Transcript
Page 1: Smarsh Case Study: Social Media for Financial Advisors

Case Study: Social Media for Financial AdvisorsSmarsh helps the ProEquities compliance team supervise more communication with less effort

Page 2: Smarsh Case Study: Social Media for Financial Advisors

COMPANY PROFILE ProEquities, Inc. was founded in 1983 as a home for independent

registered representatives and financial advisors in all fifty states.

A proactive, growth-oriented organization, ProEquities focuses on serving the financial advisor who wants to be independent from a “wire house” environment.

SUCCESS STORY

Page 3: Smarsh Case Study: Social Media for Financial Advisors

THE CHALLENGE Provide independent advisors with expanded, modern communication

capabilities, including social media such as LinkedIn, Facebook, and Twitter.

Ensure burden on personnel and existing systems in the IT and compliance departments was kept to a minimum.

Provide efficient oversight from the compliance department while meeting industry recordkeeping and supervision requirements set forth by the Financial Industry Regulatory Authority (FINRA) and the Securities and Exchange Commission (SEC).

SUCCESS STORY

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THE SOLUTION Archiving for email, LinkedIn, Twitter, and Facebook.

Smarsh Trusted compliance provider with deep understanding of records retention

and compliance regulations.

Easy-to-use, flexible platform that enables extension of supervision policies across multiple content types.

Engaged and responsive customer service.

Cloud-based solution reduces burden on IT resources.

SUCCESS STORY

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SUCCESS STORY ProEquities advisors leverage social media without overburdening the

compliance or IT staff.

Smarsh Archiving Platform facilitates fast, simple and effective compliance review across email and social media.

Archiving Platform is tailored to the ProEquities compliance review structure.

Smarsh Implementation team was responsive and easy to work.

SUCCESS STORY

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“Smarsh helps our compliance team turn a

complex and challenging part of our business into something the advisors

just don’t have to worry about.”

Ellen MichaelDirector of Marketing, ProEquities

SUCCESS STORY

“With Smarsh, our email and social media review is

more efficient.”

“Smarsh presented us with solutions we can depend on.”

James BrangleSenior Compliance Officer,

ProEquities

Chris ShawChief Information Officer, ProEquities

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THE ARCHIVING PLATFORMEMAIL IM SOCIAL MOBILE WEB VOICE

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