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Subject : EM- 513 (Organizational
Behavior )
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Organizational Culture OfPresidency University & Radiant Pharmaceuticals Ltd.
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What is Organizational Culture?
• A system of meaning shared by the organization’s members
• Cultural values are collective beliefs, assumptions, and feelings about what things are good, normal, rational, valuable, etc.
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Key Characteristics of Corporate Culture
• Innovation and Risk Taking
• Attention to Detail:
• Outcome Orientation
• People Orientation
• Team Orientation
• Aggressiveness:
• Stability:
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Types of organizational culture
Hierarchy Market Clan Adhocracy
Some Types of Culture Authoritarian Culture Participative Culture Mechanistic Culture Organic Culture
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A strong culture is a talent-attractor A strong culture is talent-retainer A strong culture engages people A strong culture creates energy and
momentum A strong culture changes the view of
“work”A strong culture creates greater synergyA strong culture makes everyone more
successful
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Importance of Organizational CultureImportance of Organizational Culture
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How Employees
Learn Culture/
How it is “reinforced”
How Employees
Learn Culture/
How it is “reinforced”
MaterialMaterial
SymbolsSymbols
MaterialMaterial
SymbolsSymbolsLanguageLanguageLanguageLanguage
StoriesStoriesStoriesStories RitualsRitualsRitualsRituals
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Liabilities of culture
Barrier to change and improvement Barrier to diversity Barrier to cross departmental and
cross organizational cooperation Barrier to mergers and acquisitions
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Presidency University started its journey in 2003 with a view to providing quality higher education and continuous development program through research. With a team of more than 150 members Presidency engaged in teaching, research, training, and community services.
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About Presidency University
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ORGANISATIONAL CULTURE IN PRESIDENCY UNIVERSITY
Established Under the Private University act-1992.Established Under the Private University act-1992.
One of the renowned among 74 others Private Universities in BD.
One of the renowned among 74 others Private Universities in BD.
Proved it self as one of the best alternative of Public Universities.
Proved it self as one of the best alternative of Public Universities.
Dedicated to excellence in teaching, research, training, and community services
Dedicated to excellence in teaching, research, training, and community services
Moving forward with its slogan “Quality Education for a better life”.
.
Moving forward with its slogan “Quality Education for a better life”.
.
Presidency at a
glance
Presidency at a
glance
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Vision of Presidency University
• The vision of Presidency University is to become a leading university in this region. Its vision is to contribute to the development of Bangladesh by providing quality higher education and continuous development program through research.
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Work culture at Presidency University
Work culture at Presidency University
• Weekly meeting of HODs.
Better students service meeting
Flexibility of change in shift timings of employee
Team building activity like annual cultural program
Programs like “Student of the semester “reward.
Committee like academic disciplinary committee and Proctorial body
Regular classes on foreign and Bengali language and personal development classes.
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Positive sides Presidency University
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Hiring People Who Fit it’s CultureHaving Employees Know the Values
and the Mission of the UniversityKnowing That Good Decisions Can
Come from AnywhereRealizing You’re a Team and Not a
Bunch of IndividualsProviding quality education
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Negative Findings Presidency University
Lack of Moral LeadershipHyper competitivenessPoor DisciplineLack of DiscussionClash between faculty and
administration
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Radiant Pharmaceuticals Limited
• The medical care and pharmaceutical industry of Bangladesh have registered significant growth over the last two decades. An accelerated pace of development is expected in the years to come. Reciprocating to the call of the day, Radiant started its journey in 2005 with a view to making further contributions to these promising sectors. With a team of more than 1600 members, Radiant is engaged in manufacturing, importing, marketing and distributing of pharmaceutical, herbal, nutraceutical and diagnostic products.
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Corporate Vision Radiant Pharmaceuticals Limited
• Radiant is to flourish as a leading performer in areas of activities and to excel as a caring corporate citizen committed to a high ethical standard in our business, products and services
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Corporate Mission Radiant Pharmaceuticals Limited
To achieve profitable growth in business endeavors as a reputed and flourishing corporate organization.
To ensure that the corporate performances are achieved by sincere efforts motivated to contribute through innovation and drive to deliver quality products and services with determination to lead and win.
To strictly adhere to the professional, social, environmental and regulatory requirements ensuring the highest possible compliance to the ethical standards and practices.
To emerge and continue as caring corporate citizen through providing support and services for the welfare of the employees and the society
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Positive organizational culture of Radiant
Innovative & quality product- Ethical Practice Team Orientation- People orientation Work environment & atmosphere HR Policy – Less employee turnover Safety Culture Corporate Social Responsibility
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NEGATIV E ORGANIZATIONAL CULTURE OF RADINT
Top Management decisionNo Trade unionJob uncertainty
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Characteristic Presidency university Radiant
Innovation & risk taking
High High
Attention to detail High High
Outcome orientation Moderate Moderate
People orientation Moderate Moderate
Team orientation Moderate Moderate
Aggressiveness Moderate Moderate
Stability Moderate High
Agility High High
SMMILARITIES OF
PRESIDENCY UNIVERSITY AND RADIANT
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DISSIMILARITY OF
PRESIDENCY UNIVERSITY AND RADIANT
Parameters Presidency university Radiant
Service provider Education Healthcare
Type of culture Supportive Organic Culture
Organogram Poorly defined Well defined
Dress code Flexible No dress code
Work schedule Flexible Fixed
Discipline Standard Highly disciplined
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Conclusion• The future holds promise for companies
that understand and nurture their cultures.• Managers need to understand the nature
and role of culture and how it may be altered. When the role of culture is more clearly defined, managers can better understand its importance in managing organizational change and its impact on day-to-day decision-making.
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