digital revolution in africa: tablabs for health and education

12
Digital Revolution in Africa: Tablets for Education and Health

Upload: crystal-kigoni

Post on 19-Jul-2015

120 views

Category:

Technology


2 download

TRANSCRIPT

Page 1: Digital Revolution in Africa: TabLabs for Health and Education

Digital Revolution in Africa:Tablets for Education and

Health

Page 2: Digital Revolution in Africa: TabLabs for Health and Education

1. TabLabs! Education and healthcare: MASSIVE problems,

MASSIVE opportunities The gap can be bridged by easy to use

educational and medical apps and low cost hardware

Tablets pre-loaded with STEM apps for schools and eMagine health & “smart” healthcare apps charged by solar power

It has been shown again and again that children CAN learn independently using

technology. We believe this is even true for adults. Our research will prove both.

Page 3: Digital Revolution in Africa: TabLabs for Health and Education

2. Problems

Healthcare: 1 in 20 women in TZ dies during birth due to lack of trained workers 1 in 9 children die before their 5th birthday due to lack of medical care 90% of healthcare facilities are staffed with undereducated providers

Education: The typical student teacher ratio in a Tanzanian public school is 50 to 1 32% of children in Standard 7 failed math tests for the Standard 2 level.

Page 4: Digital Revolution in Africa: TabLabs for Health and Education

3. Solutions

TabLab – Tablet lab for schools and medical facilities powered by solar.

TabLabs with eMagine Education and free educational apps for schools

TabLabs with eMagine Health Android software and free educational apps starting with “freemium” patient medical records and free healthcare apps

Page 5: Digital Revolution in Africa: TabLabs for Health and Education

4. Market size 135+ million people in the East African market! 10,000+ healthcare facilities both public and private with 100,000+ healthcare workers in the East African Community! More than 50% of the population are youth, hook them on tech young! Will SCALE to reach millions in Africa with versions in different languages

Page 6: Digital Revolution in Africa: TabLabs for Health and Education

5. Business model 3 organizations, 25% stake each, 25% for investor

Voices of Africa, Afya Connect 4 Change, eMagine Development Consulting Sell low cost (low margin) tablets pre-load for education and healthcare Profits from value-added subscriptions payable via mobile money Schools pay for educational material subscriptions Medical facilities pay for add-ons for the patient medical records Healthcare workers pay for the educational subscription

Page 7: Digital Revolution in Africa: TabLabs for Health and Education

6. Proprietary tech

Emagine Education – Android App in development Partner: My Little Traveling Library

Emagine Health – Android App in development Partner: Afya Connect 4 Change

MbeguShape App – Android and Windows Mobile App Partner: Microsoft Ventures

Page 8: Digital Revolution in Africa: TabLabs for Health and Education

7. Competition No one is providing apps on tablets in with Kiswahili content. Competition in technology markets for tablet with phones, refurbished

computers, and low end laptops. Very few tablets available. Least expensive Android device in the market is a Samsung phone for $100. No “whole solution” package for healthcare or STEM education on these or

any other devices exists in Africa.

Page 9: Digital Revolution in Africa: TabLabs for Health and Education

8. Marketing Plan A combination of inbound and outbound

marketing strategies are used to acquire targeted user demographic. “Word of mouth” will do the rest.

Market in East Africa through healthcare alliances and teacher organizations. Get the word out first in Lake Zone during the pilot and then throughout Tanzania and Kenya!

SMS and Email databases for updates from Voices of Africa

Tons of Stickers! Cause they are fun and easy… Just like a tablet!

Page 10: Digital Revolution in Africa: TabLabs for Health and Education

9. CORE Team Crystal Kigoni, Voices of Africa (US), Ringleader and EduTech Evangelist Nick Kungu, eMagine Development Consulting (KE), Programmer

Extraordinaire Deograstias Katonyella, Afya C4C (TZ), Heathcare Tech Guru

Page 11: Digital Revolution in Africa: TabLabs for Health and Education

10. Money Year 1: At least 1,000 “freemium” users

by the software development and pilot testing over 12 months 500 monthly paid users @ $6.25 per

month: $3125 Year 2: Scale across E. Africa 10,000 monthly paid users @ $6.25

per month: $62,500

Year 0 Year 1 Year 20

10000

20000

30000

40000

50000

60000

70000

80000

Revenue

User base

Pilot testing: 250 tablets for 20 locations in TZ. 150 for 10 schools and 100 for 10 medical facilities for testing and launch.

$200,000 in seed funding for software development and Year 1 pilot testing in exchange for 25% company ownership

Page 12: Digital Revolution in Africa: TabLabs for Health and Education

Contact Us:

Crystal KigoniVoices of Africa FoundationAsheville, NC, USAMwanza, TanzaniaNairobi, Kenya

[email protected]: @voicesofafricaSkype: crystal.naliaka

+255686247626