empowering the middle and creating workforce readiness

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You can listen to today’s webinar using your computer’s speakers or you may dial into the teleconference.

If you would like to join the teleconference, please dial 1.866.469.3239 and enter access code: xxx xxx xx.

You will be on music hold until the seminar begins.

Empowering the Middle and Creating Workforce Readiness

#TMwebinar

Speakers: Stacia GarrSenior Analyst for Talent ManagementBersin & Associates

Stacey HarrisDirector, Strategic HR Research, & Principal Analyst, HR and Talent ManagementBersin & Associates

Moderator: Daniel Margolis, Managing EditorTalent Management Magazine

Empowering the Middle and Creating Workforce Readiness

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Empowering the Middle and Creating Workforce Readiness

#TMwebinar

Daniel MargolisManaging EditorTalent Management magazine

Empowering the Middle and Creating Workforce Readiness

#TMwebinar

Stacia GarrSenior Analyst for Talent ManagementBersin & Associates

Stacey HarrisDirector, Strategic HR Research, & Principal Analyst, HR and Talent ManagementBersin & Associates

Copyright © 2011 Bersin & Associates. All rights reserved.

Empowering the MiddleCreating Workforce Readiness

Stacey Harris, Director Strategic HR & TM Research

Stacia Garr, Senior Analyst Talent Management

Copyright © 2011 Bersin & Associates. All rights reserved.Page 9

About Us

What We Do

We offer an integrated research and advisory services program for human resources, learning and IT professionals. Members gain access to proprietary research, tools, benchmarking, and executive networking.

Areas of Expertise

• HR and Learning platforms and solutions• Corporate learning and development• Talent management strategy and practices• Leadership development• Performance and compensation• Succession and career management• Workforce Planning

Who We Are

Leading research and advisory services company in enterprise HR, learning and talent management strategies for business performance improvement

Copyright © 2011 Bersin & Associates. All rights reserved.Page 10

Agenda

Changing Business & Talent Climate Monkey in the “Middle”

• Defining the “Middle” • Challenges & Risks

Value of Investing in the “Middle” Best Practices in Career and Performance Management for the Middle

• Managing performance • Developing capabilities• Supporting career options

Key Takeaways Q&A

Copyright © 2011 Bersin & Associates. All rights reserved.Page 11

Business Challenges Accelerating innovation, Rapid market changes, New products

Source Bersin & Associates TalentWatch Q4 2010 N=300

Copyright © 2011 Bersin & Associates. All rights reserved.Page 12

Urgent Talent ChallengesRise in key positions and skills for new productsDecline in Retirement, Leadership, and Performance concerns

Source Bersin & Associates TalentWatch Q4 2010 N=300

Copyright © 2011 Bersin & Associates. All rights reserved.Page 13

Who is in Our Workforce?

TraditionalistsBorn: Pre-1945

Hierarchical, loyal to institutions, motivated by financial rewards and security.

Baby BoomersBorn: 1946—1964

Idealistic, competitiveand striving to achieve.Generation X

Born: 1965—1979

Self-reliant, willing to Change rules, tribal

and community-orientedGeneration Y

Born: 1980—2001

Confident, socially-conscious,

family centric and technology savvy

Copyright © 2011 Bersin & Associates. All rights reserved.Page 14

25-34 35-44 45-54 55-64 65+

Workforce Demographics 2018New talent gaps emerge

Gap in EmergingLeadership

Gaps in entry level workers

The Inevitable Exodus

Diverse:+33% Hispanic+27% Asian+7.5% Black

+11% Women

Under-skilled.(US) 22% of college grads need additionalskills to start work

Lack of mobility:Only 7% of new workersable to relocate, vs. 18% in 2008

Copyright © 2011 Bersin & Associates. All rights reserved.Page 15

High-Impact Talent Management Framework ®

New Approach to Talent Management

Copyright © 2011 Bersin & Associates. All rights reserved.Page 16

Talent Management Maturity ModelLevels indicate increasing integration, business ownership & alignment

Level 4Fully integrated processes and systems.

Talent management is business-driven.

Level 3Primary focus is on connecting. Single person or team

responsible for talent goals & outcomes.

Level 2Beginning to identify connection points. Several systems

primarily integrated through manual processes.

Level 1Individual talent processes or silos.

May have systems in place but not connected.

28%

45%

20%

7%

© Bersin & Associates, TM Factbook HR Practitioners, Jun 2010

Copyright © 2011 Bersin & Associates. All rights reserved.Page 17

Level 1: Silos

Level 2: Starting to connect

Level 3: Focused

Level 4: Fully integrated

2009 Total Turnover 15% 13% 11% 7%

2009 Voluntary Turnover 8% 6% 5% 4%

2009 Turnover among

High Performers 2% 2% 2% 1%

Percent of Companies that Promoted 10% or more Employees in 2009

23% 23% 31% 45%

Impact of Mature Talent Management Lower turnover, higher promotion rates

Copyright © 2011 Bersin & Associates. All rights reserved.Page 18

Segmenting Talent is Sound BusinessBut what happens if you aren’t “pivotal” talent?

A “pivotal” role, as described by John Boudreau and Peter Ramstad in their recent book Beyond HR, is a job that:

StrategicValue

AveragePerformance

HighPerformance

LowPerformance

Pivotal JobValue Gap• Has a disproportionate impact

on the ability of the organization to differentiate itself in the marketplace

• Has a wide range of performance variation doing the job

Copyright © 2011 Bersin & Associates. All rights reserved.Page 19

Agenda

Changing Business & Talent Climate Monkey in the “Middle”

• Defining the “Middle” • Challenges & Risks

Value of Investing in the “Middle” Best Practices in Career and Performance Management for the Middle

• Managing performance • Developing capabilities• Supporting career options

Key Takeaways Q&A

Copyright © 2011 Bersin & Associates. All rights reserved.Page 20

Defining the MiddleConsistent Performers make up 74% of most companies

Failing to

Meet E

xpect

ations

Nearly M

eeting E

xpect

ations

Meetin

g Exp

ectatio

ns

Above E

xpect

ations

Far Exc

eeds Exp

ectatio

ns0%

10%

20%

30%

40%

50%

60%

6%12%

51%

23%

8%

Source: Bersin & Associates High Impact PerformanceManagement research, 2011, n=200+

Copyright © 2011 Bersin & Associates. All rights reserved.Page 21

Consistent Performers ChallengesThey get less attention, more work, and fewer options

40%

20%

40%

Manager’s Time Al-location

A PlayersB PlayersC Players

Performance Improvement Plans

Coaching & Mentoring

Employee Relations

Low Performers

Consistent Performers

Fewer Expectations Fewer Opportunities

High-Potential Programs

Talent Programs

Coaching & Mentoring

High Potentials/Talent

High Expectations

Opportunities w/ executives

Copyright © 2011 Bersin & Associates. All rights reserved.Page 22

Defining the MiddleLine Managers are the forgotten front line

Managers who have not moved “up” or “over” for several years, and are content to stay in their current position.

Managers who’s direct reports have “good” but not “exceptional” engagement scores

Managers who have slowed down their career for personal reasons

CEO/BoD

Exec. Team/Senior Leaders

Business Leaders

Team Managers

Team Leaders

Employees

Copyright © 2011 Bersin & Associates. All rights reserved.Page 23

Squeezed Line ManagersLess preparation and more pressure

Demographic Ages

25-34 35-44 45-54 55-64 65+

Next Generation Workers• Recruiting Challenges• Expect more feedback• More coaching & training• New ways of working• More Diverse

Today’s Line Managers • Less Education• Succession Planning concerns• Assessments and reviews•Stop gap leadership development

Close to Retirement• Critical Talent Pools• Flexible work arrangements• Knowledge Sharing • Creating Mentoring & Coaching

Nu

mb

er o

f em

plo

yees

in

co

mp

any

Greater Spans of Control More work with less resources

Global ComplexitiesFaster Market Shifts & Greater Risks

Copyright © 2011 Bersin & Associates. All rights reserved.Page 24

Lack of “Quality” Line ManagersNumber one anticipated hiring gap

Source Bersin & Associates TalentWatch Q4 2010 N=300

Copyright © 2011 Bersin & Associates. All rights reserved.Page 25

Concerns over Line Manager Capabilities

Entry Level Employees

Line Managers

Sales Representatives

Customer Services Professionals

Director Level roles

Engineering Technical Professionals

Top Executives

1.29

1.36

1.45

1.54

1.66

1.74

1.92

Level of Talent ReadinessOn a scale of 1-3

Source Bersin & Associates TalentWatch Q4 2010 N=300

Large Pharmaceutical Client Commented:“We must re-establish the nobility of management in our company. Managers hold a sacred role, and we must prepare, coach and train them to succeed.”

Over 31% of Companies felt their Top Executives were highly capable

Compared to 6% who felt their mid-level and entry level managers were highly capable

Copyright © 2011 Bersin & Associates. All rights reserved.Page 26

Agenda

Changing Business & Talent Climate Monkey in the “Middle”

• Defining the “Middle” • Challenges & Risks

Value of Investing in the “Middle” Best Practices in Career and Performance Management for the Middle

• Managing performance • Developing capabilities• Supporting career options

Key Takeaways Q&A

Copyright © 2011 Bersin & Associates. All rights reserved.Page 27

Value of Investing in the MiddleExpected Increase in the Bottom Line

Copyright © 2011 Bersin & Associates. All rights reserved.Page 28

Engaging Consistent PerformersBenefits of focusing on both numbers and culture

These employee’s play an integral role in supporting a companies culture and employment brand

They enable “A” Players to execute and perform They become the “go-to” people within the organization When supported and developed, they are less likely to leave an organization They may be the most likely group of employees to speak up when politics or

“egos” may be getting in the way Are more likely to focus on what is best for an organization or their team

Copyright © 2011 Bersin & Associates. All rights reserved.Page 29

HR, only as Effective as Line Managers1 to 1 relationship between increased Line Manager capabilities and HR effectiveness measures

HR Effectiveness

Line Manager Capabilities

Improving HR solutions delivery to all employee’s reduces HR

efficiencies by 5%

Copyright © 2011 Bersin & Associates. All rights reserved.Page 30

Enable Line Managers for PerformanceHR has a critical role

Workforce ReadinessEngagement, Retention, Talent Mobility, Job Readiness, Goal Alignment

Performance and Learning Culture

Business PerformanceBusiness Performance, Agility, Productivity, Innovation, Quality, Customer Service

Management and Leadership EffectivenessLeadership Effectiveness, Leadership Pipeline, Management Capabilities

Business-Aligned Leadership Competencies

HRBusiness Alignment

HRServices Effectiveness

HRServices Efficiency

Employment Fundamentals (Essentials)Hiring Legal Compliance, Payroll, Safety, Benefits

Copyright © 2011 Bersin & Associates. All rights reserved.Page 31

Agenda

Changing Business & Talent Climate Monkey in the “Middle”

• Defining the “Middle” • Challenges & Risks

Value of Investing in the “Middle” Best Practices in Career and Performance Management for the Middle

• Managing performance • Developing capabilities• Supporting career options

Key Takeaways Q&A

Copyright © 2011 Bersin & Associates. All rights reserved.Page 32

Single meeting on goals

Emailing goals to next level

Presentation to next level down

One-on-one conversations

Series of meetings on goals

0% 10% 20% 30% 40% 50% 60%

28%

25%

36%

48%

6%

15%

20%

27%

39%

51%

From Senior Leader to Business LeadersFrom Business Leaders to Their Teams

How Goals are Shared

Source: Bersin & Associates High Impact PerformanceManagement research, 2011, n=200+

How Does Your Organization Cascade Goals?

Board of Directors/CEO

Exec. Team/Senior Leaders

Business Leaders

Team Managers

Team Leaders

Employees

Copyright © 2011 Bersin & Associates. All rights reserved.Page 33

Case Example: Company ACompany

APrevious State

• Employee goal setting siloed – manager only avenue for help

• No method to create collective focus around business unit/functions goals

Action

• Organization introduced a goal setting workshop• Different functions, teams, or other cross-sections come

together to set goals

Result

• Improved goal clarity • Heightened sense of camaraderie• Greater collaboration amongst employees on goals• Goal achievement improved

Copyright © 2011 Bersin & Associates. All rights reserved.Page 34

Mid-Level Managers Fail to Keep Pace

Employees

Mid-level Managers

VPs/Directors

Business unit / functional leaders

Senior executives

0% 10% 20% 30% 40% 50% 60%

18%

36%

44%

48%

56%

Source: Bersin & Associates High Impact PerformanceManagement research, 2011, n=200+

Who Revises Their Goals?

Copyright © 2011 Bersin & Associates. All rights reserved.Page 35

Continuous Goal ManagementOn-Going Tracking of Progress

Copyright © 2011 Bersin & Associates. All rights reserved.Page 36

Case Example: Travel ExPrevious State

• Automated performance management• Still not getting the return expected from performance

management

Action

• Managers and employees discuss employees’ goals• Goals entered into online goal system• Goals tracked on quarterly and monthly basis• HR prompts conversations

Result

• Performance conversations more frequent and helpful• Greater collaboration between employees and managers

Copyright © 2011 Bersin & Associates. All rights reserved.Page 37

Managing PerformanceMoving to an Ongoing Model of Performance

From This… To This…

Goal Setting

Managing

Assessing

Rewarding

Copyright © 2011 Bersin & Associates. All rights reserved.Page 38

Developing CapabilitiesWhat to Develop?

Business Acumen

Communications

Managing Change

Developing Others

Performance Appraisal

Coaching

0% 10% 20% 30% 40% 50% 60%

37%

39%

40%

47%

47%

50%

Most Frequently Delivered Topics for Mid-Level Managers

Source: Bersin & Associates High Impact Leadership Development research, 2010, n=300+

Copyright © 2011 Bersin & Associates. All rights reserved.Page 39

Case Example: Turner Broadcasting

Management Essentials

Length: 7 MonthsDelivery Method: BlendedPilot: 105 employeesTarget Audience: New Middle Managers

Topics Covered:• Lifecycle of an employee• Hiring• Performance Management• Company policies and procedures• Soft Skills

“Middle managers play a critical role in our organization, so it is important that we position them for success. People leave managers, not companies.  And if they’re not leaving, then they’re not as engaged or productive.”

~Michele Golden VP of Talent Management

Turner Broadcasting

Copyright © 2011 Bersin & Associates. All rights reserved.Page 40

Some Activities Have More Impact

Performance Appraisal

Business Acumen

Developing Others

Coaching

Managing Change

Communications

0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50%

28%

27%

25%

25%

22%

25%

34%

37%

39%

44%

44%

46%

High Effectiveness Low Effectiveness

Impact of Most Frequent Topics for Mid-Level Managers on Their Engagement, Retention and Teamwork

Source: Bersin & Associates High Impact Leadership Development research, 2010, n=300+

Copyright © 2011 Bersin & Associates. All rights reserved.Page 41

Supporting Career OptionsThe Career Ladder…

Prof

essi

onal

Car

eer P

ath

“Tra

ditio

nal H

igh

Perfo

rmer

s”M

anagement C

areer Path

“Traditional High Potentials”

Back Office, Operational, Contingent Employees

TopManagement

First Line Management

Experts(Consultants)

Senior Specialists

Functional Specialists / Front-Line Employees

Senior Management

Middle Management

© Bersin & Associates

Copyright © 2011 Bersin & Associates. All rights reserved.Page 42

…Has Changed

Back Office, Operational, Contingent Employees

TopManagement

First Line Management

Experts(Consultants)

Senior Specialists

Functional Specialists / Front-Line Employees

Senior Management

Middle Management

Back Office, Operational, Contingent Employees

TopManagement

First Line Management

Experts(Consultants)

Senior Specialists

Functional Specialists / Front-Line Employees

Senior Management

Middle Management

Back Office, Operational, Contingent Employees

TopManagement

First Line Management

Experts(Consultants)

Senior Specialists

Functional Specialists / Front-Line Employees

Senior Management

Middle Management

Division B

Division A

Division C

Modern Career Management

Copyright © 2011 Bersin & Associates. All rights reserved.Page 43

Example: Deloitte’s Corporate Lattice

• Traditional hierarchy• Single path upward• Moving up or not at

all• Work versus life • Assumes workers’

needs remain constant

• More conducive to evolving matrix structure

• Multiple paths upward• Flexible

speed/direction• Career/life fit• Adjusts to workers’

needs over time

• Retaining critical talent

• Upward momentum

Career Ladder Career Lattice

Copyright © 2011 Bersin & Associates. All rights reserved.Page 44

Sample People Profile

Visible to Leadership

Manager Supplemented

Employee Driven

Enables Two-Way Communication

Reduces Career Management Burden

Copyright © 2011 Bersin & Associates. All rights reserved.Page 45

Career Stakeholder Roles

• Identify Career Goals

• Maintain Profiles

• Demonstrate Values

• Socialize• Create

Networks

EMPLOYEE

• Define Job Profiles

• Provide Coaching

• Assess Potential

• Identify Development Opportunities

• Provide Candid Feedback

MANAGER

• Provides Tools and Resources

• Facilitate Process

• Offer Career Coaching

• Career Development Training

• Integrate with Talent Mgmt

HR

• Develop Infrastructure – Process, Technology, People

• Create Culture• Communicate

Expectations• Be Transparent

COMPANY

Copyright © 2011 Bersin & Associates. All rights reserved.Page 46

Agenda

Changing Business & Talent Climate Monkey in the “Middle”

• Defining the “Middle” • Challenges & Risks

Value of Investing in the “Middle” Best Practices in Career and Performance Management for the Middle

• Managing performance • Developing capabilities• Supporting career options

Key Takeaways Q&A

Copyright © 2011 Bersin & Associates. All rights reserved.Page 47

Key Takeaways

Changing business challenges requires changing approaches to talent management

Changing expectations of employees requires a different approach to managing the middle

The middle is not “average” performers – instead they are the untapped potential of your organization.

Line Managers are the “forgotten” heroes on the front lines Improving line manager capabilities improves employee engagement and HR

effectiveness Create a more effective goal alignment process that supports line managers

and middle performers Development programs increase capabilities and open more options Career management focuses on options more than specific paths

Copyright © 2011 Bersin & Associates. All rights reserved.Page 48

Agenda

Changing Business & Talent Climate Monkey in the “Middle”

• Defining the “Middle” • Challenges & Risks

Value of Investing in the “Middle” Best Practices in Career and Performance Management for the Middle

• Managing performance • Developing capabilities• Supporting career options

Key Takeaways Q&A

Copyright © 2011 Bersin & Associates. All rights reserved.Page 49

Questions & Comments

Feel free to contact Stacey Harris or Stacia Garr with Questions or Comments at:

[email protected]@bersin.com

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The New Drivers of Recruiting and How Technology Should Enable Them

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