Download - Presentation at #140ConfHV
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How NASA is using Twitter and Social
Media to Tell its Story
David Parmet#140ConfHV
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Sec. 203. (a) The Administration, in order to carry out the purpose of this Act, shall
(3) provide for the widest practicable and appropriate dissemination of information concerning its activities.
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The First Tweet?
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Warning. Space Porn.
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Since then...
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Oh, The Places We’ve Gone
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Asteroids, not just a video game
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Hubble Deep Field
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The Future Looks Bright
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Space Got BoringBeen there... done that
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How Do Rocket Scientists Tell Us About
Their Jobs?
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Key Audiences
• “The Public”
• Congress
• Space Enthusiasts
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On Earth
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nasa.gov/connect
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If you follow one Twitter account....
follow @NASATweetup
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Spend your own money to travel to Florida during its least pleasant season, bum a ride to a rented house split with strangers, and wake up on a couch before dawn multiple days in a row. That's no vacation - unless NASA requests your company.
http://www.readwriteweb.com/enterprise/2011/07/-spend-your-own-money.php
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@NASATweetup• #NASATweetup has been used over 200,000 times
• Attendees of the STS 134 Tweetup had more than 3 million combined followers
• 700 Twitter users have attended 5 Shuttle launches
• There are 24,000+ photos on Flickr tagged “nasatweetup”
• NASATweetup Alumni Group on Facebook has nearly 600 members
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#FromSpace
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Links• http://www.slideshare.net/nasa/nasa-and-social-media
• http://www.nasa.gov/connect
• http://open.nasa.gov
• http://www.twitter.com/nasatweetup
• http://www.fragileoasis.org
• http://www.youtube.com/user/FragileOasis
• http://thenextweb.com/socialmedia/2011/08/13/the-history-and-future-of-nasas-social-media-strategy/
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kaithxbai
@davidparmetwww.backyardstargazer.com