distributed antenna systems (das) congress
TRANSCRIPT
710T12-VEG_draft5.inddACI’s 5th Annual
The Preeminent Event for In-Building/Outdoor DAS & other Small Cell Solutions May 21-23, 2012 • Caesars Palace Las Vegas
Achieve Optimum Capacity from High Speed Wireless Networks by:
• Leveraging small cell technology – DAS, femtocells and pico cells
• Uncovering the best approaches for DAS implementation in a variety of environments
• Improving spectrum management and maximizing network resources through the simulcast capabilities of DAS
• Understanding network design considerations and best practices when deploying LTE in an indoor environment
• Examining the latest in network testing and optimization tools
• Evaluating the viability of converged DAS-WiFi networks to offl oad capacity from cellular networks
• Comparing and contrasting the value proposition of DAS against alternative small cell solutions
Event Highlights Include:
• AT&T Wireless, Verizon Wireless, Sprint and T-Mobile to share their perspectives on the use of small cell technologies to resolve capacity constraints, and the role DAS plays in their 4G network migration strategy.
• Insight into lessons learned through public/enterprise DAS project case studies that address the value proposition, business model, technical solutions and experiences to date.
• Learn about the latest technology, services and products on offer in today’s market –and what to expect next from next generation DAS
Gain Insight into the Value Proposition and Application of DAS from:
AT&T Wireless
Sprint-Nextel
T-Mobile
Learn Best Practices for Successful DAS Deployments from Existing DAS Owners and Users including:
American Family Insurance Michigan State University The Palazzo Las Vegas University Medical Center of Southern Nevada University of Central Florida University of Michigan
Don’t Miss the Pre-Conference Workshops May 21, 2012
Understanding Multi-Carrier and Neutral Host DAS Contractual Issues
Network Design Considerations and Best Practices when Deploying LTE in an Indoor Environment
A B
Associate Sponsors:
ANTENNA SOLUTIONS
Here’s what Past Attendees of the DAS Congress Had to Say:
“Speakers, presentations and topics covered were excellent – good breadth of coverage of issues that affect DAS.”
Alcatel-Lucent
MobileAccess
“Great info. Great Networking.” Henkels & McCoy
“This was a very informative conference. It enforced a lot of ideas and implementations.”
UT Southwestern Medical Center
“Great participation and networking.” T-Mobile
“The case studies were outstanding, a nice mix applications and the presenters did a very nice job.”
Verizon Wireless
Auburn University
Texas Christian University
Solving the Capacity Dilemma
Dear Wireless Executive,
The explosion in wireless data services and the resulting network capacity bottlenecks has been the driver behind Distributed Antenna Solutions (DAS) becoming a standard part of network architecture. DAS are a cost-effective solution for achieving ubiquitous wireless coverage with maximized capacity – that also offer fl exibility and scalability to future proof for emerging technologies. DAS are increasingly used to offl oad traffi c from the macro network to free-up much needed capacity, particularly as carriers continue to migrate to LTE/4G.
The leading event keeping track of this dynamic market sector is ACI’s annual DAS Congress. Now in its 5th year, the DAS Congress increases in size and scope each year. The agenda offers a comprehensive look at the current DAS market, the emerging trends and outlook, and attracts the ‘who’s who’ of key infl uencers and decision-makers driving this industry.
At no other event will you benefi t from the same breadth of networking opportunities, nor experience comparable education on the latest in DAS network design, the best business models at play, and the overall outlook for DAS and other small cell solutions.
Whether you are with a wireless carrier striving to improve capacity and offl oad traffi c from the macro network in congested areas, or an IT director of an enterprise/public venue charged with achieving ubiquitous and scalable coverage, or you’re with a DAS equipment manufacturer, solution provider or systems integrator – you cannot afford to miss this event.
Join us at Caesars Palace Las Vegas to: • Evaluate the latest in DAS system architecture options • Learn options for standardizing in-building and outdoor DAS deployments • Understand DAS design considerations related to planning and deploying an
LTE/4G network • Explore the use of fi ber-based DAS for larger installation projects • Hear fi rst-hand the successful strategies deployed and lessons learned by IT
directors with successful DAS installations • Review the evolution of DAS and learn what to expect from next generation DAS • Evaluate the coexistence of WiFi and DAS as a means to offl oad capacity from
the cellular network • Discuss a strategy for establishing universal indoor public safety radio coverage • Evaluate the value proposition of femto and pico cells as an alternative or
complimentary small cell solution to DAS
Make your plans to attend today. Register now by calling 888-224-2480 or visit us online as www.DAScongress.com
I look forward to seeing you in Las Vegas in May!
Sincerely,
Kristy Perkins Event Director [email protected]
P.S. Make the most of your time out of the offi ce, and the networking and educational opportunities the DAS Congress offers, by registering for the pre-conference workshops taking place Monday, May 21, 2012. See p. 4 for details.
Register now: 888-224-2480 • Fax: 877-927-1563 • www.DAScongress.com
TOP 10 REASONS to attend the 2012 DAS Congress:
1. This is the only event solely dedicated to tackling both in-building and outdoor coverage and capacity challenges using DAS.
2. Get a well-rounded and un-biased view of the industry from a conference program based on objective market research.
3. Experience unparalleled networking with key stakeholders in the DAS value chain, including wireless carriers, equipment manufacturers, system integrators, engineering consultants, end-users from a variety of vertical industries, government, municipalities and industry advisors.
4. Gain the information you need to fully evaluate the value proposition of DAS solutions as a complimentary adjunct to 4G mobile broadband technologies.
5. Benefi t from the experience of end-users and their DAS deployments through unique case studies that focus on different environments, the challenges each had to overcome, and the performance results to date.
6. Overcome cost concerns by evaluating the structure and viability of different fi nancing strategies.
7. Learn the latest in DAS network design – particularly in challenging environments such as healthcare facilities and high rise buildings.
8. Understand the role of municipalities in DAS deployments to avoid zoning challenges and ensure ease of implementation for your DAS network.
9. Integrate public safety initiatives into DAS deployments to comply with current and future security initiatives.
10. Learn how best to negotiate carrier contracts for multi-carrier DAS installations.
With more than 500 conferences in the United States, Europe, Asia Pacific, and Latin America, American Conference Institute (ACI) provides a diverse portfolio devoted to providing business intelligence to senior decision makers who need to respond to challenges spanning various industries in the US and around the world.
As a member of our sponsorship faculty, your organization will be deemed as a partner. We will work closely with your organization to create the perfect business development solution catered exclusively to the needs of your practice group, business line or corporation.
For more information about this program or our global portfolio of events, please contact: Esther Fleischhacker Senior Business Development Executive, Special Projects, American Conference Institute Tel: 212-352-3220 x5232 • Fax: 212-220-4281 • [email protected]
iBwave USER GROUP May 24, 2012 – In Las Vegas. For the second year in a row, iBwave will be hosting its annual User Group in the city that never sleeps, Las Vegas, Nevada! The User Group will be held on May 24th, following the DAS Congress. This day-long User Group will be informative, including presentations on iBwave product roadmaps and the latest in-building industry trends. iBwave will go over key industry practices for optimal design using iBwave Design software, iBwave Unity management platform, and iBwave Mobile, a new app available on smartphones and tablets.
This is a private event solely open to iBwave customers and partners. It will be a great opportunity to interact with leaders from the in-building industry! To register for the User Group or learn more, visit www.ibwave.com. It is free to attend but spaces are limited.
iBwave’s Las Vegas Party:
Following our successful party last year, iBwave will be hosting their famous party in Las Vegas, on the evening of May 23rd. Save the date, as well as, room for great food and cocktails.
Global Sponsorship Opportunities
CEOs, CTOs, CIOs, SVPs, VPs, Directors and Senior Managers of:
• Network Strategy
Equity Analysts
Teaming Agreements and Inter-Carrier Agreements • Factors to consider when facilitating key points with the carrier • Developing a strategy on which clauses/aspects of the
agreement are relevant/irrelevant and worth negotiating • Evaluating the importance and relevance
of the termination clause
Landlord Carrier Agreement • Understanding the role of the key players involved in the
negotiation process • In-depth review of constructing language for access,
termination, assignment and payment terms • Moving away from a “rent agreement” • How to strike the right balance to ensure value on both sides
Neutral Host • Highlighting the importance of longevity of an agreement • Understanding the needs of the neutral host and what their
role is in the process • Facilitating an environment that creates an open network
to all players and doing so in a cost-effective manner
Workshop Leaders:
PRE-CONFERENCE WORKSHOPS – Monday, May 21, 2012
9:00 a.m. – 12:00 p.m. with a break for refreshments. Registration will take place at 8:00 a.m.
Understanding Multi-Carrier and Neutral Host DAS Contractual Issues - Effectively Negotiating Teaming Agreements, Inter-Carrier Agreements, Landlord/Carrier Agreements and Neutral Host for In-building DAS
This interactive workshop is designed to address the practical considerations involved in entering into in-building DAS agreements. Wireless carriers, equipment manufacturers, system integrators, and landlords will benefi t from this hands-on workshop that will thoroughly review and analyze the factors to consider before entering, drafting, and negotiating agreements. Topics to be covered include:
1:00 – 5:30 p.m. with a break for refreshments and inclusive of a tour of the LTE DAS at The Palazzo Hotel (transportation provided). Registration will take place at 12:00 p.m.
Network Design Considerations and Best Practices when Deploying LTE in an Indoor Environment
The unprecedented growth of mobile data traffi c has led wireless operators worldwide to deploy LTE networks much sooner that they originally anticipated. Taking into account that 75% of all wireless data traffi c originates indoors, this informative and educational workshop will review key metrics and network design best practices to consider when deploying an in-building LTE cellular network.
Topics to be covered include: • LTE Technology Overview
- LTE and LTE-Advanced – Radio Network Fundamentals - LTE Band Planning and LTE Global Deployment Footprint - LTE vs. 3G comparison How does LTE compare with
WCDMA/HSPA+ and CDMA - LTE and 802.11/WiFi – Offl oading Architectures
and Co-Deployment • Deploying LTE Including In-building Deployments
- Factors Affecting Coverage - Optimizing Throughput - Interference Management - Handoff
• MIMO Considerations for In-building LTE - LTE Transmission Modes
- Rank Adaptation and MIMO - Layout Considerations
• Small Cell Design Topology Options - DAS and LTE - Active vs. Passive DAS for LTE - Small Base Stations (SBS) and (DAS-SBS) Hybridized
Solutions • Deployment Case Study
- 700 MHz LTE MIMO DAS - Palazzo hotel in Las Vegas
Workshop Leaders:
Dr. Kenneth (Ken) Stewart Chief Technology Offi cer TE Connectivity
Tom Gourley DAS Project Engineer HQ In-Building Verizon Wireless
American Conference Institute (ACI) along with our sister organization based in London, C5 Conferences, monitors trends and developments in every major industry with a view to providing timely and leading-edge information to our delegates. With over 600 conferences in North America, Europe, the Commonwealth of Independent States (CIS) and China, ACI/C5 Conferences provides a diverse portfolio of fi rst-class events that is tailored to the senior level executive spanning multiple industries and geographies. Produced by some of the industry’s most seasoned professionals, ACI’s production team sets the benchmark for quality in content. Our conferences and courses cover current issues in business for both the public and private sectors, including: Litigation, Insurance, Employment, Administration, Corporate Finance and Securities, Bankruptcy and Insolvency, Intellectual Property, Cross-Border and International Transactions, Energy, Environment, Telecom and Technology, Real Estate and Construction.
American Conference Institute: The leading networking and information resource for counsel and senior executives.
A
B
Lunch will be available to attendees that are registered for both workshop A and workshop B.
Register now: 888-224-2480 • Fax: 877-927-1563 • www.DAScongress.com
Upon completion of the workshop presentation, attendees can examine fi rst-hand the DAS network installed at The Palazzo hotel in Las Vegas. The tour, led by Ken and hotel representatives, will encompass a behind the scenes look at the DAS network and equipment. Bus Transportation will be provided.
Sponsored by:
7:30 Registration and Continental Breakfast
8:45 Chairperson’s Welcome and Opening Remarks
Joe Madden Principal Analyst Mobile Experts
9:00 DAS Trends – What’s Hot & What’s Next? • Reviewing the evolution of DAS – from coax networks
to neutral host multi-service platforms • Coverage versus Capacity and the increased importance
of WiFi offl oad and cellular backhaul • Next Generation DAS - the value proposition of a single,
scalable active infrastructure • What the end-user experience will look like • What systems and applications it will enable
- Healthcare scenarios - High-density, stadium environment
• A glimpse into the management, control and reporting capabilities of next generation DAS
Saeed Anwar Chief Technology Offi cer SOLiD Technologies
Iain Gillott President iGR
9:45 Considerations and Options for Standardizing In-Building and Outdoor DAS Deployments • Creating a way to standardize DAS deployment • Standardizing major and minor material selections • Understanding design options and considerations • Organizing and mobilizing resources • Constructing and implementing standards • Developing practical timelines and deadlines
for the DAS project
10:30 Networking and Refreshment Break
11:00 The Evolution and Application of LTE/4G Technology for In-Building and Outdoor DAS • Examining the issues and considerations associated with the
way 4G will be distributed for in-building and outdoor DAS • Evaluating system architecture options for DAS • Understanding how LTE deployed at 700 MHz affects
deployment of DAS • Examining how LTE standards are shaping the development
of new solutions • Design considerations related to planning and deploying
the LTE/4G network - Requiring stronger signal strength for LTE
• Examining the similarities and differences globally for 4G deployment
Dr. Kenneth (Ken) Stewart Chief Technology Offi cer TE Connectivity
11:45 The Critical Role of Fiber for In Building Wireless Solutions • Global trends driving in building wireless solutions • Network complexity and the evolution of requirements:
multi-band, multi-technology, MIMO, Neutral Host, multi-sector, etc.
• Various solution architectures • Technical considerations for wireless infrastructure:
bandwidth, distance, power, etc. • Meeting the needs of the future
Igor Berlin Chief Architect Corning MobileAccess
12:30 Networking Lunch
1:30 Hurry up and Wait: Determining the Right Approach for Future-Proof, Large Scale Indoor DAS MSU has one of the largest public campuses in the United States with 553 structures covering 5,200 acres located in East Lansing Michigan. MSU faces the challenge of providing quality indoor coverage/capacity at its own expense having now completed carrier-funded outdoor DAS networks with all of the major service providers in its market. A brief overview of issues MSU discussed at the 2011 DAS Congress will lead into an update on current efforts. A candid focus will be placed on challenges MSU faces in building a fl exible, scalable solution. Emphasis will also be on areas where the vendor and carrier communities could better help institutions like MSU succeed as many aspects of its experience can be applied to projects around the world.
Jeff Carpenter Manager of Planning and Engineering for Telecommunication Systems Michigan State University (MSU)
2:15 Panel Discussion: Building Owner Perspectives on Multi-Carrier DAS Business Models The debate around ‘who pays’ for the installation and ongoing maintenance of a multi-carrier DAS continues. During this panel discussion, building owners will share their thoughts and experiences on the viability of different funding strategies and business models. Points of discussion will include:
• Justifying the capital expenditure • Defi ning the ROI • Ways in which to reduce infrastructure and outlay costs • Assessing a fair price to charge carriers • Lessons learned from fee negotiations
Panelists
Andy Hulsey Director Telecommunications Computer Services & Telecommunications University of Central Florida
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Colleen McCormick ITS – Strategic Initiatives University of Michigan
Denis Stelatos President Fontur International
3:15 Networking and Refreshment Break
3:45 Panel Discussion: Leveraging Industry Integrators in the Multi-Carrier/Neutral Host Market
• Evaluating the players and their stake in the game • Understanding the contractual, business and technical
issues when working with the wireless carriers • Discovering how different technologies can affect the cost
of a system • Understanding payment options – How is investment
analyzed and justifi ed • Formulating a realistic project timeline to ensure effi cient
use of resources and appropriate scheduling • Examining methods for reducing DAS infrastructure and
deployment costs
Darlene Braunshweig Senior Vice President, Global Sales Corning MobileAccess
Phil Zielgler Consultant Phil Ziegler Consulting, LLC
Tom Gourley DAS Project Engineer Verizon Wireless
Moderator
Kelley Carr Custom Solutions Group - President Cellular Specialties, Inc. (CSI)
4:45 High Speed Mobile Data: Challenges to Promote Cell Coverage and Capacity at the World Cup 2014 and other Major Events
• Technical Challenges for HSPA and LTE • Solutions in Providing a High Speed HSPA+ / 4G Network
for a High Capacity Venue • Summary
Anthony McCray BSEE Director of Sales Comba Telecom
5:30 DAS Congress Networking Reception
Conference Day Two – Wednesday, May 23, 2012
8:00 Continental Breakfast
8:45 Chairperson’s Recap of Day One
9:00 Performance Management of High Capacity Data Systems • Assessing the ability to manage systems intelligently • How do we maintain the high capacity data systems after
we build it? • What are DAS vendors providing in terms of next
generation of key performance indicators? • Evaluating the ability to assess on a daily basis a heavily
loaded v. lightly loaded system • Analyzing the effects of high capacity networks for venues
such as stadiums
Niraj Shah National Director, DAS Engineering & Standards Antenna Solutions Group AT&T Services, Inc.
9:45 Essentials of MIMO Testing for DAS Systems • Radio Access Network (RAN) characterization and effect
on throughput • Estimated throughput measurements for various MIMO
transmission modes • Antenna correlation effects with MIMO: Throughput
for Line-of-sight vs. non-line-of-sight condition • DAS testing using scanners and test mobiles • Case study of MIMO Testing
Jim Zik Senior Product Marketing Manager PCTel
10:30 Networking and Refreshment Break
11:00 Establishing Universal Indoor Public Safety Radio Coverage
• Who are the stakeholders and what are their interests in universal in-building public safety coverage
• Overcoming key concerns including technology and funding • What would a national policy framework look like? • Paving the way for an accredited certifi cation program
for technicians deploying and managing DAS networks that support public safety, commercial cellular and two-way radio
Seth Buechley President SOLiD Technologies
11:45 Evaluating the Coexistence of WiFi and DAS as a Solution for Offl oading the Cellular Network • Examining the advantages and disadvantages of integrating
WiFi and DAS on the same system • Assessing the cost, management, and maintenance
of supporting WiFi and DAS on a shared infrastructure
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• Planning for capacity and evaluating how WiFi will affect DAS design
• Taking into account the evolution of WiFi - Addressing ownership issues with WiFi and DAS
installation for a project site - Merging signals and dealing with carriers and end user’s
changes to the system • Ingraining solutions such as MIMO, LTE, and WiFi
for offl oading to compete with distributed systems
Kamal Sadarangani General Manager, Engineering & Operations T-Mobile
Derek Paton Director Cellular Asset Management PTY
12:30 Networking Lunch
1:30 Meeting Coverage and Capacity Demands without Risking Patient Safety
The campus of the University Medical Center of Southern Nevada (UMC) is comprised of 8 buildings encompassing 1 million square feet. A DAS was deployed to ensure ubiquitous coverage and enough capacity to successfully adopt a wireless workfl ow application for bedside specimen, tracking and medical administration. This case study will cover:
• The confi guration of the WLAN over the entire UMC campus • The ability to exercise granular control over WLAN traffi c • The use of monitoring software to dynamically identify
confi guration issues and make necessary adjustments • The impact of a passive antenna system on network
maintenance • The overall impact on IT resources
M.J. Ernie McKinley Chief Information Offi cer University Medical Center of Southern Nevada
2:15 High Capacity Venues & DAS: A European Approach
• Examining how DAS systems have been deployed in Europe for high capacity venues such as stadiums and airports
• The difference in DAS architecture for public safety and cellular systems
• How to solve extreme capacity requirements • The use of base station hotels and DAS • Interfacing venue coverage with the external macro network
Håkan Samuelsson CTO and Founder Axell Wireless
3:00 Networking and Refreshment Break
3:30 Evaluating the Role of Femto Cells and Pico Cells as a Small Cell Solution for Increasing Capacity • Implementing and integrating femtocells with
the macro network
• Assessing use of femtocells in large and small venues • Addressing the issue of back haul
Dr. Mohammad Shakouri Executive Vice President of Marketing and Innovation Alvarion Chairman of the WiMAX forum
4:15 Examining Emerging Technologies in Outdoor and In-Building DAS
• Analyzing cipri and obsai and its use for outdoor antenna connection to outdoor DAS - Eliminating power amplifi er from base station - Facilitating the radio head and allowing the base station
on bottom of tower and radio heads up on tower - Assessing whether DAS can have standard interface
without amplifying power and using less hardware and electricity
• Creating solutions for directionalizing RF from antennas - Containing RF through directionalizing antennas
for venues such as large stadiums • Developing OEM for base stations with lower power
amplifi ers for front end DAS • Interplay between outdoor and in-building DAS
Speaker to be announced Check www.DAScongress.com for updates.
5:00 End of Conference
© American Conference Institute, 2012
Event Partners:
SOLiD Technologies USA returns to DAS Congress with an expanded portfolio of innovative, high-capacity and fi ber-effi cient Distributed Antenna System (DAS) solutions including: the ALLIANCE™ best-in-class multi-service platform; the MIMO-ready, operator-specifi c EXPRESS™ with EasySET™, the industry’s fastest and easiest commissioning software; the new TITAN™ 20W Remote for high-traffi c indoor or outdoor applications and; the ClearLight ACCESS™ multiplexor which signifi cantly lowers Small Cell Backhaul and WiFi Offl oad costs. Visit us at the SOLiD Learning Center.
Register now: 888-224-2480 • Fax: 877-927-1563 • www.DAScongress.com
Supporting Sponsor:
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R E G I S T R A T I O N F O R M Registration Fee The fee includes the conference‚ all program materials‚ continental breakfasts‚ lunches and refreshments.
Payment Policy Payment must be received in full by the conference date. All discounts will be applied to the Conference Only fee (excluding add-ons), cannot be combined with any other offer, and must be paid in full at time of order. Group discounts available to individuals employed by the same organization.
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Hotel Information American Conference Institute is pleased to offer our delegates a limited number of hotel rooms at a preferential rate. Please contact the hotel directly and mention the “ACI-DAS” conference to receive this rate: Venue: Caesars Palace Las Vegas Address: 3570 Las Vegas Blvd South Las Vegas, Nevada 89109 Reservations: 866-227-5944
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CONFERENCE CODE: 710T12-VEG YES! Please register the following delegate for the 5th Annual DISTRIBUTED ANTENNA SYSTEMS (DAS) CONGRESS
PRIORITY SERVICE CODE
710T12.WEB
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Don’t Miss the Pre-Conference Workshops
May 21, 2012
Understanding Multi-Carrier and Neutral Host DAS Contractual Issues
Network Design Considerations and Best Practices when Deploying LTE in an Indoor Environment
A
B
FEE PER DELEGATE Register & Pay by Apr 4, 2012 Register & Pay by Apr 27, 2012 Register after Apr 27, 2012
ELITEPASS*: Conference + Workshop A & B $2695 ($200 discount) $2795 ($200 discount) $2995 ($200 discount)
Conference + Workshop A or B $2295 $2395 $2595
I would like to participate in The Palazzo hotel DAS Tour featured as part of Workshop B
Conference Only $1695 $1795 $1995
DISCOUNTED REGISTRATION RATE FOR WIRELESS CARRIERS ONLY
Conference + Workshop A & B $2495 ($200 discount) $2595 ($200 discount) $2795 ($200 discount)
Conference + Workshop A or B $2095 $2195 $2295
I would like to participate in The Palazzo hotel DAS Tour featured as part of Workshop B
Conference Only $1495 $1595 $1795
I cannot attend but would like information on accessing the ACI publication library and archive
I do not plan to attend Workshop B, but I would still like to participate in The Palazzo Hotel DAS Tour: $49
CONTACT DETAILS NAME POSITION
ACI’s 5th Annual
The Preeminent Event for In-Building/Outdoor DAS & other Small Cell Solutions May 21-23, 2012 • Caesars Palace Las Vegas
Achieve Optimum Capacity from High Speed Wireless Networks by:
• Leveraging small cell technology – DAS, femtocells and pico cells
• Uncovering the best approaches for DAS implementation in a variety of environments
• Improving spectrum management and maximizing network resources through the simulcast capabilities of DAS
• Understanding network design considerations and best practices when deploying LTE in an indoor environment
• Examining the latest in network testing and optimization tools
• Evaluating the viability of converged DAS-WiFi networks to offl oad capacity from cellular networks
• Comparing and contrasting the value proposition of DAS against alternative small cell solutions
Event Highlights Include:
• AT&T Wireless, Verizon Wireless, Sprint and T-Mobile to share their perspectives on the use of small cell technologies to resolve capacity constraints, and the role DAS plays in their 4G network migration strategy.
• Insight into lessons learned through public/enterprise DAS project case studies that address the value proposition, business model, technical solutions and experiences to date.
• Learn about the latest technology, services and products on offer in today’s market –and what to expect next from next generation DAS
Gain Insight into the Value Proposition and Application of DAS from:
AT&T Wireless
Sprint-Nextel
T-Mobile
Learn Best Practices for Successful DAS Deployments from Existing DAS Owners and Users including:
American Family Insurance Michigan State University The Palazzo Las Vegas University Medical Center of Southern Nevada University of Central Florida University of Michigan
Don’t Miss the Pre-Conference Workshops May 21, 2012
Understanding Multi-Carrier and Neutral Host DAS Contractual Issues
Network Design Considerations and Best Practices when Deploying LTE in an Indoor Environment
A B
Associate Sponsors:
ANTENNA SOLUTIONS
Here’s what Past Attendees of the DAS Congress Had to Say:
“Speakers, presentations and topics covered were excellent – good breadth of coverage of issues that affect DAS.”
Alcatel-Lucent
MobileAccess
“Great info. Great Networking.” Henkels & McCoy
“This was a very informative conference. It enforced a lot of ideas and implementations.”
UT Southwestern Medical Center
“Great participation and networking.” T-Mobile
“The case studies were outstanding, a nice mix applications and the presenters did a very nice job.”
Verizon Wireless
Auburn University
Texas Christian University
Solving the Capacity Dilemma
Dear Wireless Executive,
The explosion in wireless data services and the resulting network capacity bottlenecks has been the driver behind Distributed Antenna Solutions (DAS) becoming a standard part of network architecture. DAS are a cost-effective solution for achieving ubiquitous wireless coverage with maximized capacity – that also offer fl exibility and scalability to future proof for emerging technologies. DAS are increasingly used to offl oad traffi c from the macro network to free-up much needed capacity, particularly as carriers continue to migrate to LTE/4G.
The leading event keeping track of this dynamic market sector is ACI’s annual DAS Congress. Now in its 5th year, the DAS Congress increases in size and scope each year. The agenda offers a comprehensive look at the current DAS market, the emerging trends and outlook, and attracts the ‘who’s who’ of key infl uencers and decision-makers driving this industry.
At no other event will you benefi t from the same breadth of networking opportunities, nor experience comparable education on the latest in DAS network design, the best business models at play, and the overall outlook for DAS and other small cell solutions.
Whether you are with a wireless carrier striving to improve capacity and offl oad traffi c from the macro network in congested areas, or an IT director of an enterprise/public venue charged with achieving ubiquitous and scalable coverage, or you’re with a DAS equipment manufacturer, solution provider or systems integrator – you cannot afford to miss this event.
Join us at Caesars Palace Las Vegas to: • Evaluate the latest in DAS system architecture options • Learn options for standardizing in-building and outdoor DAS deployments • Understand DAS design considerations related to planning and deploying an
LTE/4G network • Explore the use of fi ber-based DAS for larger installation projects • Hear fi rst-hand the successful strategies deployed and lessons learned by IT
directors with successful DAS installations • Review the evolution of DAS and learn what to expect from next generation DAS • Evaluate the coexistence of WiFi and DAS as a means to offl oad capacity from
the cellular network • Discuss a strategy for establishing universal indoor public safety radio coverage • Evaluate the value proposition of femto and pico cells as an alternative or
complimentary small cell solution to DAS
Make your plans to attend today. Register now by calling 888-224-2480 or visit us online as www.DAScongress.com
I look forward to seeing you in Las Vegas in May!
Sincerely,
Kristy Perkins Event Director [email protected]
P.S. Make the most of your time out of the offi ce, and the networking and educational opportunities the DAS Congress offers, by registering for the pre-conference workshops taking place Monday, May 21, 2012. See p. 4 for details.
Register now: 888-224-2480 • Fax: 877-927-1563 • www.DAScongress.com
TOP 10 REASONS to attend the 2012 DAS Congress:
1. This is the only event solely dedicated to tackling both in-building and outdoor coverage and capacity challenges using DAS.
2. Get a well-rounded and un-biased view of the industry from a conference program based on objective market research.
3. Experience unparalleled networking with key stakeholders in the DAS value chain, including wireless carriers, equipment manufacturers, system integrators, engineering consultants, end-users from a variety of vertical industries, government, municipalities and industry advisors.
4. Gain the information you need to fully evaluate the value proposition of DAS solutions as a complimentary adjunct to 4G mobile broadband technologies.
5. Benefi t from the experience of end-users and their DAS deployments through unique case studies that focus on different environments, the challenges each had to overcome, and the performance results to date.
6. Overcome cost concerns by evaluating the structure and viability of different fi nancing strategies.
7. Learn the latest in DAS network design – particularly in challenging environments such as healthcare facilities and high rise buildings.
8. Understand the role of municipalities in DAS deployments to avoid zoning challenges and ensure ease of implementation for your DAS network.
9. Integrate public safety initiatives into DAS deployments to comply with current and future security initiatives.
10. Learn how best to negotiate carrier contracts for multi-carrier DAS installations.
With more than 500 conferences in the United States, Europe, Asia Pacific, and Latin America, American Conference Institute (ACI) provides a diverse portfolio devoted to providing business intelligence to senior decision makers who need to respond to challenges spanning various industries in the US and around the world.
As a member of our sponsorship faculty, your organization will be deemed as a partner. We will work closely with your organization to create the perfect business development solution catered exclusively to the needs of your practice group, business line or corporation.
For more information about this program or our global portfolio of events, please contact: Esther Fleischhacker Senior Business Development Executive, Special Projects, American Conference Institute Tel: 212-352-3220 x5232 • Fax: 212-220-4281 • [email protected]
iBwave USER GROUP May 24, 2012 – In Las Vegas. For the second year in a row, iBwave will be hosting its annual User Group in the city that never sleeps, Las Vegas, Nevada! The User Group will be held on May 24th, following the DAS Congress. This day-long User Group will be informative, including presentations on iBwave product roadmaps and the latest in-building industry trends. iBwave will go over key industry practices for optimal design using iBwave Design software, iBwave Unity management platform, and iBwave Mobile, a new app available on smartphones and tablets.
This is a private event solely open to iBwave customers and partners. It will be a great opportunity to interact with leaders from the in-building industry! To register for the User Group or learn more, visit www.ibwave.com. It is free to attend but spaces are limited.
iBwave’s Las Vegas Party:
Following our successful party last year, iBwave will be hosting their famous party in Las Vegas, on the evening of May 23rd. Save the date, as well as, room for great food and cocktails.
Global Sponsorship Opportunities
CEOs, CTOs, CIOs, SVPs, VPs, Directors and Senior Managers of:
• Network Strategy
Equity Analysts
Teaming Agreements and Inter-Carrier Agreements • Factors to consider when facilitating key points with the carrier • Developing a strategy on which clauses/aspects of the
agreement are relevant/irrelevant and worth negotiating • Evaluating the importance and relevance
of the termination clause
Landlord Carrier Agreement • Understanding the role of the key players involved in the
negotiation process • In-depth review of constructing language for access,
termination, assignment and payment terms • Moving away from a “rent agreement” • How to strike the right balance to ensure value on both sides
Neutral Host • Highlighting the importance of longevity of an agreement • Understanding the needs of the neutral host and what their
role is in the process • Facilitating an environment that creates an open network
to all players and doing so in a cost-effective manner
Workshop Leaders:
PRE-CONFERENCE WORKSHOPS – Monday, May 21, 2012
9:00 a.m. – 12:00 p.m. with a break for refreshments. Registration will take place at 8:00 a.m.
Understanding Multi-Carrier and Neutral Host DAS Contractual Issues - Effectively Negotiating Teaming Agreements, Inter-Carrier Agreements, Landlord/Carrier Agreements and Neutral Host for In-building DAS
This interactive workshop is designed to address the practical considerations involved in entering into in-building DAS agreements. Wireless carriers, equipment manufacturers, system integrators, and landlords will benefi t from this hands-on workshop that will thoroughly review and analyze the factors to consider before entering, drafting, and negotiating agreements. Topics to be covered include:
1:00 – 5:30 p.m. with a break for refreshments and inclusive of a tour of the LTE DAS at The Palazzo Hotel (transportation provided). Registration will take place at 12:00 p.m.
Network Design Considerations and Best Practices when Deploying LTE in an Indoor Environment
The unprecedented growth of mobile data traffi c has led wireless operators worldwide to deploy LTE networks much sooner that they originally anticipated. Taking into account that 75% of all wireless data traffi c originates indoors, this informative and educational workshop will review key metrics and network design best practices to consider when deploying an in-building LTE cellular network.
Topics to be covered include: • LTE Technology Overview
- LTE and LTE-Advanced – Radio Network Fundamentals - LTE Band Planning and LTE Global Deployment Footprint - LTE vs. 3G comparison How does LTE compare with
WCDMA/HSPA+ and CDMA - LTE and 802.11/WiFi – Offl oading Architectures
and Co-Deployment • Deploying LTE Including In-building Deployments
- Factors Affecting Coverage - Optimizing Throughput - Interference Management - Handoff
• MIMO Considerations for In-building LTE - LTE Transmission Modes
- Rank Adaptation and MIMO - Layout Considerations
• Small Cell Design Topology Options - DAS and LTE - Active vs. Passive DAS for LTE - Small Base Stations (SBS) and (DAS-SBS) Hybridized
Solutions • Deployment Case Study
- 700 MHz LTE MIMO DAS - Palazzo hotel in Las Vegas
Workshop Leaders:
Dr. Kenneth (Ken) Stewart Chief Technology Offi cer TE Connectivity
Tom Gourley DAS Project Engineer HQ In-Building Verizon Wireless
American Conference Institute (ACI) along with our sister organization based in London, C5 Conferences, monitors trends and developments in every major industry with a view to providing timely and leading-edge information to our delegates. With over 600 conferences in North America, Europe, the Commonwealth of Independent States (CIS) and China, ACI/C5 Conferences provides a diverse portfolio of fi rst-class events that is tailored to the senior level executive spanning multiple industries and geographies. Produced by some of the industry’s most seasoned professionals, ACI’s production team sets the benchmark for quality in content. Our conferences and courses cover current issues in business for both the public and private sectors, including: Litigation, Insurance, Employment, Administration, Corporate Finance and Securities, Bankruptcy and Insolvency, Intellectual Property, Cross-Border and International Transactions, Energy, Environment, Telecom and Technology, Real Estate and Construction.
American Conference Institute: The leading networking and information resource for counsel and senior executives.
A
B
Lunch will be available to attendees that are registered for both workshop A and workshop B.
Register now: 888-224-2480 • Fax: 877-927-1563 • www.DAScongress.com
Upon completion of the workshop presentation, attendees can examine fi rst-hand the DAS network installed at The Palazzo hotel in Las Vegas. The tour, led by Ken and hotel representatives, will encompass a behind the scenes look at the DAS network and equipment. Bus Transportation will be provided.
Sponsored by:
7:30 Registration and Continental Breakfast
8:45 Chairperson’s Welcome and Opening Remarks
Joe Madden Principal Analyst Mobile Experts
9:00 DAS Trends – What’s Hot & What’s Next? • Reviewing the evolution of DAS – from coax networks
to neutral host multi-service platforms • Coverage versus Capacity and the increased importance
of WiFi offl oad and cellular backhaul • Next Generation DAS - the value proposition of a single,
scalable active infrastructure • What the end-user experience will look like • What systems and applications it will enable
- Healthcare scenarios - High-density, stadium environment
• A glimpse into the management, control and reporting capabilities of next generation DAS
Saeed Anwar Chief Technology Offi cer SOLiD Technologies
Iain Gillott President iGR
9:45 Considerations and Options for Standardizing In-Building and Outdoor DAS Deployments • Creating a way to standardize DAS deployment • Standardizing major and minor material selections • Understanding design options and considerations • Organizing and mobilizing resources • Constructing and implementing standards • Developing practical timelines and deadlines
for the DAS project
10:30 Networking and Refreshment Break
11:00 The Evolution and Application of LTE/4G Technology for In-Building and Outdoor DAS • Examining the issues and considerations associated with the
way 4G will be distributed for in-building and outdoor DAS • Evaluating system architecture options for DAS • Understanding how LTE deployed at 700 MHz affects
deployment of DAS • Examining how LTE standards are shaping the development
of new solutions • Design considerations related to planning and deploying
the LTE/4G network - Requiring stronger signal strength for LTE
• Examining the similarities and differences globally for 4G deployment
Dr. Kenneth (Ken) Stewart Chief Technology Offi cer TE Connectivity
11:45 The Critical Role of Fiber for In Building Wireless Solutions • Global trends driving in building wireless solutions • Network complexity and the evolution of requirements:
multi-band, multi-technology, MIMO, Neutral Host, multi-sector, etc.
• Various solution architectures • Technical considerations for wireless infrastructure:
bandwidth, distance, power, etc. • Meeting the needs of the future
Igor Berlin Chief Architect Corning MobileAccess
12:30 Networking Lunch
1:30 Hurry up and Wait: Determining the Right Approach for Future-Proof, Large Scale Indoor DAS MSU has one of the largest public campuses in the United States with 553 structures covering 5,200 acres located in East Lansing Michigan. MSU faces the challenge of providing quality indoor coverage/capacity at its own expense having now completed carrier-funded outdoor DAS networks with all of the major service providers in its market. A brief overview of issues MSU discussed at the 2011 DAS Congress will lead into an update on current efforts. A candid focus will be placed on challenges MSU faces in building a fl exible, scalable solution. Emphasis will also be on areas where the vendor and carrier communities could better help institutions like MSU succeed as many aspects of its experience can be applied to projects around the world.
Jeff Carpenter Manager of Planning and Engineering for Telecommunication Systems Michigan State University (MSU)
2:15 Panel Discussion: Building Owner Perspectives on Multi-Carrier DAS Business Models The debate around ‘who pays’ for the installation and ongoing maintenance of a multi-carrier DAS continues. During this panel discussion, building owners will share their thoughts and experiences on the viability of different funding strategies and business models. Points of discussion will include:
• Justifying the capital expenditure • Defi ning the ROI • Ways in which to reduce infrastructure and outlay costs • Assessing a fair price to charge carriers • Lessons learned from fee negotiations
Panelists
Andy Hulsey Director Telecommunications Computer Services & Telecommunications University of Central Florida
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Colleen McCormick ITS – Strategic Initiatives University of Michigan
Denis Stelatos President Fontur International
3:15 Networking and Refreshment Break
3:45 Panel Discussion: Leveraging Industry Integrators in the Multi-Carrier/Neutral Host Market
• Evaluating the players and their stake in the game • Understanding the contractual, business and technical
issues when working with the wireless carriers • Discovering how different technologies can affect the cost
of a system • Understanding payment options – How is investment
analyzed and justifi ed • Formulating a realistic project timeline to ensure effi cient
use of resources and appropriate scheduling • Examining methods for reducing DAS infrastructure and
deployment costs
Darlene Braunshweig Senior Vice President, Global Sales Corning MobileAccess
Phil Zielgler Consultant Phil Ziegler Consulting, LLC
Tom Gourley DAS Project Engineer Verizon Wireless
Moderator
Kelley Carr Custom Solutions Group - President Cellular Specialties, Inc. (CSI)
4:45 High Speed Mobile Data: Challenges to Promote Cell Coverage and Capacity at the World Cup 2014 and other Major Events
• Technical Challenges for HSPA and LTE • Solutions in Providing a High Speed HSPA+ / 4G Network
for a High Capacity Venue • Summary
Anthony McCray BSEE Director of Sales Comba Telecom
5:30 DAS Congress Networking Reception
Conference Day Two – Wednesday, May 23, 2012
8:00 Continental Breakfast
8:45 Chairperson’s Recap of Day One
9:00 Performance Management of High Capacity Data Systems • Assessing the ability to manage systems intelligently • How do we maintain the high capacity data systems after
we build it? • What are DAS vendors providing in terms of next
generation of key performance indicators? • Evaluating the ability to assess on a daily basis a heavily
loaded v. lightly loaded system • Analyzing the effects of high capacity networks for venues
such as stadiums
Niraj Shah National Director, DAS Engineering & Standards Antenna Solutions Group AT&T Services, Inc.
9:45 Essentials of MIMO Testing for DAS Systems • Radio Access Network (RAN) characterization and effect
on throughput • Estimated throughput measurements for various MIMO
transmission modes • Antenna correlation effects with MIMO: Throughput
for Line-of-sight vs. non-line-of-sight condition • DAS testing using scanners and test mobiles • Case study of MIMO Testing
Jim Zik Senior Product Marketing Manager PCTel
10:30 Networking and Refreshment Break
11:00 Establishing Universal Indoor Public Safety Radio Coverage
• Who are the stakeholders and what are their interests in universal in-building public safety coverage
• Overcoming key concerns including technology and funding • What would a national policy framework look like? • Paving the way for an accredited certifi cation program
for technicians deploying and managing DAS networks that support public safety, commercial cellular and two-way radio
Seth Buechley President SOLiD Technologies
11:45 Evaluating the Coexistence of WiFi and DAS as a Solution for Offl oading the Cellular Network • Examining the advantages and disadvantages of integrating
WiFi and DAS on the same system • Assessing the cost, management, and maintenance
of supporting WiFi and DAS on a shared infrastructure
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• Planning for capacity and evaluating how WiFi will affect DAS design
• Taking into account the evolution of WiFi - Addressing ownership issues with WiFi and DAS
installation for a project site - Merging signals and dealing with carriers and end user’s
changes to the system • Ingraining solutions such as MIMO, LTE, and WiFi
for offl oading to compete with distributed systems
Kamal Sadarangani General Manager, Engineering & Operations T-Mobile
Derek Paton Director Cellular Asset Management PTY
12:30 Networking Lunch
1:30 Meeting Coverage and Capacity Demands without Risking Patient Safety
The campus of the University Medical Center of Southern Nevada (UMC) is comprised of 8 buildings encompassing 1 million square feet. A DAS was deployed to ensure ubiquitous coverage and enough capacity to successfully adopt a wireless workfl ow application for bedside specimen, tracking and medical administration. This case study will cover:
• The confi guration of the WLAN over the entire UMC campus • The ability to exercise granular control over WLAN traffi c • The use of monitoring software to dynamically identify
confi guration issues and make necessary adjustments • The impact of a passive antenna system on network
maintenance • The overall impact on IT resources
M.J. Ernie McKinley Chief Information Offi cer University Medical Center of Southern Nevada
2:15 High Capacity Venues & DAS: A European Approach
• Examining how DAS systems have been deployed in Europe for high capacity venues such as stadiums and airports
• The difference in DAS architecture for public safety and cellular systems
• How to solve extreme capacity requirements • The use of base station hotels and DAS • Interfacing venue coverage with the external macro network
Håkan Samuelsson CTO and Founder Axell Wireless
3:00 Networking and Refreshment Break
3:30 Evaluating the Role of Femto Cells and Pico Cells as a Small Cell Solution for Increasing Capacity • Implementing and integrating femtocells with
the macro network
• Assessing use of femtocells in large and small venues • Addressing the issue of back haul
Dr. Mohammad Shakouri Executive Vice President of Marketing and Innovation Alvarion Chairman of the WiMAX forum
4:15 Examining Emerging Technologies in Outdoor and In-Building DAS
• Analyzing cipri and obsai and its use for outdoor antenna connection to outdoor DAS - Eliminating power amplifi er from base station - Facilitating the radio head and allowing the base station
on bottom of tower and radio heads up on tower - Assessing whether DAS can have standard interface
without amplifying power and using less hardware and electricity
• Creating solutions for directionalizing RF from antennas - Containing RF through directionalizing antennas
for venues such as large stadiums • Developing OEM for base stations with lower power
amplifi ers for front end DAS • Interplay between outdoor and in-building DAS
Speaker to be announced Check www.DAScongress.com for updates.
5:00 End of Conference
© American Conference Institute, 2012
Event Partners:
SOLiD Technologies USA returns to DAS Congress with an expanded portfolio of innovative, high-capacity and fi ber-effi cient Distributed Antenna System (DAS) solutions including: the ALLIANCE™ best-in-class multi-service platform; the MIMO-ready, operator-specifi c EXPRESS™ with EasySET™, the industry’s fastest and easiest commissioning software; the new TITAN™ 20W Remote for high-traffi c indoor or outdoor applications and; the ClearLight ACCESS™ multiplexor which signifi cantly lowers Small Cell Backhaul and WiFi Offl oad costs. Visit us at the SOLiD Learning Center.
Register now: 888-224-2480 • Fax: 877-927-1563 • www.DAScongress.com
Supporting Sponsor:
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R E G I S T R A T I O N F O R M Registration Fee The fee includes the conference‚ all program materials‚ continental breakfasts‚ lunches and refreshments.
Payment Policy Payment must be received in full by the conference date. All discounts will be applied to the Conference Only fee (excluding add-ons), cannot be combined with any other offer, and must be paid in full at time of order. Group discounts available to individuals employed by the same organization.
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Hotel Information American Conference Institute is pleased to offer our delegates a limited number of hotel rooms at a preferential rate. Please contact the hotel directly and mention the “ACI-DAS” conference to receive this rate: Venue: Caesars Palace Las Vegas Address: 3570 Las Vegas Blvd South Las Vegas, Nevada 89109 Reservations: 866-227-5944
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ATTENTION MAILROOM: If undeliverable to addressee, please forward to: Director of RF Engineering/ Network Planning/In-Building Solutions or Director of Telecommunications/Information Technology
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PRIORITY SERVICE CODE
710T12.WEB
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Don’t Miss the Pre-Conference Workshops
May 21, 2012
Understanding Multi-Carrier and Neutral Host DAS Contractual Issues
Network Design Considerations and Best Practices when Deploying LTE in an Indoor Environment
A
B
FEE PER DELEGATE Register & Pay by Apr 4, 2012 Register & Pay by Apr 27, 2012 Register after Apr 27, 2012
ELITEPASS*: Conference + Workshop A & B $2695 ($200 discount) $2795 ($200 discount) $2995 ($200 discount)
Conference + Workshop A or B $2295 $2395 $2595
I would like to participate in The Palazzo hotel DAS Tour featured as part of Workshop B
Conference Only $1695 $1795 $1995
DISCOUNTED REGISTRATION RATE FOR WIRELESS CARRIERS ONLY
Conference + Workshop A & B $2495 ($200 discount) $2595 ($200 discount) $2795 ($200 discount)
Conference + Workshop A or B $2095 $2195 $2295
I would like to participate in The Palazzo hotel DAS Tour featured as part of Workshop B
Conference Only $1495 $1595 $1795
I cannot attend but would like information on accessing the ACI publication library and archive
I do not plan to attend Workshop B, but I would still like to participate in The Palazzo Hotel DAS Tour: $49
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ACI’s 5th Annual