engeneering volunteering - what can wikimedia do better?
TRANSCRIPT
OwnCommunity
Contact: [email protected]
Things that are easy to organize & use existing
infrastructure
OwnCommunity
Contact: [email protected]
MeetupsCC BY-SA 3.0 de, Godewind
CC BY-SA 2.0 allenthepostman
nice people+
nice place+
food=
successCC BY-SA 3.0 Paddy
OwnCommunity
Contact: [email protected]
Example: Editathon / Open Editing
● Personal Laptops from Community● Existing Internet Connection● Pre-Arranged Materials/Topic (from institution or personal)● small group of people dedicated to
keep it alive
OwnCommunity
Contact: [email protected]
Example: Editathon / Open Editing
Idea to scale further:Don’t only make it about the on-site editing, but also have
online participants
OwnCommunity
Contact: [email protected]
Example: Wiki loves X / Contests
The “easy” & scalable part:● Personal Cameras & Laptops● Pre-arranged Lists / Topics● Prizes that do not need
shipping: Wiki badges, etc.● Team dedicated to seeing it
through
OwnCommunity
Contact: [email protected]
Example: Wiki loves X / Contests
The “hard(er)” part:● finding a Jury● finding attractive
shippable prizes● shipping the prizes
OwnCommunity
Contact: [email protected]
Example: Wiki loves X / Contests
The “hard(er)” part:● finding a Jury● finding attractive
shippable prizes● shipping the prizes
Chapters & WM Staff should have the infrastructure to help out:● connections to help make for
a renowned jury● easy access to
money/logistics for prizes● logistics/connections easily
to ship prizes
OwnCommunity
Contact: [email protected]
… more complex Projects
● Photoflights● Big Conferences● …… all need specialized knowledge and often only come about with help from Wikimedia
OwnCommunity
Contact: [email protected]
Things in Common to create Successinfrastructure is available
OwnCommunity
Contact: [email protected]
What everybody on the web knows:more clicks to the goal
=higher dropoff rate
OwnCommunity
Contact: [email protected]
Looking at Pageviews of Grantpages
pageviews from the last
90 days
OwnCommunity
Contact: [email protected]
Normalized Pageviews
pageviews were normalized by pageviews of the meetup page* EN:WP&DE:WPdoes not take into consideration:
● differences in staff resources● Meta being for more than EN:
WP audience-------* meetup page activity as measurement for activity of the community outside of editing
OwnCommunity
Contact: [email protected]
What we see - Literature Peak
● WP:Library fares a LOT better than general meta grant page concerning reach
● WP:LitStip fares better than the other DE Grants concerning reach
OwnCommunity
Contact: [email protected]
What do they have in common?
BOTH move or have moved outside of WM-communication channels● all information was available on the X:WP so the user it found on the
“home” wiki● where also advertised on Talk pages in more organic ways
○ e.g. putting a note on the users talk page on the Wiki about receiving the grant
○ proactively advertising with community members whenever it seems they might need this - preferably publicly, so others can see the note as well
OwnCommunity
Contact: [email protected]
What we see - comparing DE&Meta
only normalizes for EN:WP meetup activity while being targeted at all languages
OwnCommunity
Contact: [email protected]
What we see - comparing DE&Meta
only normalizes for EN:WP meetup activity while being targeted at all languages
took into account possible meetup activity for other language WPs (15k EN+2.5k others)
OwnCommunity
Contact: [email protected]
Making resources available
● Having resources available on-wiki makes them easier to find
● Communicating outside of official channels can help spread the news for people who are not
involved (yet) with Wikimedia=
the resources can reach more volunteers
OwnCommunity
Contact: [email protected]
use what is easy to organize &
existing infrastructure
What can Wikimedia Staff do?
OwnCommunity
Contact: [email protected]
In Conclusion
Guerilla Marketing methods from Wikimedia grant teams makes resources more available to volunteers!