Sales and Traction
Shaer Hassan
CEO, Nascenia
Business Sales
• Complex decision making with many parties involved
• Long sales cycle with series of meetings
Consumer Sell
• Simple decision making
• Driven by consumer marketing
• Short sales cycle
Consumer Marketing
• SEO
• Internet ad
• Email
• Social media
• Mobile marketing
• Public relation
B2B Marketing
• Trade Shows
• Trade association
• Events
CEO is the best sales person
Sale will come from unexpected source
• Always sale
Develop a sales Team driven by goal
• Commission based
• Enthusiastic
– what comes out from heart goes to heart
Track Customer Behavior
Thank you
[email protected]/in/shaerhassanwww.nascenia.com