Download - Blogging presentation
Blogging:An Introduction
Presented by Molly Quell
Shell Outpost Expat Support Network28 March 2013
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Molly QuellMolly Quell Consultingwww.mollyquell.com
Social media strategy, design, and implementation services
Molly Quellwww.mollyquell.com
About Me
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Portmanteau for “Web” and “Log”
“Web site on which an individual or group of users record opinions, information, etc. on a regular basis.”
logBEW
Molly Quellwww.mollyquell.com
What Is A Blog?
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• The Daily Dish• Dooce• Becker and Posner• The Style Rookie• Nomad Mom Diary
Molly Quellwww.mollyquell.com
Who Blogs
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• What are you passionate about?• Professional Vs Personal• Long Form Vs Short Form• Photoblogging• Videoblogging
Molly Quellwww.mollyquell.com
Topic
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• Blogger • Wordpress.Com• Wordpress.Org• Tumblr• LiveJournal/Dreamwidth• TypePad/Squarespace• Drupal/Joomla
Molly Quellwww.mollyquell.com
Platforms
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• Keep ItSimple
• TeachingYourself
• Outsourcing
Molly Quellwww.mollyquell.com
Ref: WDL
Visuals
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• About You• Contact• Blogroll• Archives• Search Bar• Related Posts• Links To
Social Media SitesMolly Quellwww.mollyquell.com
Ref: Wordpress
Structure
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• Yourself• Social Media• Blog Directories • Blogging Competitions• Guest Post
Molly Quellwww.mollyquell.com
Promotion
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• What is SEO?• How to improve
your SEO• Is it worth it?
Molly Quellwww.mollyquell.com
Search Engine Optimization
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• Find Similar Bloggers• Online Communities• Search Your Platform
Molly Quellwww.mollyquell.com
Develop Community
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• Your Blog• Your Posts• Your Identity• Social Media
Molly Quellwww.mollyquell.com
Privacy
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• Style Guide• Post Length • Sentence And Paragraph Length • Edit, edit, edit
Molly Quellwww.mollyquell.com
Writing
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• To Allow Or Not To Allow• Responding To Feedback• Dealing With Trolls
Molly Quellwww.mollyquell.com
Commenters
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• Traffic• Comments• Money• Personal
Reward
Molly Quellwww.mollyquell.com
Ref: www.blogging.org
What To Expect?
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Contact Info
My Contact Info
Website: www.mollyquell.comBlog: www.themarketingsalon.comLinkedIn: http://nl.linkedin.com/in/mollyquellTwitter: @mollyreneFacebook: www.facebook.com/mollyquell
Molly Quellwww.mollyquell.com
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