downtown is an attitude. a swagger. a lifestyle statement ... · where trendsetters and go-getters...

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Downtown isn’t just an address – Downtown is an attitude. A swagger. A lifestyle statement that says the status quo simply isn’t good enough. Downtown is 24/7 stimulation of the senses, where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always up.

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Page 1: Downtown is an attitude. A swagger. A lifestyle statement ... · where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always

Downtown isn’t just an address – Downtown is an attitude. A swagger. A lifestyle statement that says the status quo simply isn’t good enough. Downtown is 24/7 stimulation of the senses, where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always up.

Page 2: Downtown is an attitude. A swagger. A lifestyle statement ... · where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always

"All great art is born of the metropolis."

Ezra Pound

Page 3: Downtown is an attitude. A swagger. A lifestyle statement ... · where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always

In Downtown Miami, that inspiration takes

the form of Centro – a groundbreaking

collaboration between forward-thinking

Newgard Development Group and award-

winning designer Yves Béhar's fuseproject,

to create a new standard of metropolitan

living in the heart of the hottest city on the

planet. This is form + function seamlessly

intertwined. This is the perfect fusion of raw

industrial design and limitless accessibility.

This is 37 stories of urban innovation.

This is Centro.

The city is awash in inspiration.

Page 4: Downtown is an attitude. A swagger. A lifestyle statement ... · where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always

Collaborationin the city.

In collaboration with Yves Béhar, the award-winning creative genius behind San Francisco-based fuseproject, Centro is redefining – and redesigning – cosmopolitan living for an entirely new generation.

"Yves’ talent and passion for design that is both sustainable and visually striking is harmoniously synchronized with our vision for Centro." Harvey Hernandez, Chairman and Managing Director, Newgard Development Group

Yves Béhar Harvey Hernandez

Page 5: Downtown is an attitude. A swagger. A lifestyle statement ... · where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always

Bird's eye view of real estate project Brickellhouse.Harvey Hernandez with architectural partner Sieger Suarez.

Street level point of view of BrickellHouse.

HarveyHernandez

Visionary Developer

Chairman and Managing Director

Page 6: Downtown is an attitude. A swagger. A lifestyle statement ... · where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always

YvesBéhar

Visionary Designer

Founder

Jawbone Jambox

Danese Farallon Chair Swarovski Amplify Lamps

One Laptop Per Child XO Laptop

Herman Miller LEAF lamp

Page 7: Downtown is an attitude. A swagger. A lifestyle statement ... · where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always

At Centro, the city is right at your feet – and at your fingertips. Drive time is replaced by leisure time. When you live at the epicenter of the world’s hottest city, all you have to do is step outside to find a world of endless possibilities to explore, shop, lounge, drink and dine.

Cosmopolitan. Connected.

"The city needs a carlike a fish needs a bicycle."

Dean Kamen

Page 8: Downtown is an attitude. A swagger. A lifestyle statement ... · where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always

Eco-ForwardCommuting.

Life moves at the speed of the city. A designated car2go hub, innovative electric bike rental program and centralized access to rapid transit lets you zip around the city via Metrorail, Metromover or city bus – putting Centro far ahead of the eco-forward transportation curve.

"The right to have access to every building in the city by private motorcar in an age when everyone possesses such a vehicle is actually the right to destroy the city."Lewis Mumford, "The Highway and the City"

Page 9: Downtown is an attitude. A swagger. A lifestyle statement ... · where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always

37 stories. One vision. Redifining Downtown Miami from the ground up.

Page 10: Downtown is an attitude. A swagger. A lifestyle statement ... · where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always

A new standard of living.

Page 11: Downtown is an attitude. A swagger. A lifestyle statement ... · where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always

37 stories. One vision.Redifining Downtown Miami from the ground up.

"The right to have access to every building in the city by private motorcar in an age when everyone possesses such a vehicle is actually the right to destroy the city."Lewis Mumford, "The Highway and the City"

Page 12: Downtown is an attitude. A swagger. A lifestyle statement ... · where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always

Building Amenities

• Triple-heightlobbyentrance

• 24-Hourreceptiondesk

• Securedkey-fobentryaccess

• Full-servicevaletparking

• Ground-flooranchorrestaurant

and retail space

• High-speedcontrolledelevators

• Exclusiveoutdoorpetareawithsecure,

access controlled entry and exit

• Two-StoryPenthouseRecreationArea

-HealthClub&Spa

-ResidentsLoungeandSocialRoom

-RooftopPoolwith360°Views

-SkylineLounge

-E-Lounge

Page 13: Downtown is an attitude. A swagger. A lifestyle statement ... · where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always

Aspireto inspire.

Always make an entrance. InnovativedesignfeaturesincludingmachinedaluminumgeometricpatternsfromNealFeay,customfurniture,SwarovskiAmplifylightingandtriple-heightlobbyentrancegreetguests.

Page 14: Downtown is an attitude. A swagger. A lifestyle statement ... · where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always

Playtime,anytime.

PenthouseResidenceLounge.Mix, mingle or just kick back and relax with a cocktail and a game of pool high above the cityattheCentroPenthouseResidenceLounge.

Page 15: Downtown is an attitude. A swagger. A lifestyle statement ... · where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always

Fitin the city.

37thFloorGym.Stayinshape–andstayconnected–anytimewithhigh-speedWi-Fiandendlesscityviews at Centro’s cutting-edge fitness gym.

Page 16: Downtown is an attitude. A swagger. A lifestyle statement ... · where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always

RooftopPoolCool Off & Recharge.

RooftopPool.Teepee-stylecabanasandunspoiled360ºviewsofshimmeringBiscayneBayandtheglowofcityskylinewelcomeyoutothe Centro rooftop pool deck.

Page 17: Downtown is an attitude. A swagger. A lifestyle statement ... · where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always

InnovativeInteriors.

Open-concept floor plans, floor-to-ceiling windows and bird’s eye city views complement a host of design-inspired amenities to create a seamless connection between Centro and the city.

Page 18: Downtown is an attitude. A swagger. A lifestyle statement ... · where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always

UnitFeatures

• Dramatic10-footexposedelevatedceilings in residences

• Energy-efficient,sound-reducingwindows

• Modernlightfixtures• High-efficiencyairconditioningunits• Floor-to-ceilingwindows• Sealedconcretefloors• Customkitchenandbathroomfixtures

with modern style• Stainless-steel,energy-smart

appliances• Italiankitchen&bathroomcabinetry• Importedstonecountertopsandback

splashes• Customfinishedfloorsandwallsin

wet area• Separateshowersandsoakingtubin

select units• Oversizedclosets

Stainless-steel, energy-smart appliancesModern light fixtures

Italian bathroom cabinetryImported stone countertops

Page 19: Downtown is an attitude. A swagger. A lifestyle statement ... · where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always

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1. Adrienne Arsht Center for the Performing Arts2. American Airlines Arena3. Bayfront Park4. Bayfront Amphitheater5. Bayside Marketplace6. Brickell CityCentre

(Under Construction, 2015)7. Dade County Courthouse8. Dade County Main Library9. Federal Courthouse10. Freedom Tower11. Government Center12. Olympia Theater at the Gusman Center

for the Performing Arts13. James L. Knight Center14. Macy’s15. Miami Dade Community College16. Museum Park/Frost Museum of Science17. Perez Art Museum

(Under Construction, 2013)18. Port of Miami19. Resorts World

(Coming Soon)20. Silverspot Cinema

(Coming Soon)21. Whole Foods Market

(Under Construction; 2014)Inner/Outer Metro Mover linesMetro Rail lines

Points of Interest

Whole Foods Bank of America

American Airlines Arena

Metrorail Museum Park

Financial District

Bayside

Brickell CityCentre

Freedom Tower James L Knight Center

Adrienne Arsht Center for the Performing Arts

Perez Art MuseumPort of Miami

Page 20: Downtown is an attitude. A swagger. A lifestyle statement ... · where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always

Centro stands as proof that you truly can have it all. Location, style, quality, ground-breaking design and a vibrant urban lifestyle custom-designed just for you.

This is a new standard of downtown living. This is Centro.

Page 21: Downtown is an attitude. A swagger. A lifestyle statement ... · where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always

Fuseproject is an award-winning San Francisco based design agency. Founded by Yves Behar in 1999, the studio provides the full scope of ground-breaking design services including industrial design, branding, UI and UX across a wide array of industries. They are renowned for work with for-profit as well as non-profit partners in fields as diverse as technology, fashion, furniture and consumer goods. Behar believes that design should be a force for positive social and environmental change and from this unique vantage point the studio takes a long-term strategic approach to developing and enhancing brands. The studio’s work has been internationally recognized by museums and is in the permanent collections of the MoMA, SFMoMA, Art Institute of Chicago, Victoria & Albert Museum, Cooper Hewitt and Centre Pompidou amongst others.

fuseproject.com

Newgard Development Group has spent 15 years redefining the South Florida skyline. Founded by Harvey Hernandez, the Newgard team brings more than 40 years of combined experience in the design and development of innovative luxury projects in desirable, centrally located neighborhoods – all centered around a pedestrian-oriented lifestyle and cutting-edge amenities. Newgard’s forward-thinking designs reflect a commitment to modern, relevant architecture and the signature attitude and lifestyle of residents. By focusing on the unique qualities of each individual project, Newgard ensures superior quality with exacting attention to detail, exceptional finishes and timely completion, every time.

Newgard’s recent projects of note include BrickellHouse and Solaris in Brickell, Gallery Art in the Miami Arts District and City Palms in Downtown West Palm Beach.

newgardgroup.com

The Sieger Suarez Architectural Partnership has built a distinguished 30-year reputation for award-winning, design-forward architecture with a distinct eye for innovation. Among its wide spectrum of project experience, encompassing over ten billion dollars’ worth of residential real estate, Sieger Suarez has been responsible for the design of many of South Florida’s most prestigious, successful and award-winning projects –including BrickellHouse, The St. Regis Bal Harbour, Apogee in South Beach and Trump International Sonesta Beach Resort in Sunny Isles.

siegersuarez.com

John Moriarty & Associates (JMA) was founded in 1985 with a commitment to providing best-in-class management services for the development and construction industry. Since then, the Firm has grown into one of the industry’s most respected construction management firms, with a proven track record of delivering superior results, over a wide spectrum of projects. The Hollywood-based South Florida office has overseen some of the most prominent residential towers in Miami, including BrickellHouse, ICON Brickell, Apogee South Beach, 50 Biscayne and ICON Miami Beach.

jm-a.com

“Centro is way ahead of the curve when it comes to downtown living – not just in South Florida, but around the world.”

“My approach to design is about giving aspiring downtowners something unique, original and attainable.”

“Centro is Downtown Miami’s hottest new urban address, a project deserving of best-in-class management services.”

“Innovative. Smart. Design-forward. That’s how you redefine the Downtown Miami skyline.”

Page 22: Downtown is an attitude. A swagger. A lifestyle statement ... · where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always
Page 23: Downtown is an attitude. A swagger. A lifestyle statement ... · where trendsetters and go-getters draw inspiration from the concrete canvas of the city streets. Downtown is always