emakina academy #13 : the seven sins of cms implementation
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Emakina AcademyCMS Deadly sins
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Steven Volders – Technical Pre-Sales
The 7 sins – The Story
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1
2 3
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7
1. Lust
2. Gluttony
3. Greed
4. Sloth
5. Wrath
6. Envy
7. Pride
The 7 sins – The Story
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Penalty when committing a deadly sin:
“You will go to hell !”
The 7 sins - Lust
4LUST
The 7 sins - LUST
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• Avoid being seduced by too many ‘bells and whistles’.
• Identify your CMS requirements, evaluate and prioritize
them:
Ask yourself for each requirement: “What is the added value?”
• Focus on the ‘must-haves’
• Use this to benchmark solutions
6SLOTH
The 7 sins – SLOTH
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Do a CMS Project seriously. Don’t do it “in-between”
• Don’t make quick assumptions, but make funded choices.
• Don’t go lightly over “annoying” end-users.
Involve end-users from the beginning and listen to them
• Stay informing all stakeholders constantly; keep them motivated.
• Assure having good “after-delivery” services
• Don’t only evaluate the CMS tool,
also evaluate the vendor and/or the community
The 7 sins – PRIDE
8PRIDE
The 7 sins – PRIDE
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Conquer pride! Get over it, let it go…
• Don’t let personal convictions and ‘holy houses’ damaging the
company goals and targets
• Cross departmental boundaries.
Don’t only look at the ‘department’ goals (not always easy)
Discuss at direction level if needed.
• Evaluate constantly and dare to steer your approach during the
project (even if this includes a slow-down of the project)
10ENVY
The 7 sins – ENVY
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Be aware of “hidden agenda’s”!
• Keep the decision process as objective as possible
• A good ‘match’ with a supplier is important,
but the supplier choice should be a collective decision.
• Distinct clear facts with personal likes and dislikes
• Avoid mixed interests!
The 7 sins – Wrath / Revenge
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WRATH/ REVENGE
The 7 sins – WRATH / REVENGE
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Avoid resistance!
• Involve stakeholders and listen to their opinion
• Manage expectations!
Avoid miscomprehensions, uncertainty & confusion
• Spend enough time on internal communication
• Think cross-departmental. Include a communication department or include an
external consultant for change management
14GREED
The 7 sins – GREED
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“No gain without pain”
• Think Big
• Define a clear strategy,
• identify must-haves, prioritize
> Select the right future proof tool & partner
“You can’t have it all”
• Enable localization
• Keep control centrally, but
• enable localization: local content, local marketing actions,…
> Lower the maintenance effort & cost. Decrease TCO
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GLUTTONY
The 7 sins – GLUTTONY
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“walk before you run” !
• Avoid big bang
• Think big, but start small
• Identify a roadmap
• Take a phased (& iterative) project approach
• Only proceed to next step when previous deliverables are stable enough
• Pay attention to change management!
The 7 sins – What do you choose?
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The End
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Succes!