Download - Word carrot #lLEGup

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Page 1: Word carrot #lLEGup

© Copyright 2011, LearnAhead

Creating a language learning app - London Educational Games Meetup Group

(#LEGup)

Caroline MooreLearnAhead Ltd.

28.6.12

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© Copyright 2011, LearnAhead 2

o why now?

o principles

o usability

o development

omarketing

o what next?

o demo

Overview

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o technology

o the team

o cost

o aim

Why now?

Page 4: Word carrot #lLEGup

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o interactive experience

o appeal

o game aspect

o scope

Principles

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o intuitive design

o global multilingual

market

o present in

international app store

Usability

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o fast initial development: October 5 – December 21 2011

o detailed graphic specification

o in-house designer

o iterations: alpha / beta testing

Development

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Marketing

o learners: website; facebook;

o teachers: free resources, website; facebook;

Twitter, Slideshare, Scoopit

o SEO on websites and app store

o Conferences, competitions

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What next?

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© Copyright 2011, LearnAhead928/6/12

Caroline Moore [email protected]

@LearnAhead

@Constellata

www.learnahead.co.uk

www.wordcarrot.com

www.facebook.com/wordcarrot

Contact info


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