eeny10_low latency solutions

8/2/2019 EENY10_Low Latency Solutions

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Carrier Ethernet Business SLow-Latency Solution

For Financial & Other VerStan Hubbard

Ethernet Expo Chair


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p

Panelists

Paul Savill, SVP, Transport and InfrasServices, Level 3

Rajiv Datta, SVP & CTO, AboveNet

Andy Bach, SVP & Global Head, Netw

Services, NYSE Felipe Alvarez, President, Sidera Netw

formerly RCN Metro

Ernie Hoffmann, VP Product ManagemOptimum Lightpath


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Q&A

2. Major financial firms could roll out thelow-latency solution over leased fiberfiber network that has been built for thpurpose. What do you say to a custocontemplating going this route instea

choosing managed services from a p


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Q&A

3. What are some of the things that potecustomers should look at when weighpros and cons of low-latency offeringdifferent service providers?

4. What kind of SLA do you offer with yolatency services?

5 What sort of demand have you seen


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Q&A

6. Can you touch on the importance of lconnectivity in the development of theservices market as well as consolidatcenters?


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New York Ethernet ExpoNovember, 2010

Paul Savill, SVP of Transport and Infrastructure Services

Level 3 Communications


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The Financial Services Industry FacesUnprecedented Challenges

Challenge #1: Ensuring low

latency of market data and orderexecution to maximize profits andminimize risk

Challenge #2: Establishingredundant direct connections toincreasingly fragmenting sourcesof liquidity and market information

Challenge #3: Scaling to meet the

Fast, F

Sca


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Three Major Elements to Low Latency Trad

Network Infrastructure Latency is a Function of:
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DistanceDriven by Physical Routing

Makes up an increasing proportion oflatency as distance increases

Ultimately limited by:

Topography of terrain

Physical obstacles

Laws of Government ROW

permitting

Chicago to New York Example MapQuest Driving = 779 miles

Straight Surface Path = 711 miles Avoid large water bodies

Example Feasible Path

Incremental Level 3Improvements


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Fiber ConsiderationsOptical Miles vs Route Miles

Cable Type: Ribbon vs LooseTube

Helix in loose tube fiber can add 2.2% to4.8% more distance

Slack Supports network maintenance

Typical networks run 4% slack

Transmission Medium

Medium Speed of Light(m/s)

% Better than Fiber(LEAF)


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New York Metro NetworkNew York Metro Network


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Non-optimized Latency

Optimized latency: 340

Optimizing Metro Paths for Low Latency

Level 3 Proprietary and Confidential Reconfiguration of excan provide improvedperformance within tareas


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Carrier Support for LowLatency Connectivity Services

Predicting Latency

Mileage and equipment records accuracy Sophisticated modeling tools

Provisioning Low Latency Circuits

Detailed routing designs

Specialized order management

Measuring Latency Performance

De-marc to de-marc testing

Recording performance for maintenanceMaintaining Latency Performance


16/24The Smarter Choice | www.sidera.netConfidential

Carrier Ethernet Business Services:Low-Latency Solutions for Financial

& Other Verticals

Felipe Alvarez, President & COONovember 2, 2010

Light Readings Ethernet Expo America 2010


17/24Confidential The Smarter Choice | www.sidera.net 2

Who is Sidera Networks?

Facilities-based fiber network in the Northeast, mid-Atlantic

regions, Chicago and Toronto with connections tomajor cities and underserved markets including

Albany, Baltimore, Boston, Burlington, Chicago, Hartford, Manchester,New York City, Newark, Philadelphia, Portland, Providence, Toronto,Washington, D.C., as well as growth potential to surrounding areas.

Telecommunications Service ProviderEthernet SONET Wavelength Internet Access Colocation

Custom Private Optical Networks Dark Fiber Solutions Managed Services

Provider of services for multiple market segments

Wireless Carriers Service Providers Financial Services Government Agencies

Healthcare Organizations Media and Content Companies Research and

Education Organizations Professional Services Companies


18/24Confidential The Smarter Choice | www.sidera.net3

Statistics

In 2010, Sidera Networks commissioned its first annual

survey of IT decision makers.

High reliability (90%) and network performance (87%) were clearly

the most important qualities for networks. For those in the financial services industries however, low-latency was

ranked as most important

More than 90% of respondents consider their network provider to be

a critical component of their business. However, only 21% feel thattheir network gave them a distinct competitive advantage.

The majority of respondents who felt their network provider did offer

them a competitive advantage were from the financial services industry



Challenges to Connectivity

Decentralization

Proximity to execution

Latency

Scaling the solution

Security



Answering the ChallengeNetwork

Ultra Low Latency Networks

Shortest distance

Any-to-any connectivity

Technology does not introduce latency

Rapid turn-up time

Fault tolerant

Full performance guarantees

10G @ Access Layer

Aggregation layer collapsed into access layer Reduced latency



Answering the ChallengeProximity

Co-location and Datacenters

Location mileage

Connectivity

Design

Space management

Spreading the application drives inefficiencies introduces latency

High-performance computing Blade Servers

High Density server design


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Sideras AnswerProximity

State-of-the-art Co-location

165 Halsey Street, Newark, NJ

High density colocation facility

Xtreme on net building

Over 3,000 sq ft of colocation space Conditioned AC & DC Power w/ Battery Backup

APC In-Row Cooling w/ Hot Aisle Containment

Diverse fiber entrances into the building with diversely routed risers


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Thank You!

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