How Event Planners Can
REALLYUse Social Media to Succeed
Rich Brooks | flyte new media | takeflyte.com | twitter.com/therichbrooks
flyte school
AGENTS OF CHANGE
TODAY’S GOALS
Before
During
After
DIGITAL MARKETING ACTION PLAN
Attraction
Retention
Conversion
Measurement
http://www.flickr.com/photos/myklroventine/
EVENT TRINITY
ASSETS
Website
Email List
Social Profiles
EventBrite
SHARE THE LOVE
EDITORIAL CALENDAR
SCHEDULING TWEETS
SCHEDULING FACEBOOK
BUILDING BETTER LINKS
FACEBOOK EVENTS
FACEBOOK ADS
USING THE POWER EDITOR
PROMOTE THE HASHTAGS
TWITTER LISTS
TWITTER ADS
TWITTER ADS
LINKEDIN SEARCH
YOUTUBE
BLOG
PODCAST
RETARGETING
DURING
PROMOTE HASHTAG #aoc2014
LIVE TWEETING
LIVE BLOGGING
EVENT SCREENS
PHOTO BOOTH
VIDEO
AFTER
STORIFY
SCREEN CAPTURE TWEETS
SLIDESHARE
BLOG RECAP
TAKEAWAYS
Build momentum with social
Sell tickets with email & ads
Curate & package UGC
THANK YOU
@therichbrooks
Rich Brooks
flyte new media
takeflyte.com
@therichbrooks
