vanguardvisionsconsulting.com.au
Don’t let your business become digital road kill
Northern Business Breakfast25 June 2014
Allison MillerDirector
Slides available at:
slideshare.net/vanguardvisions
Running a business in a digitally distrupted
economy
Source: Deloitte Access Economics: (2013), Connected Small Businesses: How Australian small business are growing in the digital economyhttp://www.deloitte.com/view/en_au/au/353dcb8dd760e310VgnVCM1000003256f70aRCRD.htm
“High digitally engaged small businesses are more than twice as likely to be growing as small businesses with very low digital engagement.”
How is digital disruptionimpacting Australian businesses?
Source: Deloitte Access Economics Pty Ltd (2013), Digital Disruptionhttp://www.deloitte.com/au/digitaldisruption
Where does your business sit?
Source: Deloitte Access Economics Pty Ltd (2013) –http://www.deloitte.com/view/en_AU/au/services/financial-advisory/deloitte-access-economics/05660fd56ab1e310VgnVCM1000003256f70aRCRD.htm
Digital Superhighway Matrix
workforceplanningtools.com.au/development/mmbop/
Top 10 tips to avoid your business becoming digital
road kill
What will you action?
1. Get a digital presence
Image: Allison Miller: http://www.linedin.com/in/theother66 - Image: Vanguard Visions - http://vanguardvisions.com.au/ -Image: Smiling Samoyed Brewery https://www.facebook.com/MypongaBrewery
2. Work from anywhere
Images: Cloud image - http://en.wikipedia.org/wiki/Cloud_computing - Screen shots by Vanguard Visions
3. Use Social Media
Social Media
Build customer
base
Raise brand awareness
Share industry
information
Listen to others
Images: Screen shots by Vanguard Visions
4. Communicate online
Images: Screen shot from - http://thesilencer.com.au/noise-solution-blog
5. Email is still effective
Images: Screen shots by Vanguard Visions
6. Use online networks
Images: Screen shots by Vanguard Visions
7. Work collaboratively
Images: Screen shots by Vanguard Visions
8. Increase digital capability
Images: Screen shots from - http://www.polariscentre.com.au/digital-enterprise-program/ - http://www.salisbury.sa.gov.au/Services/Libraries/Salisbury_Digital_Hub
9. Interact safely online
Images: Screen shots from - http://www.staysmartonline.gov.au/
10. Measure your ROI
Images: Screen shots from Vanguard Visions
What else would you have in your digital
business survivor toolkit?
What will you action?
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vanguardvisionsconsulting.com.au
Connect with me at:Allison Miller
0400 732 [email protected]
vanguardvisions.com.au
au.linkedin.com/in/theother66
