Download - Brand YOURSELF In A New Digital World
• Media rich environment
• What a Personal Brand is
• How you can create one
• Embrace change & grow
• What do people think of you? • What are your unique strengths? • What does Google say about you? • What have you accomplished in your career? • How do you make a difference?
• Who is your audience? • What are their unique characteristics? • What do they care about? • What will make their life easier? • How can you add value?
BOSS, HR, CUSTOMER, INFLUENCERS
SHARE WHAT YOU KNOW! Position yourself as an industry expert. Learn what your target “customer” wants. Help them get it. Be a trusted advisor. What other relevant hashtags can you search for on LinkedIn, Twitter, Google+, YouTube and Facebook?
Your Unique Value Proposition • Who are you? • What business are you in? • Who do you help? • What benefits do you deliver? • Who do you compete with? • What makes you special?
I am an integrated marketing specialist in print, digital media and public relations helping small to medium sized businesses make a meaningful connection with their target audience, online and offline. I achieve this through a unique story telling process, matching my client’s and their customer’s values, to create long-term brand advocates and generate higher sales.
• Meditation • Exercise everyday • Pay someone a genuine compliment • Do random acts of kindness • Indulge in activity that makes you happy • Sharpen your saw
• Spend time with uplifting people • Read an autobiography • Volunteer your time • Practice an attitude of gratitude • Join Toastmasters • Network like mad!