Download - How Staffing Firms Utilize Glassdoor
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How Staffing Firms Utilize Glassdoor
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Webinar Tips for Attendees
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Featured Speakers
Marisa Meiskin Social Media and Marketing Manager at
JBCStyle &JBCconnect
Angie Dierikx Senior Account Executive, Search and
Staffing at Glassdoor
Emily Sarver Social Media and Marketing Manager at
JBCStyle & JBCconnect
© Glassdoor, Inc. 2016
agenda
today’s candidates and their decision making process
how job seekers use Glassdoor
how staffing firms use Glassdoor
conversation spotlight: JBCStyle & JBCconnect
Q&A
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© Glassdoor, Inc. 2016
Inavero, 2015 Retailing Today, 2013
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• Social Engagement • Relevant Content
• Transparent Culture • Fast Feedback
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Glassdoor User Survey, 2014
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Innovation and the Earned Brand, Edelman, 2015
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Source: Glassdoor U.S. Site survey, October 2014
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© Glassdoor, Inc. 2016
agenda
today’s candidates and their decision making process
how job seekers use Glassdoor
how staffing firms use Glassdoor
conversation spotlight: JBCStyle & JBCconnect
Q&A
© Glassdoor, Inc. 2016
© Glassdoor, Inc. 2016
Brandon Hall Group Report, Understanding the Impact of Employer Brand, November 2014
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Glassdoor U.S. Site Survey, January 2016
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Edelman Global Trust Barometer Survey, 2015
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Edelman Trust Barometer, 2014
© Glassdoor, Inc. 2016
© Glassdoor, Inc. 2016
agenda
today’s candidates and their decision making process
how job seekers use Glassdoor
how staffing firms use Glassdoor
conversation spotlight: JBCStyle & JBCconnect
Q&A
© Glassdoor, Inc. 2016
© Glassdoor, Inc. 2016
A recruiting platform to recruit top talent to your organization
A place to showcase your reviews, photos, etc. from "people you’ve placed to impress prospective clients
1
2
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For job seekers, ask at these milestones:
After an interview 1 Upon hire 2 At contract end 3
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© Glassdoor, Inc. 2016
• Utilize Company Updates Measure impressions, clicks and engagement
• Tout Awards and "Product Announcements
• Featured Reviews
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Employee Sentiment vs. Competitors*
*only available in certain packages
Brand Awareness vs. Competitors* Rating Trends vs. Competitors*
Employee and Candidate Rating Trends Candidate demographics
© Glassdoor, Inc. 2016
agenda
today’s candidates and their decision making process
how job seekers use Glassdoor
how staffing firms use Glassdoor
conversation spotlight: JBCStyle & JBCconnect
Q&A
© Glassdoor, Inc. 2016
© Glassdoor, Inc. 2016
Why Great Company Culture Matters • Sets the tone with how a company "
interacts with its employees/customers
• Showcases the company’s values
• Gives an inside look into the "workspace/people
• Incentivizes employees to come to "work motivated
• Makes employees feel valued
• Helps employees grow professionally
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Expressing Our Company Culture
How do we do it? • Glassdoor Updates/Photos
• Social Media
• Employee advocacy online
• Open Office Spaces
• Internal Events (Holidays, Happy Hours etc.)
• Summer Fridays and Yoga Wednesdays
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Tailor Your Approach
How do we differentiate "ourselves in the world of "social media for recruiting? • Make it personal
• We make real-time updates
• Involve our recruiters
• Utilize several online outlets
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Showcase Your Brand
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Marisa Meiskin Social Media and Marketing Manager at
JBCStyle &JBCconnect
Angie Dierikx Senior Account Executive, Search and
Staffing at Glassdoor
Emily Sarver Social Media and Marketing Manager at
JBCStyle & JBCconnect
© Glassdoor, Inc. 2016