“Yelping in London” “Yelp comes to London”

“Review site Yelp is coming to the UK – and bringing the

parties

January 2009

Coming up on our 1-year anniversary

Page 3

Why Yelp exists:

to connect people with great local businesses

Business Categories

Business Categories

Page 4

Over 25 million consumers consulted Yelp in last 30 days

Monthly Unique Visitors

Source: Google Analytics Page 5

Yelp Mobile Timeline

iPhone launch July 2007

significant uptick in traffic to m.yelp.com

Yelp for iPhone app

launchJuly 2008

iterate

iterate

iterate

And innovate…

Monocle Live Demo*

*Cute girl not included in this demo

Yelp Blackberry App

Yelp Palm Pre App

August 2009: The month of new mobile apps