Transcript
Page 1: Two-Way App Messaging - How Brands can Increase Retention

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TWO-WAY APP MESSAGING

HOW BRANDS CAN INCREASERETENTIO

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Page 2: Two-Way App Messaging - How Brands can Increase Retention

100% of the top 20 revenue producing

retailers offer mobile apps

78% of fast food and 75% of

casual dining brands have mobile apps

77% of department

stores have a mobile app

59% of specialty and 58% of

grocery stores have a mobile

app

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Page 3: Two-Way App Messaging - How Brands can Increase Retention

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app downloads expected by end of 2017

Page 4: Two-Way App Messaging - How Brands can Increase Retention

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of apps are downloaded and used just once

Page 5: Two-Way App Messaging - How Brands can Increase Retention

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have never been downloaded at all

Page 6: Two-Way App Messaging - How Brands can Increase Retention

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if you can replicate the functions of your desktop site into an app then

mobile will lead the way

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MARKETING

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ACQUISITION RETENTIONPROMOTERS

apps are an amazing technology

but they come with their own challenges

Page 8: Two-Way App Messaging - How Brands can Increase Retention

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push notifications can double user retentionand increase daily app opens by 540%

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Push is just a tiny piece of the puzzle

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MESSAGING POTENTIAL

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RICH CONTENT

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TWO-WAY CHAT

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UPDATES

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EXPERIENCE

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The Possibilities are Endless!

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