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Shreveport’s Historic Music VillageShreveport’s Historic Music Village
Our VisionOur Vision
“A cool place for
knowledge workers”
“A cool place for
knowledge workers”
…to support and nurture a dynamic, vibrant community of artists,
media producers, educators and other professionals eager to employ
technology to reach a global audience with entertainment products
based on our deep traditions of Southern music.
…to support and nurture a dynamic, vibrant community of artists,
media producers, educators and other professionals eager to employ
technology to reach a global audience with entertainment products
based on our deep traditions of Southern music.
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Quality Business
Quality Attractions Quality Place
MusicBusiness
Development
Real EstateDevelopment
TourismDevelopment
Shreveport’s Historic Music VillageShreveport’s Historic Music Village
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LeadbellyLeadbelly
ElvisElvis
Hank & the CowboysHank & the Cowboys
Horton & CashHorton & CashMaggie Lewis
WarwickMaggie Lewis
Warwick
Willie NelsonWillie Nelson
Jimmie DavisJimmie Davis
George JonesGeorge Jones
“Cradle of Stars”“Cradle of Stars”
Building the future on our rich music historyBuilding the future on our rich music history
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“The Magic Circle”“The Magic Circle”
We envision building this community at the beginning of the historic
Texas Trail, where Southern culture collided with the West to
create a powerful mixture of deep cultural traditions and exciting,
new ideas.
We envision building this community at the beginning of the historic
Texas Trail, where Southern culture collided with the West to
create a powerful mixture of deep cultural traditions and exciting,
new ideas.
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Link Regional & National Resources Music Business Opportunities
Shreveport’s Historic Music VillageQuality Business…Quality Attractions…Quality Place
National Music Industry
Regional Talent & Entrepreneurs
C.E.R.T.
C.C.D.M.
Conferences
Rounds
S.A.M.M.
Innovation Leading to New Business Opportunities
FAME contacts
Touring Performances Partners
Grant Funding
Investment Opportunities
Music History Alumnae Incubators
International Marketing Brand
FAME partners
“Magic Circle” talent
Historic Music Village Plan
Regional Economic Initiative
Organizing History
Syndicated Shows
Digital Media Products
National Industry Branch Offices Entertainment Product R & D
Creative Workforce
Talent Development & Promotion
New Business Development
Entertainment Industry Cluster
4.12.03MHSM Architects
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Link Public & Private Resources Real Estate Opportunities
Shreveport’s Historic Music VillageQuality Business…Quality Attractions…Quality Place
Land Assembly, Historic Resources &Infrastructure
Business & ResidentialMarkets & Investors
RDAProject
Packaging
ChurchCDC’s
Financing
Community Development leading to Real Estate Opportunities
FAME Plan & Organization
Historic Buildings & Sites
Special District Zoning Criteria
Public Agency Cooperation
Upgrading existing infrastructure
Non-Profit& For-ProfitDevelopers
Inner City Job Creation
FAME as RDA Agent
Music Industry Public & Private $
CDE, NMTC, HUD & other Public $
Digital Media Cluster
Private Investment $
Neighborhood Serving Businesses
Regional Business Center
Sustainable Development Faith Based Development
Cool Place for Knowledge Workforce
Artist Affordable Housing
New Business Development
Mixed Income Neighborhood
4.12.03MHSM Architects
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F.A.M.E. Songwriters in the RoundHosted by F.A.M.E & Centenary College
Feazel Rehearsal Hall, April 25,2003
F.A.M.E. Songwriters in the RoundHosted by F.A.M.E & Centenary College
Feazel Rehearsal Hall, April 25,2003
Featured Songwriters Gordon & Bryan KennedyFeatured Songwriters Gordon & Bryan Kennedy
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Texas Trail Technology CorridorTexas Trail Technology Corridor
Heritage CorridorMusic VillageInterTech Science ParkOriginal Shreveport
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Texas Trail Technology CorridorTexas Trail Technology Corridor
Heritage CorridorMusic VillageInterTech Science ParkOriginal Shreveport
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Shreveport’s Historic Music VillageInventing the FutureShreveport’s Historic Music VillageInventing the Future
• Compact / mixed use / mixed income neighborhood• Compact / mixed use / mixed income neighborhood
• Preserve & build on authenticity• Preserve & build on authenticity
• Create strong edges & gateways• Create strong edges & gateways
• Develop key anchors to build critical mass• Develop key anchors to build critical mass
• Provide a range of housing choices• Provide a range of housing choices
• Uniqueness value / street life / local wealth building• Uniqueness value / street life / local wealth building
• Pedestrian preference / traffic calming• Pedestrian preference / traffic calming
• Shared & unobtrusive parking• Shared & unobtrusive parking
• Quality open space amenities • Quality open space amenities
• Connections & collaborations• Connections & collaborations
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Advancing Partnerships and Projects
Advancing Partnerships and Projects
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The Challenge for CERT and the North Louisiana economy is
to attract, cultivate and retain brainpower
The Challenge for CERT and the North Louisiana economy is
to attract, cultivate and retain brainpower
• This brainpower is most likely going to come from within our regional economy.
• This brainpower is most likely going to come from within our regional economy.
• According to the Southern Technology Council:
–the odds of an individual taking a job in-state are shown to increase more than tenfold if the individual attends
college in the same state they went to high school.
• According to the Southern Technology Council:
–the odds of an individual taking a job in-state are shown to increase more than tenfold if the individual attends
college in the same state they went to high school.
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In the Knowledge Economy, brainpower is everything,,,In the Knowledge Economy, brainpower is everything,,,
$15,000
$20,000
$25,000
$30,000
$35,000
$40,000
15% 20% 25% 30% 35% 40% 45%Percent of adults with 4 years of college or more
State per capita income
The higher the proportion of college graduates, the more income a state economy earns…
Educational Attainment and Economic Welfare Measures, 1999http://www.postsecondary.org
Louisiana
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Austin provides a model for theShreveport-Bossier region to follow
Austin provides a model for theShreveport-Bossier region to follow
No region in the past few decades has
moved as quickly into the top ranks of
technology regions as Austin. The city
actively cultivated it music scene as part of its high tech strategy.
Richard FloridaCarnegie Mellon
University
1990 1992 1994 1996 1998 200005
101520253035404550
Gross Metro Product (Billions, $Current)
Austin - San Marcos, TexasShreveport – Bossier City, La.
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22 Parish CERT Region22 Parish CERT Region
Link Region Higher Education Intermediary Convener / Facilitator Link to Business Workforce Development Technology Transfer Economic Development
Link Region Higher Education Intermediary Convener / Facilitator Link to Business Workforce Development Technology Transfer Economic Development
HSC
Consortium for EducationResearch &Technology
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CERT / FAMEInitiativesCERT / FAMEInitiatives
BPCCBPCC
CentenaryCentenary
La. TechLa. Tech
LSUSLSUS LSUHSCLSUHSC
LTCLTC
ULMULM
NSUNSU
SUSLASUSLA
BRFBRF
Music Village
& Tech
Corridor
Music Village
& Tech
Corridor
• C.C.D.M.• C.C.D.M.
• S.A.M.M. • S.A.M.M.
• Music Industry Education
• Music Industry Education
• S.A.M. Conferences & Rounds
• S.A.M. Conferences & Rounds
• Musicians & Songwriters Incubator
• Musicians & Songwriters Incubator
GramblingGrambling
• Social & Political Research
• Social & Political Research
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Texas Trail Heritage CorridorTexas Trail Heritage Corridor
InterTechScience
Park
The Avenue
F.A
.M.E
.
Ledbetter
Blue Goose
Hayride
TrailHead
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Shreveport’s Historic Music VillageShreveport’s Historic Music Village
Seeing the neighborhood in a new way:
• Edges & Gateways• Anchors• Pedestrianism / Traffic Calming • Streetscape / Parking• Housing• Featuring Historic Resources• Collaborations• Technology neighborhood for knowledge workers
• Ledbetter Heights District• Ledbetter Heights District
• Hayride District• Hayride District
• Blue Goose District• Blue Goose District
• The Avenue District• The Avenue District
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Seeing the neighborhood in a new way:
• Edges & Gateways• Anchors• Pedestrianism / Traffic Calming • Streetscape / Parking• Housing• Featuring Historic Resources• Collaborations• Technology neighborhood for knowledge workers
Shreveport’s Historic Music VillageShreveport’s Historic Music Village
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Municipal AuditoriumMunicipal Auditorium
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Municipal AuditoriumMunicipal Auditorium
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HayrideDistrict HayrideDistrict
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Beginning of the “Old Texas Trail” today
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“Texas Avenue” today
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“Texas Avenue at Grand Avenue” today
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“Municipal Auditorium & Grand Avenue” today
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The Southern American Music Experience
The Southern American Music Experience
• Municipal Auditorium• Municipal Auditorium
• Calanthean & Roof Top Performance• Calanthean & Roof Top Performance
• Center for Creative Digital Media• Center for Creative Digital Media
• Music Performers Incubator• Music Performers Incubator
• Songwriters Incubator• Songwriters Incubator
• Southern American Music Museum• Hall of Fame• Songwriters & Performers Gallery• Music Industry Entrepreneurs Gallery• Music Technology & Innovation Gallery• Listening Gallery• Performance Gallery• Future of Southern Music Gallery• Traveling Exhibits• Research Archives and Education• Museum Café and Gift Shop
• Southern American Music Museum• Hall of Fame• Songwriters & Performers Gallery• Music Industry Entrepreneurs Gallery• Music Technology & Innovation Gallery• Listening Gallery• Performance Gallery• Future of Southern Music Gallery• Traveling Exhibits• Research Archives and Education• Museum Café and Gift Shop
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• Municipal Auditorium• Municipal Auditorium
• Calanthean & Roof Top Performance• Calanthean & Roof Top Performance
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• Municipal Auditorium• Municipal Auditorium
• Calanthean & Roof Top Performance• Calanthean & Roof Top Performance
FAME’s Southern American Music Museum &
Center for Creative Digital Media
Interdisciplinary Collaboration Center-Integrated Process – Harnessing Creative Energy
Applied Research-Innovative Digital Technologies -Create & Distribute Experiential Content
Connection Alchemy : -Education Institutions -Higher Education & Business-Past & Future-Museum & Economic Development -Museum & Neighborhood - Living Museum-Brainpower, Quality Place & Innovation -Community Development & Value-added ED
Regional Economic Development Initiative-Embracing Technology-Network of Communities
FAME’s Southern American Music Museum &
Center for Creative Digital Media
Interdisciplinary Collaboration Center-Integrated Process – Harnessing Creative Energy
Applied Research-Innovative Digital Technologies -Create & Distribute Experiential Content
Connection Alchemy : -Education Institutions -Higher Education & Business-Past & Future-Museum & Economic Development -Museum & Neighborhood - Living Museum-Brainpower, Quality Place & Innovation -Community Development & Value-added ED
Regional Economic Development Initiative-Embracing Technology-Network of Communities
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The Avenue District
The Avenue District
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The Avenue
District
Antioch Development
Area
The Avenue
District
Antioch Development
Area1
2
3
4
5
6
6
6
7
8
8 9
10
11
12
13
14
1 Antioch Church 2 Phase 1 Antioch Mixed Use 3 Phase 2 Antioch Mixed Use 4 Phase 3 Antioch Mixed Use 5 New Urban Residential 6 Renovated Existing & New Infill 7 New Community Center 8 Renovated / Reconstructed 9 Antioch Family Center10 Shared Surface Parking11 Calanthean Museum12 New Infill Mixed Use13 Renovated Existing14 Clustered Shotgun Housing
Existing to be renovated or rebuiltNew buildings
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Texas Avenue - “The Avenue” today
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Ledbetter Heights District
Ledbetter Heights District
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Blue GooseDistrict
Blue GooseDistrict
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1 Urban Residential – 25 to 40 units / acre• Residential (R) – new or renovated historic• Commercial (C) – new or renovated historic
2 Row Housing – 15 to 30 units / acre
20’- 40’
module
2 – 4floors
optional
2 – 3floors
50’ to 100’ 80’ to 85’
55’ Street & Parking
15’± 15’± Sidewalk
Parking
C or R
C or R
C or R
C or R
Residential
Residential
Residential55’ Street & Parking
15’± Sidewalk
50’ to 100’
Block Plan /Density
Street Character& Spacing
Section / Streetscape Scale & Design Standards
Traffic calmingchicanes at mid block
Unit
Unit
Unit
Unit
280’ – 300’
240’– 300’
20’-22’
typical
20’alley
30’-45’
40’-70’ 25’-30’ 6’ 6’
32’-40’Street
40’-70’ 20’alley
30’-45’
25’-30’
125’ Lot
1’-6” wall at property line
Covered or uncovered parking at alleyGarage units accessed from alley
2-3 Story Height
Alley
Street
Housing TypologiesHousing Typologies
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Block Plan /Density
Street Character& Spacing
Section / Streetscape Scale & Design Standards
3 Renovated Historic – 18 to 20 units / acre Historic shotgun houses regrouped & clustered Spacing & setback around existing large historic homes on Austin & Oakland Streets based on existing context
4 Zero Lot Line Detached – 12 units / acre (up to 24 units / acre with garage apartments)
Housing TypologiesHousing Typologies
16’-28’
10’ 20’ 10’-25’ 40’-60’ 25’
6’ 6’
32’-40’Street
25’ 40’-60’ 30’-55’
110’ Lot
20’alley
20’alley
Covered Parking at alleySurface Parking at alley
20’ 0’-20’ 40’-60’ 25’
6’ 6’
32’-40’Street
25’ 40’-60’ 25’-45’
110’ Lot
20’alley
20’-25’
20’-25’ 5’
1’-6” wall at property line2-3 Story Height
260’ – 350’
250’– 260’
Garage apartment option
40’-45’
Alley
Alley
Street
Alley
Street
Unit Unit
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1
2
3
45
67
8
9
1011
12
13
14
15
1 Municipal Auditorium2 Austin Place Historic Victorian Homes3 Calanthean Temple4 Furniture Building5 Holy Cross Episcopal6 Texas Avenue 800 Block 7 Central Fire Station 8 B’nai Zion Temple9 McAdoo Hotel (SRO)10 Antioch Church11 Star Theatre site12 Galilee Church13 Oakland Cemetery14 First Methodist 15 Princess Park
Shreveport’sHistoric MusicVillageHistoric Music Village
Ledbetter HistoricDistrictDowntown HistoricDistrict
Historic BuildingResources
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1 Public Safety Complex2 Proposed Jail site & existing 911 Center3 Jackson Heights Public Housing4 Proposed Community Center & Park5 Proposed Inner City I-49 extension6 Caddo Street access to new convention center and River Front7 Sound & Vibration from Mexican Railway (KCS & UP) 8 Noise from I-20
Shreveport’sHistoric MusicVillage
Historic Music Village
2
1
3
4
5
6
7
8
Development Issues
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Vacant Lots & BuildingsVacant Lots & Buildings
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C.D.E.•Financing•NMTC•Church CDC’s
C.D.E.•Financing•NMTC•Church CDC’s
Non-ProfitDeveloper •501c3•Public / Private Projects•Public Projects
Non-ProfitDeveloper •501c3•Public / Private Projects•Public Projects
RDA Agent •Land Assembly•Plan Management•Enforcement•Infrastructure Projects
RDA Agent •Land Assembly•Plan Management•Enforcement•Infrastructure Projects
PartneringInitiatives •Muni•S.A.M.M.•C.C.D.M.•Education & Workforce•Incubators
PartneringInitiatives •Muni•S.A.M.M.•C.C.D.M.•Education & Workforce•Incubators
OngoingInitiatives •Fundraising•Annual Conference•National Music Industry Linkages•Regional Talent Resources•Seminars & Rounds•DED Cluster Support
OngoingInitiatives •Fundraising•Annual Conference•National Music Industry Linkages•Regional Talent Resources•Seminars & Rounds•DED Cluster Support
Redevelopment Initiatives
Music Industry Initiatives
F.A.M.E.
CERT
Work OrganizationShreveport’s Historic Music VillagePlan implementation
Proposed Initial Staffing:•Director•Redevelopment Initiatives Manager•Music industry Initiatives Manager•Administrative Assistant
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Quality Business
Quality Attractions Quality Place
MusicBusiness
Development
Real EstateDevelopment
TourismDevelopment
Shreveport’s Historic Music VillageShreveport’s Historic Music Village