digital marketing internship in india |digitalmarketingczar

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Page 1: Digital marketing internship in India |digitalmarketingczar
Page 2: Digital marketing internship in India |digitalmarketingczar
Page 3: Digital marketing internship in India |digitalmarketingczar

Digital marketing is an umbrella term for the marketing of product or services using technology .

Mainly on the internet but also including mobile phones display advertising and any other digital medium.

Digital marketing campaigns are becoming more prevalent as will as efficient as digital platforms are increasingly incorporated into marketing plan s and everyday life.

Digital marketing is the promotion of products or brands via one or more forms of electronic media and differs from traditional in that it involves.

DIGITAL MARKETING

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Increase website traffic Increase brand recognition Improve search engine ranking Generate leads Increase online sales conversions Improve internal communications

Why use digital marketing

Page 5: Digital marketing internship in India |digitalmarketingczar
Page 6: Digital marketing internship in India |digitalmarketingczar

Search Engine Optimization(SEO) Pay Per Click Advertising(PPC) Public Relations (PR) Social media Marketing. Content Marketing. Affiliate Marketing. Viral Marketing. Influencer Marketing.

All the different type of All the marketing

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It is a methodology of strategies and tactics used to increase the amount of visitors to a website .

The major search engine are Google Bing and yahoo have primary search result .

SEO is an technique which helps search engines find and rank your site higher than the millions of other sites in response to a search.

SEO(Search Engine Optimization)

Page 8: Digital marketing internship in India |digitalmarketingczar

Pay Per click is commonly associated with first-tier search engines.

The search engine advertisers typically bid on keyword phrases relevant to their target market.

The PPC Advertising model is open to abuse through click fraud Google and other implemented automated system.

PPC website payperclick.com

Pay per click (PPC)

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Page 10: Digital marketing internship in India |digitalmarketingczar

PR is the practice of managing the spread of information  between an individual or an organization and the public.

 Public relations professionals typically work for pr and marketing firms business and companies.

Public relations specialists establish and maintain relationships with an organizations target audience the media and other opinion leaders.

Public Relations (PR)

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Page 12: Digital marketing internship in India |digitalmarketingczar

Social media itself is a catch all term for sites that may provide radically different social actions.

Social media often feeds into the discovery of new content such as news stories and discovery is a search activity.

Social media marketing is the use of social media platforms and website to promote a product or service.

Social media Marketing

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Content marketing is the marketing and business process for creating and distributing and relevant.

Content Marketing

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Getting Ireland Online Word press Google Analytics Face book Insights Hoot suite Animoto Survey Monkey Drop box Google Drive Skype

DIGITAL MARKETING TOOLS

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DIGITAL MARKETING PLAN

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Situation Analysis Budget Audience Objectives Channels Action Plan Measurement

Develop your Plan

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THANK YOUTHANK YOUTHANK YOUTHANK YOU