ecolodge indonesia-alan wilson
DESCRIPTION
Ecolodge presentation at the Indonesia IB Business Forum, October 2012TRANSCRIPT
Seminar theme: “Enforcement, Trade, Landscapes, and Financing”
Journey to unite Indonesia’s wildlife with
local employment and wisdom Alan Wilson
Chairman
Eco Lodges Indonesia
Journey to unite Indonesia’s wildlife with local employment and wisdom
1. INTRODUCTION
2. BACKGROUND
3. ENGAGEMENT WITH THE POOR
4. OPPORTUNITY FOR EXPANSION
5. FINANCIAL NEEDS
6. CONCLUSIONS
INTRODUCTION
Just two countries, Brazil and Indonesia, account for over
60% of the world’s forest loss. (www.wri.org/publication/painting-the-global-picture-of-tree-cover-change)
Photo taken adjacent to
Tanjung Putting National Park,
Kalimantan, Indonesia,
April 2008
BACKGROUND
OF PT ECOLODGES
INDONESIA
(self funding)
Brief background to Ecolodges Indonesia (ELI)
ELI Founder, Dr Alan Wilson (Veterinary Medicine & Surgery)
& Meryl Wilson
• Private company - 33 Indonesian & International shareholders - over 140 staff
•. Main aim is to show value of land in national parks to local people as an income source through SUSTAINALE JOBS
• With partner businesses, supports DIRECTLY some 1000 families
• Strong motivation to help protect the threatened species of Indonesia
•Market position focus on wildlife conservation
• Commencing comprehensive range of sustainable tourism processes & certification
with The University of Western Sydney, Green Globe and Sustainable Travel International
•.Has own company ECO CERTIFICATION system (over 7,000 points) to assess lodges
within and wishing to jpoin the company
• Committed to actions which contribute to the achievement of the UN Millennium Development Goals via ecotourism investments and operations
• The first private sector operator in the world to partner with UNEP 2010 International
Year of Biodiversity
• 1994 INI RADEF Foundation inception through Udayana Eco Lodge in collaboration with Udayana University, BALI.
• 1999 Legalized in the form of a limited company PT TRIBALI MANUNGGAL JAYA to run the business management Bajo Komodo Eco Lodge - LABUAN BAJO, FLORES
• 2004 with the takeover of CV. BUMI KALIMANTAN which runs the business management of the Rimba Orangutan Ecolodge, BORNEO
• 2006 founded the CV SATWA SUMATRA to run the business for Satwa Sumatra Ecolodge in LAMPUNG SUMATRA. 2006 established PT PMA ECOLODGES INDONESIA to provide consultation and assistance on Eco Tourism to local companies mentioned above and also concerned to protect assets of foreign and domestic investors in the investment in each the respective lodge.
• 2010 establishment Kelimutu Crater Lakes Ecolodge under PT TRIBALI MANUNGGAL JAYA
Company Background - Legal
ENGAGEMENT
W ITH THE POOR
SATWA Elephant Ecolodge
Way Kambas National Park
Indonesia
Frederic Thomas PhD,
March & April 2009
Assessment Methodologies
• Attractions Inventory and Access
• Market Demand Analysis
• Socio-cultural, Economic & Biodiversity Considerations
• Assessing Tourism’s footprint
• Recommendations
Direct Local economic and pro-poor impacts Salaries represent the first source of expenditures (48% of operating costs) • Staff (10 males and 3 females Average age: 37 years old)
– Average salary = US$ 70 (average local salary = US$ 35)
• Among the 13 staffs, 10 are working to support their family – Average salary = US$ 71 – Average income of their family (including their salary) = US$ 94 – Number of supported person by worker (not including worker) = 3
This shows that the salary of Satwa ecolodge’s staff represents 75% of
the resources of these families supporting an additional 28 persons including four families considered as poor for a total of 10 people. Two third of the staff are living in the immediate vicinity of the ecolodge. Most of them got their job by word of mouth.
it also represents a real opportunity of employment in an area where
unsafe migrations are common.
Indirect local economic and pro-poor impacts
As observed, the Satwa ecolodge contributes not only to the employment inside the ecolodge but it also bring benefits to the local community – Expenditures towards local suppliers and/or
producers (13%)
– Taxes to the local authorities and government (9%)
– Organisation and sale of activities inside the national park and the Rhinoceros sanctuary
INDIRECT EFFECTS
Sekonyer River, Tandjung Putting
2004 Fifteen river boat businesses ---- 2012
60+ businesses. Only hotel on the river.
INDIRECT EFFECTS
Labuan Bajo, Komodo
2002 First hotel to have AC, hot water, attached
bathroom, bar, swimming pol and restaurant
----- 2012 600+ rooms
OVER 70 TRAVEL
AGENT PARTNERS, majority small businesses in Indonesia
60000 + Guests
&
84 Countries
OPPORTUNITIES
FOR EXPANSION
THE SECOND
BRICK WALL
(investors)
FINANCIAL NEEDS
CONCLUSIONS
The ELI Business Model
(i) brings people out of poverty
(ii) gives value importance of
natural areas as a revenue
source
(iii) is an important Conservation
model
(iv) Inclusive Business Model
a race
against
time