5 Tips To Improve Your SEO With Help Of Social Media
Most of us connect SEO (search engine optimization) only with content
marketing. There’s no doubt that fresh & unique content has an important role in
boosting SEO of any website, but now there are different other options also which
can help to take your SEO to the top.
Majority of SEO experts consider social network websites as something
completely different from Search engine marketing. Of course, you can run a
separate social media campaign, but you can ask any SEO Lucknow expert that to
get the best results you need to produce an excellent combination of SEO and
social media websites.
Your domain authority and brand’s popularity will increase with help a good social
media & SEO campaign. Here are 5 tips which will help you to dominate social
media websites.
Create A Huge Following For Your Brand
Social media following is considered by for domain authority. For instance, if your
business’s page has 10,000 followers on Twitter and 10,000 likes on Facebook
then you’ll surely be given higher search rankings and higher authority compared
to a competitor company that has 100 followers and 100 likes. By engaging with
your audience directly and by regularly posting relevant material, you can easily
build your following. Remember, Google can identify, whether your likes and
followers are real or spam.
Content Sharing Should Be Priority
Social media websites provide an amazing opportunity to increase the reach of
your high quality content. For example, if you have written a blog or article about
your brand then just by posting it on social media platforms you can share it with
thousands of followers. This way you’ll earn more traffic and get more attention
for your website.
Optimize Your Post Keeping Search Engines In Mind
In 2015, Google and Twitter became partners in some sectors, so now your
tweets will appear in Google search results. So, it will be a lot better if you
optimise your posts to increase their chances of showing up on search results
pages. This can be easily achieved by including targeted keywords that tend to
bring in more traffic than usual.
Publish Viral Content To Get More Shares
An important factor contributing to your domain authority is the number of
retweets and shares you get on social media. For instances, if a particular post
which you have shared on social media platforms receives 1,000 retweets or
shares then it will increase not only your reputation, but rankings as well. So, you
need to create viral content that can go viral easily.
Interact More With Brands That Can Help In Your Business
While planning to optimise your website for local searches, you need to interact
with brands that can help in your business on various social media platforms.
Search for businesses or companies in your neighbourhood or in industries where
you operate. This will surely help you in your SEO campaign.