doug baker's presentation from the 2014 minnesota agrigrowth council annual meeting and...
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Doug Baker's Presentation from the 2014 Minnesota AgriGrowth Council Annual Meeting and ConferenceTRANSCRIPT
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NAVIGATING OUR WATER FUTURE
DOUG BAKER, CHAIRMAN AND CEO
ECOLAB
Minnesota Agri-Growth CouncilNovember 6, 2014
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THANK YOU
MINNESOTA AGRI-GROWTH COUNCIL
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Don’t Look at the Waves, Look for the Current
WATER3
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MACRO TRENDS
Aging Population
Water Shortage
Energy Demand
Nature
Increasing middle class globally
Technology
Aging population in EMEA, Japan, and China will drive healthcare
Meal prep away from home continues in emerging markets driving foodservice growth
Food production accounts for nearly 75% of water consumption Demand for energy requires more geographically and technically
challenging sources, which are more difficult to reach and treat as well as more water intensive
Water scarcity is expected to be a dominant issue, particularly in high growth emerging market economies
Evolution presents new food safety and infection challenges Science & technology enables broader set of product and
process improvements
Population Growth
Diet Shifts
More people: +50% by 2050. Most growth in emerging markets Diets move from grains to proteins in emerging markets Population growth plus diet shift means 75-100% more calories
needed to feed the world
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FOOD-ENERGY-WATER NEXUS
ENERGY FOOD
WATER
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EMBEDDED WATER IN EVERYDAY PRODUCTS
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167 Gallons of Water
=
55 Gallons of Water =
=
450 Gallons of Water =
360 Gallons of Water =
880 Gallons of Water =
200 Gallons of Water
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BY 2030…
The world will need:30% more water40% more energy50% more food
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The global water industry is estimated at $483 billion and growing several percentage points a year, according to Global Water Intelligence.
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AGRICULTURE IS THE LARGEST FRESH WATER CONSUMER
Source: World Water Assessment Programme
70%Agriculture
20%Industry
10%Domestic
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Minnesota exports more than $8 billion of ag products per year
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“THERE IS NO NEW WATER. ALL WE HAVE IS HERE.”
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- National Geographic
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WATER INVENTORY11
Fresh Water Inventory
Fresh Water Total Water
Glaciers/ice caps 68.6% 1.72%
Groundwater 30.1% 0.75%
Lakes, rivers, ice/snow 1.3% .03%
97.5%Salt Water
2.5%Fresh Water
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WATER INVENTORY12
Fresh Water Inventory
Fresh Water Total Water
Glaciers/ice caps 68.6% 1.72%
Groundwater 30.1% 0.75%
Lakes, rivers, ice/snow 1.3% .03%
97.5%Salt Water
2.5%Fresh Water
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FRESH WATER SUPPLIES
Water scarcity among the top four risks to society – WEF Global Risk Survey
World Bank predicts that by 2025, water demand will exceed supply by 50%
Challenges differ watershed to watershed
Food, water and energy are all connected
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If You Think the Water Crisis
Can't Get Worse, Wait Until the Aquifers
Are Drained
Southwest braces as Lake Mead water levels drop
WATER CRISIS MAKING INTERNATIONAL HEADLINES
Sao Paulo Told to Cut Water
or Risk Running Out in 100 Days
Nestlé warns water scarcity ‘more urgent’ than climate change
MAJOR WATER SCARCITY THREAT LOOMS OVER INDIACalifornia Drought Squeezes WellsState Considers Regulating Groundwater Use for First Time
Water shortage shuts Coca-Cola plant in India
Water woes force big brewers to tighten the tap
THIRSTY FOR
INVESTMENTS IN WATER
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94% face potential physical challenges
69% face reputational risks
58% face regulatory risks
80% say it will affect their decisions on where to locate facilities
60% indicate water will affect business growth and profitability within five years
1 Bridging Concern with Action: Are US Companies Prepared for Looming Water Challenges?, Pacific Institute and VOX Global 2014 survey of US-based Fortune 500 companies
US COMPANIES FACE INCREASING WATER-RELATED RISKS
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Whole Foods Labelling at 390 Stores
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+=
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ECOLAB: UNIQUELY POSITIONED TO DELIVER WHAT MATTERS MOST
SAFEFOOD
CLEANWATER
ABUNDANTENERGY
HEALTHYENVIRONMENTS
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PEOPLE, SERVICE & INNOVATION
ASSOCIATES
SERVING MORE THAN 1 MILLION CUSTOMER LOCATIONS IN 171 COUNTRIES
1,600 Scientists 6,700 Patents
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45,000LARGEST &BEST TRAINED FIELD TEAM
25,000$13 BILLION ANNUAL SALES
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SERVING THE WORLD’S MOST WATER INTENSIVE INDUSTRIES
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ECOLAB MODEL DRIVES INSIGHTS21
Shared Operating Principles
Shared Technology
Shared Model
Foodservice/Hospitality
Food & Beverage
Processing
Healthcare/Infection
Prevention
Industrial Water Services
EnergyServices
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Campinas
Aberdeen
Calgary
Singapore
Bangkok
Leiden
Alpharetta
Tokyo
Monterrey
Sydney
Global Technical Reach
North America
Europe & MEA
Latin America
Asia Pacific
Delden
GreensboroNaperville
Houston
Eagan
Shanghai
Monheim
Global Innovation Centers
Pune
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EIGHT DECADESOF TRUSTED PARTNERSHIPS
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BRANDS WITH WATER REDUCTION GOALS
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Renewing efforts to decrease water consumption by 20% by 2015, compared to 2008 baseline.
Intends to cut water use per pound of product by 15% by 2015, compared
to a 2008 baseline.
Aims to reduce direct water withdrawal per ton of product by 40% by 2015, compared to 2005
baseline.
Goal to reduce water use by 10% by 2020.
2015 goal to improve freshwater efficiency by 5%
Lower daily water consumption by more than 4% each year, compared to 2013 baseline.
Goal to reduce water use by 10% by 2017, compared to 2012 baseline.
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Ecolab solutions save customer significant water in its operations.
Across the enterprise, 3D TRASAR™ technologies and water reuse projects will save:
• 228 million gallons of water per year • $834K
Food Manufacturer
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Ecolab saves water and energy at an ice cream plant.
*Based on average daily water use estimated by the American Water Works Association.
Boiler management solution saves:• 11 million gallons of water• $67K on water and energy
That’s 14,000 MM BTUs in energy and enough water for the daily use of more than 158K people.*
Ice Cream Plant
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Cleaning program saved food processor energy and increased production time.
Advantis™ FC Boiler provides lower-temperature cleaning process, excellent cleaning results, operational efficiencies and sustainability benefits
• Refrigeration savings of 17,000 kWh• Water heating savings of 957 MM
BTUs and $22K
Food Processor
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PROGRESS…BUT NOT ENOUGH, AND NOT FAST ENOUGH
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BIG BANG CATALYST
Regulation
Market Pricing
DRIVE INNOVATION
DRIVE CONSERVATION
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PRICE OF WATER: INVERSE TO RISKS
Source: Fortune Magazine
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ASSIGN A VALUE TO WATER
Progressive companies are:
Recognizing that the water bill does not reflect the true value of water.
Assigning values that reflect the real importance of water to their ability to do business
Analogy: valuing water as we value the cost of capital for an acquisition
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INTRODUCING A NEW WAY TO FACTOR WATER RISKS INTO BUSINESS DECISIONS
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Partnership with Trucost, the Natural Capital Experts
First-of-its-kind tool launched this week
Web-based, easy to use online tool
Provides site-specific, actionable information
Available to all at no cost
Scientific model developed by Trucost
Draws upon multiple information sources
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MEASURING PROGRESS
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OUR INTERNAL STEPS
Working to understand our risks by site
Incorporating water picture in our site selection criteria
Increasing water reduction goals, implementing first where it matters most
Driving technology options to reduce water pressure
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"The frog does not drink up the pond in which he lives.“
- American Indian Saying
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