinners•WorkingGroups•BrandedPromotionalItems

Advertising•ExecutiveRoundtableDiscussionSponsorships

Podcasts and online Buyer’s guide

…and Much More!

Customize your Participation in the 2011 WHCC EuropeFor More information Please contact: Ron Trznadel, Executive VP of Business Development

Tel:+1781939-2432•Email:[email protected]

SPonSoRSHIP oPPoRTunITIeS

“You do a great job of convening global thought leaders. Thank you for the opportunity. The value of face time and networking at your conferences is key to sponsors.”

- Chris Coloian chair-elect, Disease Management Association of America (DMAA)

Former senior Vice President, Global Business Health Dialog

Sponsors for WHCC Europe 2011 include:

Media Partners: suPPorting Pr Partner:

suPPorting Partners:

educational underwriters:

11

Special discounts for Hospital / Health Systems, Academics, and Government

rEGiStEr BY 29 OctOBEr and SaVE $200!

rEGiStEr tOdaY! call +1 781 939 2500

to register, please contact us at +1 781-939-2559 and mention code nnn867 (not valid on government rate)

13–14 April, 2011 • Hotel Le Plaza Brussels • Brussels, Belgium12 April, 2011 – Pre-Conference Optional Workshops

EUROPE 2011

7TH ANNUAL


Registration Fee:register By 29/10/10 17/12/10 12/4/11standard rate:conference only $ 1,795 $ 2,195 $ 2,795conference Plus 1 workshop $ 2,095 $ 2,495 $ 3,095conference Plus 2 workshops $ 2,295 $ 2,695 $ 3,295Provider rate:conference only $ 1,395 $ 1,595 $ 2,395conference Plus 1 workshop $ 1,595 $ 1,795 $ 2,595conference Plus 2 workshops $ 1,795 $ 1,995 $ 2,795Academic/Associations:conference only $ 795 $ 895 $ 1195conference Plus 1 workshop $ 895 $ 995 $ 1295conference Plus 2 workshops $ 995 $ 1095 $ 1395government rate:conference only $ 500 $ 500 $ 500conference Plus 1 workshop $ 600 $ 600 $ 600conference Plus 2 workshops $ 700 $ 700 $ 700Membership Package:Please add the Membership Package to my registration - add $ 300

Early Bird Discount – Save up to $200 when registering by 29/10/2010!

registration fees include leadership Forums, executive summits, Market insights Series,luncheons,galareceptionsandnetworkingfunctions.AllpricesareinclusiveofVAT.AllregistrationfeesareconvertedandchargedinUSDonthedateofregistration.Duetoconversionrates,theremaybeaslightvariationinfeescharged.

Team Registration Discount: •Registerateamof3payingdelegates,andreceive1additional

attendee for Free•Registerateamof5payingdelegates,andreceive2additional

attendees for Free•Registerateamof7payingdelegates,andreceive3additional

attendees for Free

Venue and Accommodations:Hotel Le Plaza www.leplaza-brussels.be Boulevard adolphe Maxlaa, 118-126 1000 Bruxelles Tel: +32 2 278 01 00 Fax: +32 2 278 01 01 Rate: €140 Cut off date: 11 March, 2011 Overnightaccommodationisnotincludedintheregistrationfee.Tobookaccommodationpleasecall+3222780100

Substitution & Cancellation: Yourregistrationmaybetransferredtoanothermemberofyourorganisationupto24hoursinadvanceoftheconference.Cancellationsreceivedinwritingonorbefore13May,2011willberefundedlessanadministrativechargeof$295.Incaseofconferencecancellation,WorldCongress’liabilityislimitedtotherefundoftheconferenceregistrationfeeonly.WorldCongressreservestherighttoalterthisprogrammewithoutpriornotice.

Satisfaction Guaranteed: WorldCongressstandsbehindthequalityofitsconferences.Ifyouarenotsatisfiedwiththequalityoftheconference,acreditwillbeawardedtowardsacomparableWorldCongressconferenceofyourchoice

WEBSITEwww.worldcongress.com/europe

5 Easy Ways to RegisterPHONE+1 781 939 2500

FAx+1 781 939 2543

[email protected] include all informationrequestedonregistrationcard.

MAILRegistrationDept.world congress500 west cummings Park, suite 5200 woburn, Ma 01801, usa

Best Value

Please mention code WOC1104 when making your room reservation to receive the rate of €140.

HotelLePlazaissplendidsettingforconferences.Theairportisatonlyhalf an hour and also the gare du nord and the gare du Midi (thalys and Eurostar)areeasilyaccessible.TheGrandPlace,theThéâtredelaMonnaieandthebestshoppingareasareonlyatastone’sthrow.

kEY EmErGinG tHEmES includE:

PRELIMINARy AGENDA

the Pan-european Financial crisis and the impact on Health care systems

Front line Health care: Vision and strategy 2020

innovations in Financing Health care and Health insurance

new Models for cross-Border services: developments in Patient Mobility and Financing

Privatization of Health care in europe: strategies For delivering Patient-centred care

re-aligning Market Forces to Foster innovation

successful Patient-centred eHealth deployment: sustainable telemedicine Models to ensure Quality and control costs

Building strategic Public-Private Partnerships towards sustainable Health care

aligning incentives forall Health care stakeholders:developingModels for shared goals, improved Quality, and cost effective care

Quality and care delivery re-design solutions

Models to Manage Major and chronic diseases

strategies for Health Financing and Funding

europe 2011 - sfesgeneration benefits and member services c ground-breaking clinical it solutions to...

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