docler myrmidons: fresh new european brand in esports
TRANSCRIPT
90%CONTRIBUTED
BY FANS
10%
CONTRIBUTED
BY BUSINESS
2011 2012 2013 2014 2015
2015
$17.1Million
2014
$10.9
Million
Valve Dota 2 The International Prize Pool
VALVE “THE INTERNATIONAL” TOURNAMENT PRIZE POOL GROWTH
2013
$2.8Million
2011
$1.6Million
2012
$1.6Million
!!!
SPORT EVENTS’ PRIZE MONEY COMPARISON
$ 41.6 MILLION
WIMBLEDON 2015 (TOTAL PRIZE MONEY)
$ 35 MILLION
FIFA WORLD CUP 2014 WINNER (WINNER TEAM)
$ 17.1 MILLION
THE INTERNATIONAL 5 2015 (TOTAL PRIZE MONEY)
$ 14 MILLION
NBA PLAYOFFS 2014 (TOTAL PRIZE MONEY)
TOUR DE FRANCE 2015 (TOTAL PRIZE MONEY)
$ 2.4 MILLION
USA OLYMPIC GOLD MEDAL LONDON 2012 (U.S. AWARDED TO THE WINNERS)
$ 25,000
Myrmidons In Numbers(Dec 2015)
“Founded in 2014 as a Dota 2 squad, with goal to reach European eSport enthusiastic”
Dota 2 roster since 2014
5 player 1 manager
#150 World rank (joindota)
#44 EU rank (gosugamers)300+ Professional matches in 2015
joindota league
Currently in Division 2 (Started in Division 6 - 2014)
605 like (400-1.000 people reached by a post)
3.390 follower
Stream
200 - 1.000 live viewer per match(local & international)
Ingame visibility“Meet your brand inside the game”
Product placement
Your identity on Myrmidons’ (1) Team flag & in (2) Player nameVisible on Myrm’s Professional matches (25 per month)
Channels – Twitch (others streaming media) and Ingame
Social visibility“Share your message with our followers”
Social promotion
Your actual products and promotions could appear as post or video on our social sites(1 message per month)
Channels - Facebook, Twitter, Youtube
Offline“Be part of the Myrmidons’ daily life”
Esport events
Tournaments LAN finalsEsport events and exposLocal eSport lectures(5-8 events per year)
Placement on MYRM jersey & promo material
OCT 15, 2015
One year ago, the word ‘eSport’ had no real significance.
Billions of dollars will soon be wagered on eSports competitions. Brands, consultants and investors are always looking for the next great opportunity and eSports appears to be an able applicant for the role.