Andy Bedenk, Clay Goddard, Joey Torras

Overview

•  Movies, Interviews, Non-stop entertainment

•  For the Movie Enthusiasts and Movie Lovers

•  Lineup is in the hands of the viewer

•  $6.99 per month

Voting and Lineup

•  Every week viewers vote •  3 choices for each night

•  Each night of the week has its own genre

•  Monday – Comedy •  Tuesday – Action

•  Wednesday – Horror •  Thursday – Original Series (no voting)

•  Friday – Feature Film •  Saturday – Romance

•  Sunday the results are revealed

Website Integration

•  Allows for 24 hour viewer interaction

•  Includes many extras that aren’t shown on TV •  Movie of the Week •  Style of the Stars •  Web-exclusive Interviews •  Web-exclusive behind the Scenes

•  News and Forum pages

Movie of the Week

•  Movie with the most votes becomes Movie of the Week

•  MINE analyzes and breaks down the Movie •  Allows the movie enthusiasts to

immerse themselves even deeper than ever before

Style of the Stars

•  Allows viewers to learn more about their favorite stars

•  Keeps the viewer engaged on our site

•  Breaks down “Styles of stars” •  Hairstyles

•  Clothes

•  Workouts

•  Etc.

Promoting MINE

•  Sweepstakes

•  Celebrities Twitter Partnership

•  Billboards and Radio

•  Theatre Partnership