Download - Eyeglasses project
#WHATSHOULDWECALLEYEGLASS ADVERTISEMENTS
ADVERTISEMENT #1
PEARLE VISION GLASSES
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ADVERTISEMENT #2
FOR EYES GLASSES
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Targeted AgePearle Vision
Both female and male young adults, middle-high income earners
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Targeted AgeFor Eyes
Mostly women, all ages and sexes from young adults+, low - high income earners.
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General Public’s Perspective Pearle Vision FOr eyes
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TYpical ads for this product
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Controversial? MIsrepresentation?
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- ‘isTs’ and hidden messagesSexist, agist
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How do you feel about it?very persuasive
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negative or positive impact on the product?
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which ad sells better?
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American culture
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