[eeline]company profile 140922(eng)

10
Promote your app! Promote your app! for Android/iOS in Japan for Android/iOS in Japan ee Line, Ltd. CopyrightCee Line, Ltd. All Rights Reserved.

Upload: miima-mizuno

Post on 05-Dec-2014

68 views

Category:

Business


0 download

DESCRIPTION

eeLine is Japanese mobile marketing company.

TRANSCRIPT

Page 1: [eeLine]company profile 140922(eng)

Promote your app! Promote your app!

for Android/iOS in Japanfor Android/iOS in Japan

ee Line, Ltd.

Copyright(C) ee Line, Ltd. All Rights Reserved.

Page 2: [eeLine]company profile 140922(eng)

Company profile

- mobile advertising

Our BusinessOur BusinessOur BusinessOur Business1. Largest number of 1. Largest number of 1. Largest number of 1. Largest number of smartphonesmartphonesmartphonesmartphone ads in Japanads in Japanads in Japanads in Japan

- mobile advertising- mobile contents- mobile solutions *Trading with over 500 companies,

Handling more than 3,000 apps and sites.

Our GroupOur GroupOur GroupOur Group

Handling more than 3,000 apps and sites.

2. Largest share of sales on major media in Japan2. Largest share of sales on major media in Japan2. Largest share of sales on major media in Japan2. Largest share of sales on major media in JapanThe Biggest Internet company in Japan

CyberAgent Inc.*We can produce efficient promotion by placing advertisement in major media.

CyberAgent Inc.

Business activities :Internet Media BusinessInternet Advertising Agent BusinessInvestment Development Business“Ameba”management business

3. Successful promotion of mobile app for Android and 3. Successful promotion of mobile app for Android and 3. Successful promotion of mobile app for Android and 3. Successful promotion of mobile app for Android and iOSiOSiOSiOS!!!!CA MOBILE, LTD

“Ameba”management business

Business:mobile advertising, mobile contentsPrincipal shareholders:Cyberagent Inc.

* We have a lot of experience about promotion of various applications in both of Android and iOS.

ee Line, Ltd.ee Line, Ltd.ee Line, Ltd.ee Line, Ltd.

Principal shareholders:Cyberagent Inc.NTT DOCOMO, INC.DENTSU INC. etc.

2Copyright(C) ee Line, Ltd. All Rights Reserved.

ee Line, Ltd.ee Line, Ltd.ee Line, Ltd.ee Line, Ltd.

Page 3: [eeLine]company profile 140922(eng)

Mobile Networks / Reward Ads

AdvertiserAdvertiser

eeLine

Delivering ads to almost all of networks in Japan and Korea!!

eeLinein Japan and Korea!!

Networks…Over 20

Networks

… Over Media

… Over 200,000Media

Users

3Copyright(C) ee Line, Ltd. All Rights Reserved.

Page 4: [eeLine]company profile 140922(eng)

Our Exclusive Media

■■■■iOS media for promotion■■■■iOS media for promotion

1000万円当たる万円当たる万円当たる万円当たる!こづかい稼ぎこづかい稼ぎこづかい稼ぎこづかい稼ぎ

ドリームスクラッチドリームスクラッチドリームスクラッチドリームスクラッチ

■■■■Escape game series

脱出ゲーム脱出ゲーム脱出ゲーム脱出ゲーム コンビニコンビニコンビニコンビニ(Escape from

AppStoreOverall: 2nd

Google Play Overall: 2nd

(Dream Scratch)

ゲームを無課金で遊び尽くす~ゲームを無課金で遊び尽くす~ゲームを無課金で遊び尽くす~ゲームを無課金で遊び尽くす~ゼロゼロゼロゼロにゃんにゃんにゃんにゃん兵兵兵兵

(Escape from Convenience Store)

Overall: 2ndCategory(Game>Adventure):1stCategory(Game>Puzzle):1st

Overall: 2ndTop New Free: 1stGame Free: 1st

ゼロゼロゼロゼロにゃんにゃんにゃんにゃん兵兵兵兵

(Zero Nyang)

4Copyright(C) ee Line, Ltd. All Rights Reserved.

Page 5: [eeLine]company profile 140922(eng)

Market Overview

Smartphone Adoption Catching Up Rapidly in JapanCountry in App Store Revenue

Google Play Caught Up to iOS in Japan App Revenue Mobile Digital Content Market Already Strong in Jap an

5Copyright(C) ee Line, Ltd. All Rights Reserved.

Page 6: [eeLine]company profile 140922(eng)

Advertisement List

CPI / CPA

CPI : App install and start. Incentivized and non-incentivized traffic is available.

CPA : You can set result points as you like. (ex) Tutorial completed.CPA : You can set result points as you like. (ex) Tutorial completed.

★★★★The Most popular and major methods which has the st rongest impact.

Ad Network

Various types of Ad network are available like impression guaranteed ads,

CPC(Cost Per Click) ads, banners and texts, etc.

Others

We offer pre-registration, facebook ads, video ads, keyword search ads, review sites,

classic style ads like banners and other kinds of ad in your needs for app promotion.

Others

6Copyright(C) ee Line, Ltd. All Rights Reserved.

classic style ads like banners and other kinds of ad in your needs for app promotion.

Page 7: [eeLine]company profile 140922(eng)

iOS vs Android

iOS Android

■■■■ Reflecting period for charts: 1-6 hours

■■■■ Top New Charts: null

■■■■ Reflecting period for charts: 7 days

■■■■ Top New Charts: for 1 month■■■■ Top New Charts: null

■■■■ Note: As reflecting period for charts is

■■■■ Top New Charts: for 1 month

■■■■ Note: As reflecting period for charts is

short, it’s easy to raise the charts,

but also easy to go down.

long, it’s difficult to raise the charts,

but there is a tendency for falling slowly.

7Copyright(C) ee Line, Ltd. All Rights Reserved.

Page 8: [eeLine]company profile 140922(eng)

ONE SDK (Software Development Kit)

One DashboardSave

costs & man -hourPrevent

DuplicationOne Dashboard

eeaf SDK allows you to check those reports as follow ing,

costs & man -hourDuplication

①①①①Effect Measurement- Number of users who reach each result point(monthly, daily and hourly) through each media or organic inflow / Both numbers of access and unique user

②②②②Sales- Report of In-app purchase at each result point through each media or organic inflow

③③③③ Active Users③③③③ Active Users- Tracking activities of users who come from each media or organic inflow- Arrival report at each result point on 1st day, 3rd day, 10th day and 30th day from the first start(CPI)

④④④④ User sales ranking- User ranking of total sales volume / Can match with UID (ex. membership number)

⑤⑤⑤⑤⑤⑤⑤⑤DAU / MAUNumbers of Daily Active User / Monthly Active User through each media or organic inflow

8Copyright(C) ee Line, Ltd. All Rights Reserved.

Integrated service and so on…

Page 9: [eeLine]company profile 140922(eng)

Why ee Line?

・Delivering to major networks in Japan and Korea at competitive price・Best plan for you based on extensive experience with our own networks

・No need of initial cost or monthly basic cost!・Just requires cost per acquisition only!・Just requires cost per acquisition only!・Volume discount or free extra performance will be offered

・Simple and easy operation can help you to reduce costs and man-hours!・Function of deduplication enables to make efficient app promotion!・Function of deduplication enables to make efficient app promotion!・Tracking apps after install in order to optimize your campaign!・Possible to make a batch of effect measurement of multiple networks!

・Our experts follow up after you start promotions.

9Copyright(C) ee Line, Ltd. All Rights Reserved.

・Our experts follow up after you start promotions.

Page 10: [eeLine]company profile 140922(eng)

Company Name ee Line , Ltd.

Company Profile

Company Name ee Line , Ltd. Representative Mitsuhiro Hashimoto,

(President and CEO)Founded April, 2005Capital 30 million yen

Homepage : http://www.ee-line.co.jp/E – mail : [email protected]

Capital 30 million yenShareholding company CA MOBILE, LTD(100%)Address・Head Office (Tokyo) E – mail : [email protected]

Tel : +81 - 3 - 5428 - 8636 (Direct)

Head Office (Tokyo)3F Glass City Shibuya, 16-28 Nanpeidai-cho,Shibuya-ku, Tokyo 150-0036 JAPAN

・Osaka Office Shinsaibashi East Square 6F, Shinsaibashi East Square 6F, 2-12-5 Minamisenba,Chuou-ku, Osaka 542-0081 JAPAN

Copyright(C) ee Line, Ltd. All Rights Reserved.