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Page 1: Identifying your target and write copy that converts

How to identify your target, what to offer and write copy that converts.Presented at eBootcamp by SupplyantNick Morton – Commercial Director

Page 2: Identifying your target and write copy that converts

Examine your target

Page 3: Identifying your target and write copy that converts

Who’s your ‘A’ customer?

Page 4: Identifying your target and write copy that converts

The broader you make it the harder it’s going to be.

Page 5: Identifying your target and write copy that converts

Ditch the ‘D’s.

Page 6: Identifying your target and write copy that converts

Focus on personality.

Page 7: Identifying your target and write copy that converts

What can I offer these guys?

Page 8: Identifying your target and write copy that converts

Redefine your niche.

Page 9: Identifying your target and write copy that converts

Finally, the copy.

Page 10: Identifying your target and write copy that converts

Get to the right point.

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