enterprise 2.0: straight from the horse's mouth
DESCRIPTION
From our keynote at the Enterprise 2.0 Conference in San Francisco, November 4th, 2009, where we dropedp some of the biggest findings from our ongoing research into Enterprise 2.0 Adoption in 10,000+ employee organizations. What are the Enterprise 2.0 Thoroughbreds doing that you aren't, and where did the stumble, so that you won't?TRANSCRIPT
From the Horse’s Mouth
Enterprise 2.0
Presented by
7. Multidisciplinary E2.0 teams
6. Budget Based on Actual Spend
5. Command $ Million+ Budgets
4. Thousands of Engaged Users
2. E2.0 Beyond Pilot/In Production
3. Senior Management Jockeys
1. 10,000+ Employees
@20Adoption - www.20adoptioncouncil.com
One Key Finding...Resistance is Real!
Vote for the Resistance!
Management?Top Resistance is?
IT? Users?
NO!
Resistance is Real
49%64% 72%
38% 40% 32%
IT
Mgmt Users∆40%
ExperiencedOvercame
Experienced
Overcame
Experienced
Overcame
Source: Information Architected and The 2.0 Adoption Council
72%50%
72%
32% 37% 32%
Deeper into User IssuesUser
ResistanceTraining
Requirements
Community Support
And more... stay tuned for the report
Source: Information Architected and The 2.0 Adoption Council
Experienced
Overcame
ExperiencedOvercame
Experienced
Overcame
64% 69% 67%
40%
12%24%
Deeper into Management
Mgmt Resistance
Measuring ROI Lack of Vision
And more... stay tuned for the report
Source: Information Architected and The 2.0 Adoption Council
Experienced
Overcame
Experienced
Overcame
Experienced
Overcame
49% 54% 63%
38%17%
38%
Deeper into IT Issues
IT Resistance
Immaturity of Technology
Technology Integration
And more... stay tuned for the report
Source: Information Architected and The 2.0 Adoption Council
ExperiencedOvercame
Experienced
Overcame
Experienced
Overcame
21%19%
10% 10%8%
6% 6% 5% 5% 4% 3%1%
Long Tail of 2.0 BudgetsTop Two:Software 21%Staffing 19% Adoption Disconnect:
#8 Ongoing Community Mgmt 5%#10 Training 4%#11 Internal Communications 3%
1 2 8 10 11
And more... stay tuned for the report
Source: Information Architected and The 2.0 Adoption Council
41%
22%
35%
Budgets for Entire E2.0 Initiative
Spending across spectrum - caused by?
(stay tuned for the report)
< $500k $500k - 1 Mill > $1 MillionSource: Information Architected and The 2.0 Adoption Council
Lessons Learned from the 2.0 Thoroughbreds
Enterprise 2.0 isn’t Free
“Standing up” Systems is Simple
Driving Adoption isn’t Magic, Requires...
Resources
TimeFocus
Money
Bottom Line: Stop Horsing Around
Thank You
For underwriting this research project
Join the action in the
Adoption Index Prediction
Market
surveys.crowdcast.com/adoption
Questions? See us @ Unconference
Dan KeldsenCo-founder, [email protected]
twitter.com/dankeldsen
617-933-9655
Stay tuned for the report...
Carl FrappaoloCo-founder, [email protected]
twitter.com/carlfrappaolo
617-933-2584
www.InformationArchitected.com