Transcript

User Research Examples

D e s i g n T h i n k i n g M e e t u p W a r s a w | 2 3 J u n e 2 0 1 4

Katrin Dribbisch & Manuel Großmann, Service Design Berlin

Martin User Experience, Nokia

Katrin PhD Candidate, University of Potsdam

Who are we?

Olga Business Consultant, FuxBlau

Manuel Service Designer, FuxBlau

Research should never stop

S o u r c e : T h e P r o c e s s o f D e s i g n S q u i g g l e b y D a m i e n N e w m a n

Exploratory Generative Evaluative

Examples of WHY?

Photo: Linda Hanses

Be surprised by what’s out there

Examples of HOW?

Talk to people on the street

Photo: Service Design Berlin

Do informal interviews

Photo: FuxBlau

Choose an optimal research setting

Photo: FuxBlau

Remote user research

Photo: FuxBlau

Observe actual user behaviour

Photo: FuxBlau

Make your ideas tangible

Photo: FuxBlau

Spontaneous user testing

Photo: FuxBlau

Learnings

#2 You can do user research anytime and anywhere.

#1 Don’t be afraid to talk to your users.

#3 Let’s start now.

!Service Experience Camp

www.serviceexperiencecamp.de • 13 - 14 Sept 2014, Berlin

Photos: Service Design Berlin


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