Re-Imagining Traditional Brands for

Today’s Digital Natives

Michelle Sullivan, @MSullygal

FUN

FACTS

PHOTOS

ALL

THINGS

ANIMAL

Mission

MISSIONTo be the #1 global kids brand for entertainment with substance

VISIONExcite and inspire a new generation of explorers

Learning Life Cycle: Engagement Everywhere!NGK Everywhere

Weird But True FranchiseFranchise Apps

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