dsa profile
TRANSCRIPT
Company Pro�leProviding custom solutions to complex marketing challenges since 2009, D.S.A. (Defensive
Strategy Advantage) is a marketing strategy and business development consulting company,
specializing in the Defense, Security and Homeland Security markets.
Leveraging an in-depth knowledge of the global defense and security market, and trends in
military, para-military and law-enforcement equipment, as well as our extensive network of
contacts across more than 50 countries, DSA is able to provide its clients with a comprehensive
suite of services that includes:
Sourcing new markets and business opportunities
Providing valuable insights on the design and development of new products
Creating a marketing strategy
Establishing sales channels
Providing recommendations and contacts for partners, dealers and agents
Supporting strategic decision making processes.
DSA provides its clients with a strategic advantage, enabling them to overcome the challenges
inherent in doing business in the highly competitive defense market.
Email: [email protected] | Mobile: +972-52-4704008AIMING FOR YOUR SUCCESS
Our ServicesAll services are modular and tailored to meet the exact needs of each client
Business Development
Recommending business development opportunities, and making introductions to the most
successful dealers in the target markets, as well as sourcing OEM business partners that best suit
the client’s Transfer of Technology / O�set / M&A strategy.
Strategic Marketing & Sales Plan - Speci�c Markets
Establishing and executing the client’s marketing strategy, including: de�ning long-term
marketing strategy, understanding market potential, for speci�c products and services,
developing market penetration/ extension plans, prioritizing key customers within the
destination market, locating potential customers’ point of contact details and, where required,
establishing best approach strategy.
Strategic Marketing - Global
Developing a worldwide market penetration strategy, assisting in selecting and prioritizing
destination markets, de�ning product / services portfolio, developing marketing and
distribution concepts.
Ongoing Consultancy
Opening sales bottlenecks through sourcing of worldwide business opportunities, including:
creating strategic marketing and sales plans and sourcing appropriate dealers.
Market Research & Analysis
In the �elds of product development and mergers & acquisitions, we identify market potential,
and product and market trends.
Product Development Consulting
After thorough research and analysis, or by leveraging our in-depth knowledge of the market
and available products, we plan and de�ne a new product marketing mix, and support the
creation of a relevant product spec for current and future markets.
Consulting for Mergers & Acquisitions
Assisting in the development of the client’s M&A strategy, supporting strategic decision making
and �nal execution processes.
Hourly Consulting Sessions
Email: [email protected] | Mobile: +972-52-4704008AIMING FOR YOUR SUCCESS
Among our clients:
Recon Robotics, Inc
IMI Systems
Meprolight
Israel Weapon Industries
MSE (Marksmanship Sniper Excellence)
New Noga Light
Kanfit Ltd
Steadicopter 3D Aerial Robotics
Oceana Technologies
Troya Tech Defense Ltd
DFNS Group
Mayotex Philcar Ltd
Star Defense Systems
CAA
Fibrotex Technologies
ODF Optronics Ltd
Marom Dolphin Ltd
Achidatex Ltd
Rabintex Industries Ltd
Email: [email protected] | Mobile: +972-52-4704008AIMING FOR YOUR SUCCESS