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#health2con ; #digitalhealth
Contextual | Unique | Personalized
How & Why Enspektos, LLC and Health 2.0 Are Bringing You a New Breed of Health Technology Market Intelligence
August 15, 2013
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#health2con ; #digitalhealth
Today’s Hashtags
#health2con #digitalhealth
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#health2con ; #digitalhealth
Overview
Who
Why
What
How
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#health2con ; #digitalhealth
Overview
Who
Why
What
How
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#health2con ; #digitalhealth
About Health 2.0 (@health2con)
Health 2.0 promotes, showcases and catalyzes new technologies in health care. We do this through a worldwide series of conferences, code-a-thons, prize challenges, and more. We also have the leading market intelligence on new health technology companies.
Kim Krueger, @kqkruegerMatthew Holt, @boltyboy Prerna Anand, @AnandPrerna
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#health2con ; #digitalhealth
About Enspektos (@enspektosllc)
Enspektos is a digital health innovation consultancy. The firm’s mission is to help you use digital health technologies to spark action among patients, caregivers, providers and others. One way we achieve this goal is by providing novel, future-oriented, on-demand consumer health technology insights to health executives.
Fard Johnmar, @fardj
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#health2con ; #digitalhealth
Overview
Who
Why
What
How
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There is Abundant Information . . .
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. . . But Less Context, Like This
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#health2con ; #digitalhealth
Information = Noise; Context = SignalInformation
Noise
Noise
Noise
Noise
Noise
Noise
Signal
Signal
Signal
Signal
Signal
Signal
Context
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#health2con ; #digitalhealth
Signals Accelerate Your Success, Noise Doesn’t
New Opportunities
Better Products & Services
Smarter Decisions
Fewer Mistakes
Signals
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Overview
Who
Why
What
How
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#health2con ; #digitalhealth
Companies
TechTrends
Future Consumer Tech Use
ContentImpact
Health 2.0 & Enspektos Intelligence Capabilities
Complementary Intelligence
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#health2con ; #digitalhealth
Companies by Technology Category Health 2.0 Source, June 2013
All
Consumer F
acing
Professional
Facin
g
Patient-P
rovider C
ommunication
Data, A
nalytics,
and Ex
chan
ge0
500
1000
1500
2000
2500
3000
2540
1465
643203
229
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#health2con ; #digitalhealth
Health 2.0 Companies by Segment Q2 Growth in Red, June 2013
Clinical Trials Search & Recruitment
Gaming
B2B-Revenue Collection & Management
Data Utility Layer
Provider Search
Personal Health Assessment & Diagnostic Testing
B2B-Administrative Tools
Patient Communities
Wellness
Self-Management Tools & Trackers
0 100 200 300 400 500 600 700 800
# Companies (n)
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#health2con ; #digitalhealth
Total Funding by Technology CategoryApril-June 2013
Consumer FacingProfessional FacingPatient-Provider CommunicationData, Analytics, and Exchange
Total Funding: $652.7 M
$359 M, 55%$195.6 M, 30%
$68.3 M, 10%$30.2 M, 5%
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Annual Funding
2011 2012 20130
0.2
0.4
0.6
0.8
1
1.2
1.4
1.6
1.8
1.03
1.611.14
Bill
ions
of d
olla
rs ($
)
As of June 2013
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Data Mobility
Usability of EMRsTrackers
Key Trends in Health IT Innovation
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Health 2.0: Market IntelligenceBundled and Stand-alone Service Offerings that Leverage
Health 2.0 Industry Experience to Help You Understand What’s Coming Next in Health Technology and How Best to Benefit.
Learn
• Annual Report• Tech Trend
Reports
Track
• Health 2.0 Source• Newsbites• Analyst Access
Connect
• OnDemand• Matchpoint
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Health 2.0: Package Offerings
• Annual Report• Tech Trend Reports
• Newsbites• OnDemand• Limited Analyst
Access
• Unlimited Analyst Access
• Health 2.0 Source
• Matchpoint
/learn/
/
track/
/connect/
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#health2con ; #digitalhealth
Health 2.0 Bundled Intelligence Packages
Services Learn Track Connect
Annual Report
Tech Trend Reports
Newsbites
OnDemand
Analyst Access Limited Unlimited
Health 2.0 Source
Matchpoint
Find all of Health 2.0’s intelligence products here:http://www.health2con.com/marketintel/shop/
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#health2con ; #digitalhealth
Health 2.0 Annual ReportMissed the Fall Conference? Get it all on paper with
additional content from Matthew Holt and Indu Subaiya
http://www.health2con.com/marketintel/shop/annual-report/
Annual Report
THE
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Why Health 2.0 Thinks Enspektos’ Work is Worth Your Attention, Support &
Participation
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#health2con ; #digitalhealth
Four Critical Executive Consumer Health Tech Pain Points
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#health2con ; #digitalhealth
We Developed enmoebius bronze to Address These Pain Points
What: A unique member supported online consumer health technology and advisory service
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What Makes it Different
At the core of the service is a patent-pending technology Enspektos developed called enmoebius
enmoebius delivers never-before-seen insights on how digital health (Web/social) content impacts how people think and act
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enmoebius-powered Consumer Research Initiative: digihealth pulse
Ongoing Research With Digital Health Early Adopters Available via enmoebius bronze Features:
• Rich Data on How Health Content Impacts Perceptions and Behaviors
• How Consumers View and Will/Are Using Emerging Health Technologies:
Sensors, Wearables and More
Health 2.0 Insights Shaping Research Agenda
&
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Sample Insights: How Are People Consuming and Reacting to Digital Health Content?
enmoebius-powered Data Stream Provides Novel Information on How Consumers Encounter and React to Web and Social Media Health Content
Data from digihealth pulse waves displayed in real-time and after each study period concludes
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#health2con ; #digitalhealth
Sample Insight: What’s Driving Consumer Adoption of Health Technologies?
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Sample Insight: How Big Data, Analytics and Algorithms Will Change Consumer Health
Dr. Google’s Days May Be Numbered: Future Health Content Will Be Predictive, Automated and “Just-in-Time”
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Insights On Demand: Personalized Support & Advice
Connect and Collaborate With Noted Digital Health Experts, Including Jody Ranck, Dr. Jennifer Shine Dyer and Health 2.0 Analysts
Our Insights Agenda is Shaped by Members’ Requests: Get Answers to Questions You Care About
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#health2con ; #digitalhealth
enmoebius bronze Demo
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#health2con ; #digitalhealth
Overview
Who
Why
What
How
![Page 34: Health 2.0 and Enspektos, LLC Talk Big Picture Health Technology Insights, the Future of Consumer Digital Health and More](https://reader033.vdocuments.site/reader033/viewer/2022061223/54c3796f4a795911798b45c9/html5/thumbnails/34.jpg)
#health2con ; #digitalhealth
Reminder: Where to Get Health 2.0’s Bundled Intelligence Packages
Services Learn Track Connect
Annual Report
Tech Trend Reports
Newsbites
OnDemand
Analyst Access Limited Unlimited
Health 2.0 Source
Matchpoint
Find all of Health 2.0’s intelligence products here:http://www.health2con.com/marketintel/shop/
![Page 35: Health 2.0 and Enspektos, LLC Talk Big Picture Health Technology Insights, the Future of Consumer Digital Health and More](https://reader033.vdocuments.site/reader033/viewer/2022061223/54c3796f4a795911798b45c9/html5/thumbnails/35.jpg)
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Get Started on enmoebius bronze via Health 2.0’s Website
Get Started at the Health 2.0 Website:
http://www.health2con.com/marketintel/shop/enmoebius-bronze/
Try enmoebius bronze with a 10-Day Free Trial
$35 Per Month(Limited Time Per Person Pricing for the Health 2.0 Community)
enmoebius Bronze Features
Growing Library of 250+ Research Briefs, Reports, Infographics, Webinars and More Focusing on Consumer Health Tech Trends
Personalized Support from Experts
Dashboard With Digital Health Content Impact Data Stream
Much More
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Questions