Download - How to apply UX theory in practices
© 2013 KMS Technology
© 2013 KMS Technology
HOW TO APPLY UX
THEORY IN PRACTICES
OBJECTIVES
• Introduce the contents of UX
• How to apply UX
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TARGET AUDIENCES
• Everyone
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• What is UX?
• How to improve UX
• Q&A
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WHAT IS UX?
WHAT IS UX?
User experience (abbreviated as UX) is how
a person feels when interfacing with a
product.
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WHAT IS UX?
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• Peace of mind• Enjoy time
WHAT IS UX?
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• Helpful• Enjoy
WHAT IS UX?
People usually tend to focus on developing
basic features and makes a beautiful
interface, and they think their product is
good
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It will be good!
WHAT IS UX?
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Design is not just what it looks like. Design
is how it works.
WHAT IS UX?
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We can apply UX on everything from us
HOW TO IMPROVE UX
HOW TO IMPROVE UX
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• User Research
• Interaction design
• Information architecture
• Usability
• Visual design
• User Research
USER RESEARCH
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User research focuses on understanding
user behaviors, needs...
USER RESEARCH
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For who wants to sea travel
USER RESEARCH
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Think that you are a user, and
this situation what do you need?
What do you think? what do you
do?
HOW TO IMPROVE UX
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• User Research
• Interaction design
• Information architecture
• Usability
• Visual design
• Interaction design
INTERACTION DESIGN
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Interaction Design focuses on creating
engaging interactive systems with well
thought out behaviors.
INTERACTION DESIGN
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HomeMouse
hover to “Time”
Click to “Timesheets”
GOAL
INTERACTION DESIGN
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My GOAL on first look
INTERACTION DESIGN
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Outward display of frequently
used features
INTERACTION DESIGN
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HOW TO IMPROVE UX
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• User Research
• Interaction design
• Information architecture
• Usability
• Visual design
• Information architecture
INFORMATION ARCHITECTURE
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Information Architecture focuses on how
information is organized, structured, and
presented to users.
INFORMATION ARCHITECTURE
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INFORMATION ARCHITECTURE
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INFORMATION ARCHITECTURE
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Ensure that the product's
information is easy to find and the
important information displays in
the right place
INFORMATION ARCHITECTURE
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HOW TO IMPROVE UX
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• User Research
• Interaction design
• Information architecture
• Usability
• Visual design
• Usability
USABILITY
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Usability means making products and
systems easier to use, and matching them
more closely to user needs and
requirements.
USABILITY
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USABILITY
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Mua
Mua
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USABILITY
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USABILITY
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Sometimes, people don't design the good
usability because they want the good UX
USABILITY
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Let's guess what the next user's
needs are and focus on
supporting around it
HOW TO IMPROVE UX
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• User Research
• Interaction design
• Information architecture
• Usability
• Visual design • Visual design
VISUAL DESIGN
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Visual Design focuses on ensuring an
aesthetically pleasing interface that is in line
with brand goals.
VISUAL DESIGN
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VISUAL DESIGN
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Ask Graphic Design team
SUMMARY
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• The product is designed for users, not you
• Please make sure that the product is easy
for users to use because they don't want
to read the user guide (apply interaction,
information architech, usability)
• The users make the final decision, so let's
change for their needs
ANY QUESTIONS ?
© 2013 KMS Technology
THANK YOU !