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International festival on
Sustainable Tourism
The European network NECSTouR
as a model of schared management of tourist
Destinations
Paolo Bongini
Regione Toscana
Bosco Marengo
4 th March 2011
22
Objective
NECSTouR aims to develop and strengthen a coherent framework for the
coordination of regional development programmes and research on sustainable and
competitive tourism following the communication published by the European
Commission, entitled "Agenda for European sustainable and competitive tourism“
COM (2007 - 0621 - 19-10-2007)
COMMISSION COMMUNICATION (COM 2010 – 352/3)
A new political framework for European tourism
Promotion of sustainable and high-quality tourism, implemented by means
of the indicators models produced by the NECSTouR network, for the
sustainable management of tourist destinations, with the final objective to crete en European label for the promotion of the tourist destinations
International festival on Sustainable Tourism
Bosco Marengo - 4 th March 2011
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November 17th, 2007 – V^ Euromeeting: Signature of a Memorandum of Understanding for the Constitution of European Network for Sustainable and Competitive Tourism
October 30th, 2008 – Marseille: gathering the adhesion of other European regions
June 18th-19th, 2009 Plymouth: Network Costitutive Assembly
Toscana Catalunia PACA
Sardegna
Puglia
Emilia Romagna
Calabria
Sicilia
La Rioja
Alentejo
Basque Region
Galizia
Medeira
Valais
Vasta Gotalands
Aquitaine
Bretagne
Alta Austria
Upper Savo
Skane
South West England
Flanders
Olomouc Region
Zlin
Transdanubian
Baleari
Sud Est Romania
Kosice-Est
Slovakia
Nord Ungheria
International festival on Sustainable Tourism
Bosco Marengo - 4 th March 2011
Foreseeable features of EU tourism policy:
sustainability and competitiveness
stronger focus on tourism destinations
exchange of best practices, networking and similar activities
Therefore Regions are :
a necessary partner of EU institutions in the development of an
effective EU tourism policy
the optimum link between EU policies and local tourist
destinations.
International festival on Sustainable Tourism
Bosco Marengo - 4 th March 2011
5
Levels of Application
Member States
Regions
Town Councils
(local level)
Social Dialogue Measurement
International festival on Sustainable Tourism
Bosco Marengo - 4 th March 2011
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The two pillars
Social Dialogue
+
Measurement of phenomena
Competitivity SustainabilityProgramming
the Future
International festival on Sustainable Tourism
Bosco Marengo - 4 th March 2011
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Impact of transport
Quality of life of residents and tourists
Quality of work
Widening the relation between demand/offer (geographical and
seasonal concentration of tourism)
Active conservation of cultural heritage related to tourism
Active conservation of environmental heritage related to tourism
Active conservation of distinctive identities of destinations
Reduction and optimisation of use of natural resources
with particular reference to water
Reduction and optimisation of energy consumption
Reduction of waste and better waste management
Tourism & the 10 Topics
NECSTouR Issues:
International festival on Sustainable Tourism
Bosco Marengo - 4 th March 2011
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Interpreting social dialogue end
measurement of phenomena
two different levels:
Regional level:
Participatory sessions
The regional observatory on sustainable tourism
has a support function in defining the competitivity objectives,
monitoring & measuring
Support of the Universities
Destination level :
Destination Committee
It establishes the objectives
Local tourism observatory:
Monitoring & measurement
Support: Region - Provinces
International festival on Sustainable Tourism
Bosco Marengo - 4 th March 2011
Toscana
Firenze
International festival on Sustainable Tourism
Bosco Marengo - 4 th March 2011
Fiesole
Tavarnelle V. d. P.
Forte dei Marmi
S. Vincenzo
Montecatini T.
Chianciano T.
Abetone
Barberino M.
Siena
S. Gimignano
Anghiari
Barga
Vinci
Greve C.
Massa M.ma
Cortona
Pontedera
Isola Giglio
Castiglion d.P.
Roccastrada
S. Fiora
Monsummano
T.
Monterotondo
M.
Montaione
Montignoso
Portoferraio
Capannori
Scarperia
Borgo a M.
Arezzo
Campi B.
Carrara
Cascina
Colle V.E.
Firenze
Follonica
Grosseto
Livorno
Lucca
Massa
Montevarchi
Piombino
Pisa
Pistoia
Prato
Poggibonsi
Quarrata
Scandicci
Viareggio
Livorno
Toscana
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International festival on Sustainable Tourism
Bosco Marengo - 4 th March 2011
JANUARY
International festival on Sustainable Tourism
Bosco Marengo - 4 th March 2011
FEBRUARY
Presenze medie giornaliere Indice di turisticità
International festival on Sustainable Tourism
Bosco Marengo - 4 th March 2011
MARCH
Presenze medie giornaliere Indice di turisticità
International festival on Sustainable Tourism
Bosco Marengo - 4 th March 2011
APRIL
International festival on Sustainable Tourism
Bosco Marengo - 4 th March 2011
MAY
International festival on Sustainable Tourism
Bosco Marengo - 4 th March 2011
JUNE
International festival on Sustainable Tourism
Bosco Marengo - 4 th March 2011
JULY
International festival on Sustainable Tourism
Bosco Marengo - 4 th March 2011
AUGUST
International festival on Sustainable Tourism
Bosco Marengo - 4 th March 2011
SEPTEMBER
International festival on Sustainable Tourism
Bosco Marengo - 4 th March 2011
OCTOBER
International festival on Sustainable Tourism
Bosco Marengo - 4 th March 2011
NOVEMBER
International festival on Sustainable Tourism
Bosco Marengo - 4 th March 2011
DECEMBER
International festival on Sustainable Tourism
Bosco Marengo - 4 th March 2011
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Interpreting social dialogue end
measurement of phenomena
two different levels:
Regional level:
Participatory sessions
The regional observatory on sustainable tourism
has a support function in defining the competitivity objectives,
monitoring & measuring
Support of the Universities
Destination level :
Destination Committee
It establishes the objectives
Local tourism observatory:
Monitoring & measurement
Support: Region - Provinces
International festival on Sustainable Tourism
Bosco Marengo - 4 th March 2011
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A constant effort that will continue:
www.necstour.eu
Thanks for your attention!
International festival on Sustainable Tourism
Bosco Marengo - 4 th March 2011