Resume – Thomas Dahl Nordlund

Since 2001, I have worked with strategic communication, PR and marketing that optimize both employee satisfaction and bottom line. In varying roles as an advertising copywriter, PR Officer, communications consultant, editor, art director, social media manager and video producer, I have created results in cooperation with a number of private and public companies. Among others Bosch Car Service Denmark, Sydbank, Graakjær, Region Nordjylland, (the North Jutlandic region), Royal Greenland, BASF Agro, Rebild Municipality and more than 30 other: http://thomasdahlnordlund.dk/blog/om/referencer

Experience:2014 - Communications consultant, Rebild Kommune (municipality)

Inventor of and responsible for the outdoor sports place brand Triatland Rebild https://goo.gl/tvAaKE

Communications strategies (internal, external, press strategy, social medias, marketing strategy etc.)

Campaign for settling Counselling and teaching communications and PR matters (mayor, management…) Contact with the press (eg. press releases, meetings in case of potential crisis/Issues

management, election campaigns, cooperation with medias) Line management (responsible for Facebook page and Facebook editors) Change communications Writing texts for press releases, articles, Social Medias, advertising, slogans, campaigns

and the Christmas revues Producing videos (ideas, scripts, direction, filming and editing) for promotion films,

reports, interviews, documentaries. I have passed a course in camera drone photography.

Event planning (Triatland Rebild, tourism, sport events) Teaching colleagues how to write better (different genres) Selected results:

A top two position in Denmark when it comes to Facebook penetration in Danish municipalities in 2014, 2015 and 2016

Implementation of Triatland Rebild Video Jagt Lykken i Rebild Kommune 120,000 views in regional television, cinemas,

Youtube and Facebook Campaigns leading to an influx of residents (highest in the region) PR-score of 43 million (2015)

Floravej 1a, 9000 Aalborg, phone: +45 2099 6598, mail@thomasdahlnordlund.dk web: www.thomasdahlnordlund.dk

Resume – Thomas Dahl Nordlund

8 million worldwide (Triatland Rebild) views in cooperation with Red Bull Rævejagt: http://www.redbull.com/dk/da/bike/events/1331784353983/red-bull-raevejagt-2016

Public Affairs/Political propaganda: video to put pressure on national politicians in regards to train stops viewed more than 100,000 times.

2011 – 2014 Owner of Thomasdahnordlund.dk

Freelance copywriter, communications consultant and video producer for a number of companies, eg. BASF Agro

Blogging: http://thomasdahlnordlund.dk/blog/ Writing reviews of books, eg.: http://bogligt.dk/brandwashed Social media manager for Code of Care, including content marketing, PR and marketing,

event video-documentation etc.

2010 – 2011 Head of communications, Royal Greenland

International communication and head of international press corps Counselling the CEO and participating in board meetings PR and Communication in Danish and English Internal communication, eg. satisfaction study, strategy External communication, eg. Press strategy, spokesperson, implementation of digital

press room, press trips to Greenland, country branding (Greenland) in cooperation with Branding Greenland, Air Greenland and the Greenlandic office for tourism and business

Crisis communication management Development and translation (English) of the CEO’s column Teaching change communication Selected results:

Royal Greenland’s first internal communications strategy Developed a new international intranet (IntraCOM):

http://thomasdahlnordlund.dk/blog/om/cv/kommunikationsresultater-royal-greenland/

Developed a room in Sharepoint for international press-cooperation Created PR of a value of app. 1 million euros (year 2010)

2007 – 2010 Communications consultant in Region Nordjylland’s IT-department

Internal and external communication in relation to the implementation of the electronic medical record (EPJ) using different medias: internet platforms, brochures, events, logos etc.

Communication strategy

2007 PR consultant in advertising bureau Proff Art

2005 – 2007 Kayak instructor

2001 – 2007 Owner of Nordlund Tekst.dk

Texts, PR and campaigns on behalf of a number of Danish and international companies, eg. Bosch Car Service

Floravej 1a, 9000 Aalborg, phone: +45 2099 6598, mail@thomasdahlnordlund.dk web: www.thomasdahlnordlund.dk

Resume – Thomas Dahl Nordlund

2001 – 2002 Danish teacher at ES Sprog

Education2011 Certified Prince 2 project leader, Metier, Aarhus

2001 Journalistic method, the Danish School of Journalism, Aarhus

2001 MA in Danish and religious studies, University of Aarhus

LanguagesDanish MA in Danish/Nordic languages

English: Fluent, lived in London for half a year, most of my written communication in Royal Greenland was in English

German Nur ein bischen!

Seminars Certified camera drone-pilot, Dandrone (2015) 6-week course in "strategic use of social media in marketing", Thomas Bigum (2012) 2-day seminar "Using social media in internal and external communication", Danish Institute of

Technology, Taastrup (2010) "Business English across cultures", the People's University, Aalborg (2010) "Using the WebTV": angle, lighting, style and choice of platform, Arkena, Copenhagen (2008) "Strengthen your communication strategy", Kommunikationsforum.dk, Copenhagen (2008) "Change management & communications”, CSC Scandihealth, Aalborg (2007) "Communication in the Danish health system", Helle Petersen, Aalborg (2007) "Presentation and Speaking", spin-doctor Margrethe Lyng, Aalborg. (2007) "Techniques in the political argument”, professor and political speechwriter, Max Atkinson, ASB

(2005) "User friendly web design", Future Kids, Aarhus (2001)

Discovery Insights Groups test (2014): Limitless energy and able to take on several roles at the same time A participating and involved team player Embraces every chance that present themselves Typically involved in many activities A well-developed sense of what is required

Floravej 1a, 9000 Aalborg, phone: +45 2099 6598, mail@thomasdahlnordlund.dk web: www.thomasdahlnordlund.dk

Resume – Thomas Dahl Nordlund

Sets a high work rate Intuitive and optimistic Excellent at communicating and presenting Spontaneous

Enneagram personality test: 3-type: (leader profile)

Garuda Team Profile (2016): Results-oriented developer profile (a lot of “red” and “green”!)

PrivatelyBorn in 1969. Married to MA and teacher in English at Aalborg Business College, Sofie Dahl Nordlund. We live in Aalborg with our two girls, Lucca and Ea at 11 and 14. In my spare time, it's a a lot about family & friends, cooking, kayaking, sport fishing, travelling, literature and sports: Triathlon, fitness and yoga. And then there is the care of the garden and the seven hens that convert the family's food waste into proteins.

Managers and colleagues:  "Thomas has been able to push the limits of what communication is able of. The result has been a PR-value, far beyond what any advertising budget could have created. "

- Flemming Knudsen, CEO of Royal Greenland

“Thomas introduced various new ways of sharing information within Royal Greenland’s organization. That could be ordinary information about how business was going, information from the CEO and also sharing of success stories from other parts of our company all over the world. The information made us all feel part of the same company and proud of our colleagues – even though we never met them ourselves.”

- Mette Rackham Håkansson, Chief of Accounting, Royal Greenland

“Thomas is highly pro-active and professional in his work. As a journalist, I highly appreciated his ability to answer my queries rapidly and put me in touch with the right person within the company [Royal Greenland]. His relationships with key staff and dedication to the job put him a notch above the regular PR person and it’s a great pleasure to work with him.”

- Eva Tallaksen, Journalist, IntraFish/NHST

"Thomas is a person that I can only recommend. He works very professionally and has been a great sparring partner through the projects we have implemented together in Royal Greenland. I've gotten to know Thomas as a highly competent colleague with a great knowledge and a human approach above average. "

- Carsten Kyster, Managing Director, Royal Greenland

"Mr. Nordlund is “different” in the most positive meaning of the word. He knows how to angle a story so

Floravej 1a, 9000 Aalborg, phone: +45 2099 6598, mail@thomasdahlnordlund.dk web: www.thomasdahlnordlund.dk

Resume – Thomas Dahl Nordlund

that the recipient will be affected by his words. The enthusiasm for the written language shines from him, and establishes value in our working relationship. It's never a coincidence what word is used – every word constellation is tested and the right one is chosen, so that the message reaches both heart and mind of the reader! "

- Tommy Wølk, Communication and Marketing Manager, Graakjær A/S

"I miss working with Thomas. Thomas is open, listening, creative and a great talent when it comes to copy writing and visual communication. At the same time, Thomas has a wonderful sense of humor, which makes the work effortless. I always recommend Thomas' skills to companies that need a bright and clever communication consultant "

- Jane Kempf Bertelsen, Project Manager, North Denmark Region

"BASF has in recent years become aware of the opportunities in content video marketing, not the least when it comes to reducing the gap between customer and company. “Content” video communication creates credibility about our products. Here Thomas Dahl Nordlund has contributed with his storytelling at eye level with our customers. Additionally, he has generously contributed with valuable input to strategic exposure of our videos across social media - which has both increased the general mentioning of BASF, traffic to our website and bookings for our newsletter. We recommend Thomas to others who need a dedicated video provider, who is flexible and able to deliver "the whole package" from project management, script and recording to ready produced video and distribution across digital media."

- Thomas Ory Nielsen, Agronomy Manager, BASF

For more second opinions, please visit: http://thomasdahlnordlund.dk/blog/om/referencer

In my own wordsDeveloper type, creative, open-minded, bold, front-runner, ambitious, responsible, humorous, loyal and honest. And I like to influence things and make changes for the better, preferably in close cooperation with others.

Floravej 1a, 9000 Aalborg, phone: +45 2099 6598, mail@thomasdahlnordlund.dk web: www.thomasdahlnordlund.dk