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Essentials in Designing an Innovation Culture

A collection of experiments with social structures

Culture is the dynamic organization of social relations and the

associated residues of dominant ideologies

Assumption:

Through ideology, seeding ideas, mass propaganda, targeted campaigns, social interactions, virtual and physical games, experiencing the aesthetics, experiencing technology

How can we design culture?

Derive social archetypes

Absorb existing instincts

Observe transient behaviors

Generate a nascent stimuli

Follow the ripples and responses

Steps in Designing a Culture

Inject culture of innovation by opening up the barriers to thinking and action

Liberate people from inertial systems and culture

Barriers to thinking are essentially the baggage of an inertial culture

Where to begin ?

Create a chaos in the prevailing logic of an inertial culture

Identify the weak spots in the resultant chaos

Where to begin ?

Create a cultural mix of futurists and existing thought leaders

Introduce change agents and catalysts in the cultural mix

Let the change agents to give a direction to the mix

Let the catalysts reduce the threshold barriers to change

What to do next ?

Observe the evolving patterns

Understand the behavioral changes

Absorb different layers of evolving interest groups

Continuously monitor the developing culture

Spread the new ideas beyond the boundaries of action

Minimize the layers of resistance and inaction

Maximize the reach of change agents

What to do next ?

Action oriented people

People oriented information systems

Innovation driven instincts

Iteratively constructed thought processes

Socially conscious thought leaders

Thought leaders inspiring further action

What do we have finally?